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Lodging Interactive Partners With The State of Georgia


PARSIPPANY, NJ , MAY 16, 2011 - Lodging Interactive, an award winning Interactive and Social Media Marketing Agency exclusively servicing the hospitality industry, announced today that it has partnered with the Georgia Department of Natural Resources to provide Georgia State Parks & Historic Sites with a customized online comment card system to capture guest comments and user reviews.


“Our online comment card system enables Georgia State Parks & Historic Sites to sort and measure trends from their visitor’s overall level of satisfaction, type of facility visited, satisfaction by service, type of visitors and more,” stated DJ Vallauri, Lodging Interactive’s Founder & President. “We’re capturing all completed comment cards and providing the Georgia Department of Natural Resources with an online dashboard and reporting system enabling the Department to measure guest satisfaction based on key performance indicators (KPIs).”

As hospitality marketing continues to evolve with more investment being made in online and mobile social engagement, it is important to consider the value of direct guest engagement and in-house contact. How a property responds and engages in regards to online social opportunities is extremely valuable for its public reputation, exposure and search engine optimization efforts. Analyzing past guest responses to targeted questions enables properties to easily evaluate guest perceptions and the quality of services provided.

QR Code Enabled Guest Comment Cards


Richard Walsh, Lodging Interactive’s Vice President of Business Development added, “There are different methods of soliciting guest feedback. Some newer methods include offering a QR coded card or sign at a convenient location where the visitor can user their mobile phone for a quick connection to your online comment survey card. The Georgia State Parks & Historic Sites online comment card system has been ‘QR Enabled’ offering an efficient way to capture guest feedback from mobile users.”

To visit the Georgia State Parks & Historic Sites please scan the above QR code with your smartphone or click on the following link:


About Lodging Interactive

Lodging Interactive, headquartered in Parsippany, NJ, is an award winning leading provider of Internet Marketing Services to the hospitality, spa and restaurant industries. The company provides a portfolio of effective hotel Internet marketing services to hundreds of hotels, resorts, ownership properties, spas and restaurants. Clients include branded hotels from nearly every major brand as well as prestigious, landmark independent hotels.

Through its CoMMingle Social Media Marketing Agency operating division, the Company offers hospitality focused and fully managed outsourced hotel social media marketing customized solutions.

Lodging Interactive is an award winning interactive marketing agency and has been recognized as a leader by the International Academy of Visual Arts, Interactive Media Awards, Web Marketing Association and Travel Weekly’s Magellan Awards.

Lodging Interactive is a proud supporter of the Hotel Sales & Marketing Association International (HSMAI). For more information contact Richard Walsh, Vice President of Business Development at sales@lodginginteractive.com or at 877-291-4411. The company’s website is located at www.LodgingInteractive.com.

Contact: 

Richard Walsh 
Vice President of Business Development
 rjwalsh@lodginginteractive.com
877-291-4411 
www.lodginginteractive.com
 

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