News for the Hospitality Executive |
FairBridge Hotel International announces selection of
InnLink Central
Reservation Services as partner to grow the brand
Hendersonville,
TN—March
15, 2011 - FairBridge Hotel
International has selected InnLink Central Reservation Services to
provide
reservation connections for all their hotel properties. FairBridge
Hotels brand
consists of full-service FairBridge Hotels; select-service FairBridge
Inn
Express and FairBridge Inn & Suites; and the budget service
offering,
Loyalty Inns. Fairbridge
properties will use eLINK, GDS and OTA connectivity ensuring rooms are
effectively
distributed to travel agents and website channels, iLINK, branded
booking
engine, utilized
both on the FairBridge corporate websites, www.fairbridgeinns.com and www.loyaltyinn.com plus individual property
websites, and vLINK, private-label voice reservation services. FairBridge Brand Spokesperson Fredrick
Schoener stated, "We
understood at the very beginning, and throughout InnLink offered
FairBridge
Inns the most productive reservation system available for the
highly
focused independent or branded operator across our market. Their customer service focus ensures our
guests and hotels get the level of support expected from a Fairbridge
property. Kristin
Intress, InnLink CEO, stated, “We’ve watched Fairbridge grow from their
first
hotel in Spokane, WA and admired their commitment to focus on the hotel
operator and provide value-added services. We are pleased to be
selected as
their reservation services partner and look forward to a long
productive
relationship.” InnLink provides reservation services for hotels and hotel companies utilizing two brands, InnLink CRS, for mid-tier limited service properties, and InnVite CRS, for upscale properties. Services include vLINK: comprehensive private-label voice reservations; eLINK: Internet, GDS and Channel Distribution; iLINK: private label Booking Engine, gLINK: Group Reservations, ONtarget Account Management: Account Management Support and RESmatrix: Customer Data Management Tool. InnLink currently maximizes channel-managed, reservation revenue streams for over 3500 hospitality customers. To learn more about InnLink’s products and services visit www.innlink.com
or contact Pam Walrond, Director, Marketing
at 615-264-8087 or [email protected]. FairBridge has revolutionized the outdated concepts of hotel branding with its exciting new hybrid affiliation model which offers flat monthly dues, flexible annual contracts, and the ability for hotels to retain their unique property identity and to customize their amenities and services to fit the ever-evolving needs of guests. FairBridge is poised as a next-generation hotel start-up company offering asset branding, technology integration tools, and property management solutions available for domestic and international hotels across key market segments. Contact Frederick Schoener at (877)
866-8090 to learn more about
FairBridge and our lodging brands or visit our
website at www.fairbridgeinns.com/membership. |
Pam Walrond |
.