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Design Hotels™ Slated to Open the
201-room Nobis Hotel in Stockholm, Sweden

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Berlin, November, 2010 – On December 1, 2010 Design Hotels™’ newest member in Stockholm will open – Nobis Hotel (www.designhotels.com/nobis_hotel). The hotel is designed by the renowned Scandinavian architecture and interior design firm Claesson Koivisto Rune and is located on Norrmalmstorg square in the heart of Stockholm’s business and shopping district. The 201-room hotel will have a very personal approach to service and will offer 800 square meters of public spaces, including the Italian restaurant Caina, 24/7 Bistro, The Gold Bar and The Lounge.

“Our hotel is extremely comfortable but without unnecessary excesses. It is elegant and timeless, contemporary classic, never trendy. We feel strongly in Sweden that luxury is not always big spaces and the most expensive thing. It’s a quality that feels different,” says Owner and CEO Alessandro Catenacci.

“Nobis Hotel will be the new center stage of Sweden’s capital and we are very excited to welcome the hotel to our portfolio. Alessandro Catenacci, his brother and Chef Stefano Catenacci, and the designers Claesson Koivisto Rune have drawn on their personal experiences as global travelers and created a contemporary luxury hotel which is thought through in every detail from a guest’s perspective,” says Design Hotels™ founder and CEO Claus Sendlinger.


Historic Architecture Meets Contemporary Scandinavian Design
The hotel is housed in two buildings from the late 19th century. Interiors thoughtfully blend modern Scandinavian design with 19th century details. In creating this five star hotel, Claesson Koivisto Rune was inspired by the winter colors of Stockholm. Toned-down and discreet tones characterize the rooms and the public spaces and create an inviting and relaxing atmosphere. Interiors for the rooms and the rest of the hotel were carefully composed with pieces from different designers and manufacturers creating the feeling of being in a private home. The rooms and suites are primarily designed with natural materials that become more beautiful as they age, such as wool, wood, stone, leather and glass. High ceilings in all the rooms create a sense of space and light. Each room has up to five light sources so that guests can change the lighting according to their mood. The lamps are made by famous designers such as David Chipperfield and Ilse Crawford.

‘Stockholm’s New Living Room’ and Italian Cuisine at its Best
Nobis Hotel features 800 square meters of public spaces, including Caina restaurant with authentic Italian cuisine; a 24/7 Bistro, The Gold Bar and The Lounge. “The restaurants and bars in Nobis Hotel are individual attractions in their own right. They are my and my brother Sandro’s personal responsibility,” says award-winning Chef Stefano Catenacci, who is also Executive Chef at the Royal Court of Sweden. At Caina, he will serve authentic Italian cuisine using only the freshest products from Italy. With a large open dining room, the layout is in true Italian style. 24/7 Bistro is open 24 hours, seven days a week and does not only serve Italian dishes but also Swedish delicacies and international food. The Gold Bar is perfect to start off the evening. The Lounge and so-called ‘Stockholm’s new living room’ is located in an atrium and evokes a cathedral-like atmosphere with a 25 meter high ceiling and modern fresco painting.

Green Initiatives
Nobis Hotel will be certified with the Nordic Swan Ecolabel, the official eco-certification of the Nordic countries. Therefore, the hotel will use local products with carefully selected natural materials as well as the most environmentally sound solutions for heating, air conditioning, climate control, laundry, waste processing and transportation.

Location
The hotel occupies a prime spot on Norrmalmstorg square, the center of the city's business, shopping and entertainment district. Major attractions such as the Royal Castle and the National Museum are just a short walk away.

The Stockholm Syndrome
The Nobis Hotel buildings are the site of an attempted bank heist and the origins of a psychological phenomenon named ‘Stockholm Syndrome.’ In 1973 gangsters held four employees from the Kreditbanken hostage in the bank’s vault, which is now part of the Acne flagship store at Nobis Hotel. During the six days of their captivity, the hostages gained sympathy for and even loyalty to their captors.

ABOUT DESIGN HOTELS™
Design Hotels™ represents and markets a curated selection of more than 190 independent hotels in over 40 countries across the globe.

More than a collection of hotels, the company is a collection of stories. Each property reflects the ideas of a visionary hotelier, an "Original," someone with a passion for genuine hospitality, cultural authenticity, thought-provoking design and architecture. Each "Original" stands for the individual, aesthetic and service-driven experience that his or her hotel provides.

Founded by Claus Sendlinger in 1993, Design Hotels™ offers its members insightful travel industry knowledge, from feasibility studies and conceptual branding to market trend consultancy and international sales representation. The company has its headquarters in Berlin and branches in London, Barcelona, New York, Singapore, Bali and Perth.
 
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Contact:

press@designhotels.com
or tel: +49 30-8849 400 91


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