|
Square
Footage Meeting Space Occupied-Events Associated with College Football
Bowl
Games
|
|
Event
|
Hotel
|
Market
|
Sq Ft –
Meeting Space Occupied
|
|
1.
|
All
American Bowl/Offense-Defense Sports 2010
|
Marriott
Myrtle Beach Resort & Spa
|
Myrtle
Beach
|
59,110
|
|
2.
|
Collette
Vacations/2011 Rose Bowl Parade
|
Westin
Long Beach
|
Long
Beach
|
26,868
|
|
3.
|
AT
& T Bowl Drill Team
|
Westin
Park Central
|
Dallas
|
17,845
|
|
4.
|
The
Military Bowl Presented By Northrop Grumman
|
JW
Marriott Hotel Washington, DC
|
Washington
|
17,000
|
|
5.
|
Fiesta
Bowl 2011
|
JW
Marriott Scottsdale Resort & Spa
|
Scottsdale
|
15,694
|
|
6.
|
2011
Rose Bowl Band
|
Sheraton
Universal Hotel
|
Universal
City
|
14,100
|
|
7.
|
Outback
Bowl Tampa Bay-Media
|
Wyndham
Tampa Westshore
|
Tampa
|
13,960
|
|
8.
|
2011
Sugar Bowl Media
|
Marriott
New Orleans, Convention Ctr
|
New
Orleans
|
13,824
|
|
9.
|
Tostitos
Fiesta Bowl Kickoff Dinner
|
InterContinental
Montelucia Resort
|
Paradise
Valley
|
13,080
|
|
10.
|
National
Chick-Fil-A Bowl Band Festival
|
Renaissance
Concourse Hotel
|
Atlanta
|
12,386
|
Square
Footage Catered-Events Associated with College Football Bowl Games
|
|
Event
|
Hotel
|
Market
|
Sq Ft –
Meeting Space Catered Events
|
|
1.
|
Collette
Vacations2011 Rose Bowl Parade
|
Westin
Long Beach
|
Long
Beach
|
26,868
|
|
2.
|
2011
Rose Bowl Band
|
Sheraton
Universal Hotel
|
Universal
City
|
10,300
|
|
3.
|
Tostitos
Fiesta Bowl Kickoff Dinner
|
InterContinental
Montelucia Resort
|
Paradise
Valley
|
8,592
|
|
4.
|
Orange
Bowl Dance
|
Hilton
Ft. Lauderdale Marina
|
Paradise
Valley
|
7,810
|
|
5.
|
National
Chick-Fil-A-Bowl Festival
|
Marriott
Atlanta Airport Hotel
|
Atlanta
|
7,080
|
|
6.
|
Outback
Bowl Tampa Bay-Media
|
Wyndham
Tampa Westshore
|
Tampa
|
5,400
|
|
7.
|
Autozone
Liberty Bowl Queens Block
|
Marriott
Memphis Downtown
|
Memphis
|
4,692
|
|
8.
|
All
American Bowl/Offense-Defense Sports 2010
|
Marriott
Myrtle Beach Resort & Spa
|
Myrtle
Beach
|
2,666
|
|
9.
|
Holiday
Bowl University Of Nebraska-Lincoln
|
Marriott
Gaslamp San Diego
|
San
Diego
|
1,827
|
|
10.
|
AT
& t Cotton Bowl Classic 75th Year Anniversary
|
Gaylord
Texan Resort & Convention Center, Grapevin
|
Grapevine
|
1,668
|
Estimated
Number of Attendees-Events Associated with College Football Bowl Games
|
|
Event
|
Hotel
|
Market
|
Est. Num of
Attendees
|
|
1.
|
All
American Bowl/Offense-Defense Sports 2010
|
Marriott
Myrtle Beach Resort & Spa
|
Myrtle
Beach
|
1,341
|
|
2.
|
2011
Sugar Bowl Media
|
Marriott
New Orleans, Convention Center
|
New
Orleans
|
1,167
|
|
3.
|
Outback
Bowl Tampa Bay-Media
|
Wyndham
Tampa Westshore
|
Tampa
|
777
|
|
4.
|
2011
Sugar Bowl Media
|
Marriott
New Orleans, Convention Center
|
New
Orleans
|
568
|
|
5.
|
AT
& T Bowl Drill Team
|
Westin
Park Central
|
Dallas
|
375
|
|
6.
|
Orlando
Bowl Week
|
Rosen
Plaza Hotel
|
Orlando
|
348
|
|
7.
|
The
Military Bowl Presented By Northrop Grumman
|
JW
Marriott Washington, DC
|
Washington
|
341
|
|
8.
|
Collette
Vacations/2011 Rose Bowl Parade
|
Westin
Long Beach
|
Long
Beach
|
335
|
|
9.
|
National
Chick-Fil-A-Bowl Band Festival
|
Renaissance
Concourse Hotel
|
Atlanta
|
307
|
|
10.
|
Autozone
Liberty Bowl Queens Block
|
Marriott
Memphis Downtown
|
Memphis
|
281
|
The Knowland Group
provides detailed reports
on events within a client’s competitive set of hotels to over 1,500
hotels
across the United States and Canada. Details include: meeting planner
contact
information, previous event and size details on all groups surveyed,
detailed
overview of group’s experiences including any complaints or issues,
actual size
of event (number of room nights actualized), date of group’s next
event,
property selection decision date(s) and/or process(s) (including RFP
details if
relevant), size of next event, existence of any relationships
(contractual
and/or personal) with incumbent and/or other hotel(s) and any
additional
information requested by client.
For more details on expanding your group
sales revenue – contact the Knowland Group today online: www.KnowlandGroup.com
or by phone: 202.842.9244
*Data are derived
from the Knowland Group’s national reader board service. Hotels
surveyed are
determined by request from Knowland Group clients. Data do not
represent a
scientific study. Estimated number of attendees is based on size of
meeting
rooms occupied and, where possible to determine, configuration of rooms
and
does not necessarily correspond to room nights actualized. Data on
catered
events are determined by function descriptions. Single instance events,
such as
weddings, although included in client reports, or omitted here. Certain
oversized properties, including conference and convention centers,
although
included in client reports if requested, are omitted here
|
