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HFTP’s Inaugural Asian Hospitality Technology Education Conference,
AHTEC@HOFEX, Exceeds Expectations;
Planning Begins on AHTEC 2.0
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News for the Hospitality Executive |
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| AUSTIN, TEXAS,
USA (June 14,
2011) — Hospitality Financial and Technology
Professionals (HFTP®)
announced today that its Asian Hospitality Technology
Education Conference (AHTEC@HOFEX) exceeded all expectations for a
first time event and will begin planning next year's conference AHTEC
2.0.
HFTP, producer of HITEC — the world's largest hospitality technology
exposition
and conference — successfully brought its hospitality technology
expertise to
Asia in May 2011. The two-day event gathered more than 200 hospitality
experts
and professionals from eight countries, co-locating the first AHTEC
with HOFEX
at the Hong Kong Convention & Exhibition Centre. AHTEC@HOFEX was
produced
in conjunction with Hong Kong Exhibition Services Ltd (HKES) and
Pertlink. AHTEC 2.0 is slated for June 5, 2012 and will be co-located with Build4asia at the Hong Kong Convention & Exhibition Centre. Because HOFEX is a biannual event, AHTEC will co-locate with other shows when HOFEX is not being held. The conference will once again deliver a direct vehicle for expert perspectives on the evolving technology market to the Asian hospitality industry. Illustrating the rapidly evolving technology market in Asia, topics discussed at AHTEC@HOFEX included cloud computing, social media, in-room entertainment, ERP systems, IT & finance, convergence, mobile technology, security and more. Senior decision-makers from hotels, resorts, clubs and other hospitality-related businesses represented New Zealand, Brunei, Malaysia, Singapore, Macau, Philippines, Thailand and the Peoples Republic of China. When 2011 AHTEC attendees were surveyed, more than half said they attended HOFEX for the first time simply because of the quality of the education topics offered by AHTEC@HOFEX. "The first conference was a huge success. HFTP was thrilled to be a part of this unique opportunity to bring hospitality technology educational opportunities to Asia," said Frank Wolfe, CAE, CEO of HFTP. "I have no doubt AHTEC will soon become the best hospitality technology conference in Asia. We are anxiously looking forward to the next event." AHTEC@HOFEX education sessions were videotaped, allowing those who could not attend the conference to still gain knowledge and experience. The recorded sessions are available on the HFTP web site at www.ahtec.hk. About HOFEX HOFEX, established since 1987, is renowned as Asia's leading food and hospitality tradeshow which brings together 1,800 exhibiting companies and 35,000 professional trade buyers biennially. Staged at the Hong Kong Convention and Exhibition Centre on May 11-14, 2011, HOFEX 2011 continued to blend the best of food and beverages, as well as equipment, supplies, services and hospitality technologies. The show is featured as the premier meeting place for the industry and has a pioneering position in connecting China to the rest of the world. About HFTP  HFTP, Austin, Texas, USA and
Maastricht, The Netherlands, founded in 1952, is
the global professional association for financial and technology
personnel
working in hotels, clubs and other hospitality-related businesses. HFTP
provides first class educational opportunities, research, and
publications to
members around the globe including, the premiere hospitality technology
conference HITEC--founded in 1972. HFTP also awards the only
hospitality
specific certifications for accounting and technology --the Certified
Hospitality Accountant Executive (CHAE) and the Certified Hospitality
Technology Professional (CHTP) designations. HFTP was founded in the
USA as the
National Association of Hotel Accountants. |
| Contact:
Katy Walterscheidt |