Michael Squires, president of Softscribe Inc., said technology companies have a rapidly expanding choice of messaging channels for sales engagement; knowing how to choose the right ones for your market is essential. “We focus on content, search engine optimization and social media marketing – in that order,” he said. “This gives an effective, orderly structure to print, video, blogs, and social media elements that must be integrated in marketing campaigns today.”  About KABA
LodgingKABA Lodging is a globally
active, publicly traded security
corporation. With its “Total Access” strategy, KABA Lodging
specializes
in integrated solutions for security, organization, and convenience at
building
and information access points. KABA Lodging is also the world market’s
number-one provider of key blanks, key cutting and coding machines,
transponder
keys, and high-security locks. It is a leading provider of electronic
access
systems, locks, master key systems, hotel locking systems, security
doors, and
automatic doors. Saflok has been a member of KABA Lodging since 2006.
Saflok is
a market innovator with 30 years of experience designing,
manufacturing, and
distributing electronic locks and systems. ILCO is a division of
KABA
Lodging. The ILCO brand is known worldwide
for its door locking systems that offer exceptional quality and
technology
innovation at competitive prices. http://www.kaba.com/lodging-products
 About
Softscribe® Inc.Softscribe Inc. helps
technology companies targeting
the green tourism + hospitality, government and related markets to
drive
sales. We leverage over 11 years of
proven experience, domain expertise and fresh, client-tailored digital
marketing and public relations programs that apply SEO and social media
to
achieve our clients’ business goals. We do this with an emphasis on
relationships and our customized blend of digital marketing programs.
We are
proud of our best-in-class clients, which include Aptech Computer
Systems,
Inc., Cendyn, d2o, Flyte Systems, KABA, Hawaiian Mahogany, hotel
SystemsPro, Ilan Lael Foundation, NORTHWIND Maestro-PMS, The Rainmaker
Group,
SRA International and many other leading technology and service
companies. We would love to help you, too. For more information
please
visit http://www.softscribeinc.com.
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