Spokane, Washington - FairBridge Hotels International, a hospitality firm based in downtown Spokane, WA announced today the launch of two new flags under the FairBridge name just months after the official launch of the flagship FairBridge Express brand. Currently there are 15 FairBridge sites in the U.S. with almost 20 more in the pipeline scheduled to open in late 2011 and early 2012. FairBridge offers the flex-concept membership-based affiliation, a flat-rate fee system “that operators prefer over the traditional outdated and expensive franchise model,” says Fred Schoener, Director of Brand Operations. The Loyalty and Dumont brands were created to round out the economy segment and the mid-scale, limited-service line.
Inn, the flag in the economy segment, is for roadside locations with at
25 rooms offering clean, comfortable accommodations at a reasonable
price. The fee structure for a Loyalty Inn is a flat $15 per room
month. There are now three Loyalty Inn sites under contract in
and Michigan, with several more memberships pending throughout the
Northwest and the Midwest.
Inn, the newest member of the FairBridge family, completes the brand’s
mid-scale limited service offering for exterior corridor properties.
With 2 new
Dumont Inns coming onboard and several more in the pipeline, the Dumont
brand has received a fantastic reception in the early stages of a
About FairBridge Hotels
FairBridge Hotels brand offers a customized model and
flex-concept approach as an alternative to the traditional franchise
allowing operators to join a membership organization that offers the
members a unique, vibrant, and dynamic brand identity with complete
operational support without having to assume any of the complex burdens
hotel franchise relationships.
complete suite of offerings from FairBridge spans across all major
industry segments. For more information about FairBridge Hotels
go to www.fairbridgeinns.com/membership/.