News for the Hospitality Executive
Long Beach, California and Vancouver, BC, Canada, April 12, 2011 -- PSAV® Presentation Services and QuickMobile announce a strategic partnership to jointly market and support mobile solutions for meetings and events worldwide, including associations, conference hotels, meeting planner and venue applications. The combined PSAV/QuickMobile offerings will greatly improve, extend and differentiate the experiences and outcomes of the events they serve.
"Today, meeting and event planners can leverage the power of mobile device technology to deliver real-time information to attendees and organizers, thereby greatly enhancing the overall event experience," said David Snell, Chief Marketing Officer at QuickMobile. "By simply touching an app on their mobile device, event delegates can use their iPhones, BlackBerry's, Androids, Windows 7 Phones, and tablets like the iPad to read speaker bios, update their own personal schedule, view the event schedule at a glance, confidentially message other attendees, and ask questions live to presenters and answer polls. Likewise, these same mobile tools can be used by meeting planners and event organizers to promote their event by communicating with social networking and third party content providers, incorporating mobile travel tools and city guides, and supporting vendors in a trade show environment."
Snell explained that mobilizing an event not only eliminates the need for organizers to print show guides, which subsequently reduces costs, but it enables content to be customizable in real-time. The new PSAV/QuickMobile platform is scalable, depending on the event needs. Sponsored advertising also can be incorporated throughout the application.
One of the most recent collaborations between PSAV and QuickMobile was the 2011 GMIC Sustainable Meetings Conference which was redesigned to meet the challenges and opportunities of emerging sustainability issues head-on and for which QuickMobile delivered the MobileEvent™ application. The event utilized principles from the online gaming world – specifically role-playing, leadership, narration, feedback, and ranking – to encourage attendees to actively engage and learn about industry developments and strategies in a hands-on manner. Each team was given a customized iPad complete with game instructions, social media functionality and point tracking capabilities. In addition, attendees were able to monitor team progress, access the conference program and connect with their peers using the interactive Sustainable Meetings Conference mobile application on their smart phones.
When it comes to providing technology and infrastructure services for events around the world, we believe that PSAV is by far the most successful and prevalent onsite services supplier," David Snell said. "As a result, we are exceptionally pleased that they have entered into this strategic partnership with us to market and support our event-related mobile solutions. PSAV has the technical knowledge and global support services that will enable us to assist our mutual clients in the manner in which they have become accustomed. With more than 800 offices worldwide, PSAV is totally committed to making every live event an unforgettable experience.”
"PSAV has been looking for a mobile applications partner that will put event services at organizers' and attendees' fingertips to streamline the flow of information and reduce the carbon footprint," said Brian Lagestee, PSAV SVP of Technology & Development. "We believe this new mobile toolset offered through QuickMobile and PSAV will immediately reduce costs and increase satisfaction across the board."
The PSAV/QuickMobile services application is immediately available for all events worldwide.
PSAV provides the ideas and technology that inspire great meetings. This has made PSAV the leading provider of event technology for meeting planners and producers across the corporate, association, and tradeshow markets. PSAV provides an unparalleled range of event technology to support its customers’ ability to create, collaborate, and communicate. With more than 800 partner locations worldwide, PSAV provides people and resources right where you want to have your meeting. www.psav.com
QuickMobile is the industry leader and innovator in the design, development and production of mobile applications and solutions for the Travel and Entertainment Industry, with a primary focus on the meetings and events marketplace. We are specialists in delivering innovative, real-time, multiplatform mobile applications and websites for Smartphones and Tablets that are fully customized to the unique needs of event meeting planners and service providers, venue organizers and their customers. More than just a technology solution, QuickMobile extends our clients’ planning, organizing, brand and marketing reach into the mobile domain in order to engage audiences with dynamic, targeted content and services, achieving the "ultimate mobile experience." QuickMobile’s applications are specifically designed to improve attendee networking, education, productivity and overall event experience before during and after the event, using personalized, ‘on demand’ information and services. Some of the largest and most innovative and sophisticated companies, associations and organizations in the world have adopted QuickMobile’s mobile solutions, helping them deliver more successful and differentiated events, enhance their brands, strengthen relationships and create valuable sponsorship opportunities for their customers and members, while supporting a more sustainable future. For more information, visit the website at: http://www.QuickMobile.com
PSAV Agency Contact:
Giulietta van der Meer Mohr
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