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Starwood Hotels & Resorts Opens its First St. Regis in Thailand with the 227-room
St. Regis Bangkok, Developed by Rajadamri Lodging Limited,
Designed by Brennan Beer Gorman Architects



BANGKOK, Apr 05, 2011 -- Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) today announces the debut of the first St. Regis hotel in Thailand: The St. Regis Bangkok. The new hotel, developed by Rajadamri Lodging Limited, an affiliate of Minor International Public Company Limited, will set a new standard of refined service and timeless sophistication for the region.

The St. Regis Bangkok is ideally situated on the prestigious Rajadamri Road in the heart of the city and, at 47 stories, it is destined to become one of the defining silhouettes on the city's dynamic skyline. Designed by world-renowned Brennan Beer Gorman Architects, The St. Regis Bangkok features 227 guestrooms including 51 suites, and 53 residences with luxury amenities, services and incomparable dining options that will undoubtedly set a new standard in hospitality in the region while becoming the best address for international travelers and influential local residents. The hotel will also be the first hotel in Bangkok to introduce butler service to all its guests in addition to the first Elemis Spa and ZUMA restaurant in Thailand.

"We are proud to debut the first St. Regis hotel in Thailand with the opening of The St. Regis Bangkok, offering our discerning guests access to the distinguished St. Regis legacy with the highest expression of personalization, refined elegance and uncompromised guest experiences," said Paul James, Global Brand Leader, St. Regis Hotels & Resorts and The Luxury Collection. "With its vibrant cosmopolitan energy and rich cultural heritage, Bangkok is one of the world's most coveted destinations for global travelers, and The St. Regis Bangkok is destined to become the social and commercial hub of Bangkok."

"We are thrilled with the landmark entry of the St. Regis brand into Thailand," commented Andreas Oberoi, General Manager of The St. Regis Bangkok. "The St. Regis Bangkok will be ideally positioned to cater to both influential business travelers and discerning leisure travelers to Bangkok, arguably one of the world's best cities and the tourism capital of Asia."

Luxury Accommodations and Service
The St. Regis Bangkok combines timeless elegance with the cosmopolitan energy of Bangkok. The guest rooms and suites at the St. Regis are Bangkok's most spacious and luxurious. Ranging in size from 45 to 250 square meters, each room is exquisitely styled and lavishly appointed, providing travelers with a unique luxurious respite from the hectic urban pace. Floor-to-ceiling windows offer unobstructed views of the city skyline and the greenery of the local parks and golf course. The rooms are meticulously designed, blending ornate artistry and local materials inspired by the region's culture with dramatic contemporary décor and modern touches. The natural wooden floors are accented with lush carpets and plush upholstery, and the guest rooms feature luxurious beds with sumptuous 300-count Egyptian linens, lush bath towels and robes, flat screen cable televisions and wireless internet access. The larger signature suites feature generously appointed pantries that are ideal for extended stays.

Following in the tradition of the legendary St. Regis New York, The St. Regis Bangkok will feature the famed hallmark of St. Regis hotels - signature St. Regis Butler Service - which offers unparalleled round-the-clock personal attention to every guest. Trained in the English tradition, the butlers provide ever-present yet unobtrusive service while anticipating residents' needs.

Unparalleled Dining Experiences
The St. Regis Bangkok offers a wide range of dining venues featuring international and local cuisines guaranteed to please the most discerning and diverse of palettes - all accompanied by sweeping, panoramic views of the surrounding vibrant city. At Viu, the international grill restaurant located on the 12th floor next to the Sky Lounge, guests will enjoy an elegant dining experience that includes lavish menus featuring the freshest ingredients. JoJo, an exceptional Italian dining venue offers diners a taste of authentic Italian cuisine and fine wines in a distinctly elegant and modern setting, including high tables and a 20-seat bar. Through the artistic use of sliding panels and ambient lighting, the visually compelling venue's mood transforms from day to night and is a perfect place to enjoy breakfast, lunch or dinner. For wine enthusiasts and connoisseurs, Decanter features an extensive wine cellar from the world's most celebrated vineyards with private rooms for exclusive tastings and wine dinners. The Drawing Room is a rare haven of refined luxury in which guests are welcome to enjoy the enduring tradition of Afternoon Tea. Or, for a more casual setting, enjoy delectable cuisine and drinks poolside in an alfresco setting at Pool Bar, an oasis of serenity with breathtaking city views.

The St. Regis Bangkok will also feature the first ZUMA restaurant in Thailand this July. ZUMA Bangkok will emulate the original London restaurant with its Lounge Bar, Sushi Counter and an extensive terrace with a dramatic restaurant bar.

Finally, guests and locals alike will delight at The St. Regis Bar, where they can enjoy The Champagne Menu and The Bloody Mary Menu, featuring the new 'Siam Mary,' The St. Regis Bangkok's signature twist on the original Bloody Mary cocktail created at The King Cole Bar at The St. Regis New York over 75 years ago. Served in a 14-ounce Thai silver goblet, the Siam Mary balances the spice of Thai chili with the zest of lemon, coriander and tomato and emerges as a perfectly refreshing cocktail that is both familiar and new.

