September 29, 2010 - Enchanting European hospitality is set to arrive in the dynamic city of Shenzhen in southern China following the signing of a management agreement between Langham Hotels International and Shenzhen East Pacific Group.  The Langham, Shenzhen will open in Futian, the city�s new business and commercial district in 2012.

Shenzhen, in the Pearl River Delta Special Economic Zone, is home to one of China�s key ports and is a gateway city into the region. 

The Langham, Shenzhen will form part of the Shenzhen East Pacific International Centre, a complex that includes serviced apartments, luxury retail and commercial space just minutes from the Hong Kong border and 30 minutes from the international airport, making it ideal for business and leisure travellers.  Adjacent is the prominent landmark China Merchant Bank building, a key focal point on the Futian landscape.

The Langham, Shenzhen, will feature 352 luxuriously elegant guestrooms and suites, many of which will enjoy stunning views of Shenzhen Bay.  Among the services The Langham guests can expect will be a grand two-storey Langham Club lounge offering classic butler service.

Dining and entertainment options will include Palm Court, a sister to the original London home of afternoon tea, T�ang Court, a signature Cantonese restaurant with six private rooms and sibling of its two-Michelin  star sister in Hong Kong, and a cosy bar featuring an extensive wine cellar and open fireplaces. 

The Langham, Shenzhen�s meeting spaces will be home to some of the city�s most luxuriously-styled events. From the rooftop Star Ballroom with its own VIP elevators and exceptional views of the bay to the luxurious surroundings of its five versatile meeting spaces, making a grand entrance will never be easier. 

Meanwhile, the property features a fitness centre as well as indoor and outdoor swimming pools for relaxation and recreation. It will also host Chuan Spa, the only international spa based on the principles of Traditional Chinese Medicine. The spa will also showcase landscaped outdoor gardens adjacent to the contemplation rooms.

Mr. Albert Li, Managing Director, of Shenzhen East Pacific Group said: �Our new development in the core business district of Shenzhen requires a partner who truly understands luxury hospitality and would bring a new perspective to the city�s landscape. The Langham brand echoes our vision with its heritage of timeless elegance and innovative indulgence.�

Brett Butcher, Chief Executive Officer of Langham Hotels International said: �Shenzhen is a remarkable city which is showing increased demand for luxury hotels. We�re delighted to be introducing our enchanting European-style hospitality that will position The Langham at the very top of the luxury hospitality sector in one of China�s fastest growing cities. We look forward to great success on this groundbreaking development with our forward-looking partners, Shenzhen East Pacific Group.�

Mr Bill Wong, Chairman of Shenzhen East Pacific Group (left) and Dr K.S. Lo, 
Chairman of Langham Hotels International (right) seal the deal for The Langham, Shenzhen 

About Langham Hotels International & Its Affiliates

Langham has a legendary hotel heritage dating back to 1865 when The Langham in London originally opened as Europe�s first Grand Hotel.  For over 140 years, this flagship hotel has been at the forefront of sophisticated and gracious hospitality.  Today, all Langham Hotels worldwide inherit the same philosophy that reflects elegance in design, innovation in hospitality, genuine service and captivation of the senses creating a truly unique hotel experience. 

The group is pursuing an aggressive portfolio growth strategy using its distinctive brands and affiliate � The Langham, Langham Place and Eaton. Currently 23 hotels, including affiliates, are open or in the pipeline across four continents.

The Langham is where guests can enjoy service with poise and be enchanted by our innovation and traditions while Langham Place, the fun sibling of The Langham, is about living the 21st century through design, technology and attitude, epitomising stimulating and artistic hospitality.

Eaton, a premium affiliate brand, aims to surprise and delight our guests with a value-for-money proposition that delivers a stylish, modern level of comfort with spirited, can-do service.

Langham Hotels International is a wholly-owned subsidiary of Great Eagle Holdings (Stock Code: 0041) which was founded in 1963 and listed on the Hong Kong Stock Exchange in 1972.