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News for the Hospitality Executive |
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Long
Beach, California and Vancouver, BC, Canada,
April 12, 2011
-- PSAV® Presentation Services and QuickMobile announce a strategic
partnership to jointly market and support mobile solutions for meetings
and
events worldwide, including associations, conference hotels, meeting
planner
and venue applications. The combined PSAV/QuickMobile offerings will
greatly
improve, extend and differentiate the experiences and outcomes of the
events
they serve.
"Today,
meeting and event planners can leverage the power of mobile device
technology
to deliver real-time information to attendees and organizers, thereby
greatly
enhancing the overall event experience," said David Snell, Chief
Marketing
Officer at QuickMobile. "By simply touching an app on their mobile
device,
event delegates can use their iPhones, BlackBerry's, Androids, Windows
7
Phones, and tablets like the iPad to read speaker bios, update their
own
personal schedule, view the event schedule at a glance, confidentially
message
other attendees, and ask questions live to presenters and answer polls.
Likewise, these same mobile tools can be used by meeting planners and
event
organizers to promote their event by communicating with social
networking and
third party content providers, incorporating mobile travel tools and
city
guides, and supporting vendors in a trade show environment." Snell explained that mobilizing an event not only eliminates the need for organizers to print show guides, which subsequently reduces costs, but it enables content to be customizable in real-time. The new PSAV/QuickMobile platform is scalable, depending on the event needs. Sponsored advertising also can be incorporated throughout the application. Case Study One of the most recent collaborations between PSAV and QuickMobile was the 2011 GMIC Sustainable Meetings Conference which was redesigned to meet the challenges and opportunities of emerging sustainability issues head-on and for which QuickMobile delivered the MobileEvent™ application. The event utilized principles from the online gaming world – specifically role-playing, leadership, narration, feedback, and ranking – to encourage attendees to actively engage and learn about industry developments and strategies in a hands-on manner. Each team was given a customized iPad complete with game instructions, social media functionality and point tracking capabilities. In addition, attendees were able to monitor team progress, access the conference program and connect with their peers using the interactive Sustainable Meetings Conference mobile application on their smart phones. When it comes to
providing technology and infrastructure services for events around the
world,
we believe that PSAV is by far the most successful and prevalent onsite
services supplier," David Snell said. "As a result, we are
exceptionally pleased that they have entered into this strategic
partnership
with us to market and support our event-related mobile solutions. PSAV
has the
technical knowledge and global support services that will enable us to
assist
our mutual clients in the manner in which they have become accustomed.
With
more than 800 offices worldwide, PSAV is totally committed to making
every live
event an unforgettable experience.” "PSAV has been looking for a mobile applications partner that will put event services at organizers' and attendees' fingertips to streamline the flow of information and reduce the carbon footprint," said Brian Lagestee, PSAV SVP of Technology & Development. "We believe this new mobile toolset offered through QuickMobile and PSAV will immediately reduce costs and increase satisfaction across the board." The PSAV/QuickMobile services application is immediately available for all events worldwide. PSAV provides the ideas and
technology that
inspire great meetings. This has made PSAV the leading provider of
event
technology for meeting planners and producers across the corporate,
association, and tradeshow markets. PSAV provides an unparalleled range
of
event technology to support its customers’ ability to create,
collaborate, and
communicate. With more than 800 partner locations worldwide, PSAV
provides
people and resources right where you want to have your meeting. www.psav.comAbout QuickMobile QuickMobile is the industry leader and
innovator in
the design, development and production of mobile applications and
solutions for
the Travel and Entertainment Industry, with a primary focus on the
meetings and
events marketplace. We are specialists in delivering innovative,
real-time,
multiplatform mobile applications and websites for Smartphones and
Tablets that
are fully customized to the unique needs of event meeting planners and
service
providers, venue organizers and their customers. More than just a
technology
solution, QuickMobile extends our clients’ planning, organizing, brand
and
marketing reach into the mobile domain in order to engage audiences
with
dynamic, targeted content and services, achieving the "ultimate mobile
experience." QuickMobile’s applications are specifically designed to
improve attendee networking, education, productivity and overall event
experience before during and after the event, using personalized, ‘on
demand’
information and services. Some of the largest and most innovative and
sophisticated companies, associations and organizations in the world
have
adopted QuickMobile’s mobile solutions, helping them deliver more
successful
and differentiated events, enhance their brands, strengthen
relationships and
create valuable sponsorship opportunities for their customers and
members,
while supporting a more sustainable future. For more information,
visit the website at: http://www.QuickMobile.com |
| Contact:
PSAV Agency Contact: PSAV Contact: Giulietta van der Meer Mohr MARCOM Manager Phone: +1.604.875.0403 Email: giulietta.meermohr@quickmobile.com
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