SEOUL, South Korea and McLEAN, Va. – August 30, 2011 – Hilton Worldwide today announced the appointment of Nils-Arne Schroeder as General Manager of Conrad Seoul. Located in Yeouido, Seoul’s renowned financial district, the luxury hotel is scheduled to open in 2012.
 
“Schroeder has a strong understanding of the global hospitality industry and played an integral role in opening hotels in Malaysia, South Korea and China. His experience and strong commitment to service excellence make him an invaluable asset to the team,” said Oded Lifschitz, Vice President for Operations in Japan, Korea and Micronesia, Hilton Worldwide. “We are confident in his abilities to develop and implement new luxury standards that will enhance our guests’ experience at Conrad Seoul, the latest addition to our portfolio in Korea.”
 
In this role, Schroeder will lead a team in preparation for the opening of Conrad Seoul, develop the hotel’s vision and strategy, as well as oversee hotel operations. He will also play a vital role in employee training and development, while driving performance across various aspects including financial success, brand value, guest satisfaction and engagement as well as service quality.
 
Schroeder has over 20 years of hospitality experience, half of which was spent with Hilton Worldwide, and is familiar with the Korean market having previously held the positions of Director of Sales & Marketing for Hilton Seoul from 1999 to 2001, and General Manager of Hilton Namhae Golf & Spa Resort from 2006 to 2007. In between these roles, he was the Director of Business Development for Hilton Beijing, followed by Hilton Kuala Lumpur.
 
Schroeder was most recently the General Manager of Hilton Beijing Wangfujing. Under his tutelage, the hotel won numerous accolades including “World’s Leading Lifestyle Hotel” at the World Travel Awards for three consecutive years and was the only Hilton-branded hotel to be awarded the “Five Star Diamond Award” from the American Association of Hospitality Sciences.
 
Setting a new benchmark in luxury hotel accommodation in Seoul, the 434-room Conrad Seoul will be located in the acclaimed International Financial Centre Seoul (IFC).

About Conrad Hotels & Resorts
CONRAD® HOTELS & RESORTS is Hilton Worldwide’s global luxury brand and the choice for today’s modern, sophisticated traveler.  By focusing on the individual, Conrad offers guests genuine and personalized experience and a world of style, service and connection.  Each Conrad is a dynamic reflection of its city and culture, as well as a showcase for striking design and distinct surroundings.  Across five continents, in the world’s gateway cities and most sought-after resort destinations, Conrad invites each guest to enjoy The Luxury Of Being Yourself®.   For information on Conrad, please visit www.conradhotels.com.
 
About Hilton Worldwide
Hilton Worldwide is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For 92 years, Hilton Worldwide has been offering business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,750 hotels and timeshare properties, with 615,000 rooms in 85 countries and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors®. For more information about the company, visit www.HiltonWorldwide.com or connect with Hilton Worldwide at www.HiltonWorldwideGlobalMediaCenter.com.
 
About IFC Seoul
The International Finance Centre Seoul (IFC Seoul) is a landmark 5.4 million square foot world-class mixed-use project that includes three premium commercial office towers, a five-star Conrad hotel, a three-level luxury retail mall, multiplex cinema complex, fine dining and significant new public outdoor spaces. The project is located in the heart of Yeouido, with immediate access to major transportation systems. Upon completion, IFC Seoul will be one of the largest commercial mixed-use developments in Korea, as well as one of the only projects of such scope and scale pursuing certification as a green building. The development is the result of a unique collaboration between the Seoul Metropolitan Government and AIG Global Real Estate, which acts as the developer, finance arranger and project manager. The landmark project is expected to be completed in phases from 2011 through 2012. More information on the project can be found at www.ifcseoul.com