Thailand's First Elemis Spa
The St. Regis Bangkok is home to the first Elemis Spa in South East Asia and one of only four Elemis Signature Spas worldwide. With its unique and powerful treatments developed from nature's most potent ingredients, the Elemis brand has emerged as one of the world's most sought-after spas and skincare lines. At the St. Regis, the Elemis Spa is a luxurious haven of rejuvenation from the urban tempo of the city, with lavishly appointed amenities, thoughtfully designed treatment rooms and soothing signature water features. Beyond pampering, guests of the Elemis Spa will have their beauty and wellness concerns lavishly addressed with expertise tailored to meet their individual needs.

Treatments are provided in fifteen therapy suites designed as private sanctuaries in soothing sand and cream tones with accents of soft white leather and silvery Thai silk. Treatment rooms include state-of-the-art skin and body care equipment, a marble and mosaic wet room, single and double Thai massage rooms with traditional platforms and couple's suites with glass showers and soaking baths that provide breathtaking views of the city. Special relaxation zones are designed to help guests decompress before and after treatments including men's and women's steam rooms, Jacuzzis, cold plunge pools and experience showers that allow for a personalized selection of water pressure, lighting and music.

An Idyllic Address in the Heart of Bangkok
The St. Regis Bangkok is ideally situated on the prestigious Rajadamri Road in the heart of the city in close proximity to the international headquarters of dozens of corporations and financial institutions as well as magnificent high-end shopping and the city's vibrant entertainment district - only a few minutes ride on the famed BTS Skytrain network located directly in front of the hotel. Bangkok's best recreational opportunities are located nearby as well including the Lumpini Park, a rare, verdant gem in the midst of the city with lush lawns, trees, playgrounds and a lake where visitors can enjoy leisure boating.

The Perfect Place for Business and Social Events
With its close proximity to Bangkok's key commercial corridor and dozens of the world's major corporations and financial institutions, The St. Regis Bangkok is a superb venue for business conferences, weddings and social events. Located on the 14th floor with dramatic views of the cityscape and accessible by a sweeping staircase, the elegant Astor Ballroom offers 1,515 square meters / 16,305 square feet of adaptable meeting space equipped with the latest technology. Furthermore, signature St. Regis Butler Service will be at your service to ensure every detail makes the event successful and flawless.

For more information on The St. Regis Bangkok please visit www.stregis.com/bangkok.

About St. Regis Hotels & Resorts
Combining classic sophistication and modern luxury, the St. Regis brand remains faithful to its commitment to excellence. Founded by John Jacob Astor IV, with the opening of the first St. Regis Hotel in New York City over a century ago, the St. Regis brand of hotels is known for its unique luxury dimension, customized service and refined elegance in the best destinations worldwide. Plans for this brand to globally continue its legacy include long-awaited St. Regis US and Latin American hotels and resorts in Bal Harbour, Buenos Aires and the Riviera Maya. In Asia, St. Regis has also announced plans to open hotels in Changsa, Chengdu, Kuala Lumpur, Sanya Yalong Bay, Shenzen, Tianjin and Zhuahi. In Europe, Africa and the Middle East, the St. Regis brand will continue to expand in Florence, Abu Dhabi, Amman, Cairo, Doha and Mauritius. The distinctive trait of the St. Regis experience is customized service and attention, coveted locations and luxurious design. For more information on St. Regis Hotels & Resorts please visit www.stregis.com.

Starwood Hotels & Resorts Worldwide, Inc
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 1025 properties in 100 countries and territories with 145,000 employees at its owned and managed properties. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis(R), The Luxury Collection(R), W(R), Westin(R), Le Méridien(R), Sheraton(R), Four Points(R) by Sheraton, and the recently launched Aloft(R), and Element SM. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwoodhotels.com.

SOURCE: Starwood Hotels & Resorts Worldwide, Inc.
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Contact: 

St. Regis Hotels & Resorts
Katie Roberts, 212-380-4049
Katie.Roberts@starwoodhotels.com

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Also See: St. Regis Bangkok, the First St. Regis in Thailand, Names Key Appointments to Executive Team to Spearhead Opening Scheduled for Early 2011; Andreas Oberoi, General Manager / January 2011

St. Regis Hotels & Resorts Opens Twenty-First Hotel - The St. Regis Bahia Beach Resort in Puerto Rico; Includes the Latest Signature Restaurant by Chef Jean-Georges Vongerichten - Fern by Jean-Georges / October 2010

Ground Broken for $172 million St. Regis Resort and Residences Bahía Beach, Puerto Rico; Project Developers are BBP Partners, LLC, Composed of Interlink Group, LLC and Muñoz Holdings, Inc. / December 2008
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