 Minneapolis,
Minn., October 22, 2010 – IDeaS
Revenue Optimization, the leading provider of hospitality revenue
management
and optimization solutions and services, and RaspberrySky, the UK-based
specialist in providing distribution consulting services for the
hospitality
industry, today announced the launch of Revenue
Optimization Insight. Revenue
Optimization Insight is a revenue management, pricing and distribution
consulting service for the hospitality industry. It combines
IDeaS’ global expertise in revenue
management, pricing and forecasting with RaspberrySky’s unparalleled
insight in
electronic distribution, providing hoteliers worldwide with a
360-degree view
of their revenue optimization opportunities. “It is difficult in these times for hotels, regardless of their demand situation, to achieve successful performance without best of breed revenue optimization practices. Hotels aren’t sure where to start,” said Klaus Kohlmayr, senior director, IDeaS Advantage Consulting. “With the distribution landscape becoming more and more complex, we are energized by the opportunity to collaborate with RaspberrySky to add electronic distribution expertise to our insight services. Revenue Optimization Insight is based around three key stages: a detailed and thorough on-site process audit, a remote distribution audit and an optional performance data analysis. The outcome of the evaluation is a Revenue Roadmap, which details the findings and recommendations to ensure all revenue opportunities are optimized. Areas of a hotel’s revenue management structure that are reviewed during the consulting process include data tracking and analysis, market segmentation, forecasting, yield management and culture, sales processes, distribution channels and pricing, among others. “We’re excited to partner with IDeaS to offer a comprehensive product to the industry that takes the best of both companies and delivers a real value output to the hotels” added Sally Richards, Managing Director, Raspberrysky. “Optimizing revenue extends beyond just having the right data but rather, understanding your proposition (pricing and positioning) from a customer perspective – by better understanding this you can start to effectively optimize revenue.” For more information about Revenue Optimization Insight, please visit http://www.ideas.com/index.php/services/ideas-advantage-consulting/ideas-advantage-for-hospitality/revenue-optimization-insight. About IDeaS Revenue Optimization IDeaS, a SAS COMPANY, is the premier provider of Pricing, Forecasting and Optimization solutions and services. IDeaS’ Solutions are implemented via Software as a Service (SaaS) deployment with very little infrastructure, guaranteeing small upfront costs and easy implementation. IDeaS’ Advantage and IDeaS for Success services help at all levels of a client’s organization—strategic through operational— and our integrated approach differentiates IDeaS from the competition and creates the foundation for a successful partnership. Headquartered in Minneapolis, IDeaS has technology, support, sales and distribution offices in North and South America, the United Kingdom, Europe, Africa, the Middle East, Australia and Asia. For more information, visit www.ideas.com. About RaspberrySky Services Limited RaspberrySky is a unique offering for the travel and hospitality sector The team of experts specializes in helping clients optimize the performance of their technologies, infrastructure, processes and people. They look at your business from the outside in (the customer viewpoint) and the inside out (the operational viewpoint). The service is end to end. They can work internationally tapping into the global network of like-minded, affiliate specialists. Headquartered in the UK. For more information, visit www.RaspberrySky.com.
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