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Hospitality eBusiness Strategies to Speak at EyeforTravel’s
Customer Centric Strategies for Travel 2011 in Atlanta


 
Summary: Chief eBusiness Strategist Max Starkov will discuss leveraging mobile technologies to engage with today’s hyper-interactive travel consumer at EyeforTravel’s Customer Centric Strategies for Travel 2011 conference in Atlanta from January 26-27. The event is now in its 4th successful year and attracts a large, high-level audience for insightful presentations and debate.

New York, NY – November  15, 2010–Chief eBusiness Strategist Max Starkov of Hospitality eBusiness Strategies (HeBS), the leading Internet marketing firm for the hospitality industry, will speak during the session, “Leverage Mobile Technology to Engage with a Virtually Unlimited Audience” at the EyeforTravel Conference: Customer Centric Strategies for Travel 2011 in Atlanta this January.  The two-day conference will investigate best practices in customer-centric strategies to drive real engagement, loyalty and maximum profits. Participants will attend a wide range of challenging sessions lead by experts in travel-related fields.

Starkov, along with Jared Miller, Senior Director of Customer Self Service for Continental Airlines, will explore these crucial topics regarding mobile technology:
  • Which possibilities do mobile devices offer over traditional CRM systems?
  • What are best practices for engaging, retaining and seducing a vast and growing customer base with mobile?
  • How do businesses harness mobile for "customer recovery" and boost ancillary revenues with highly personalized mobile offerings?
  • How can great mobile websites and functional applications keep customers happy and loyal?
  • How can mobile marketing strategies be integrated with existing CRM and Marketing strategies for a 360 multidimensional approach?

According to Starkov, “The evolution of mobile continues to change the travel industry landscape. Mobile is a game changer; it stimulates the new breed of hyper-interactive travel consumers who demand immediate, anywhere and anytime information. This necessitates a change in travel marketing and content distribution, and hoteliers must be conscious of best practices to engage and reach huge audiences across multiple consumer touch points, including the mobile channel. This Eye for Travel conference brings together industry professionals at a crucial time in mobile marketing and I am excited to be a part of such an important event.”

The EyeforTravel Conference Customer Centric Strategies for Travel 2011 takes place from January 26-27, 2011 in Atlanta, Georgia. To read more about this conference and the event agenda, as well as a full list of guest speakers, visit the EyeforTravel website.    

“We are excited to have Max Starkov, an expert in mobile marketing, on this panel,” said Marco Saio, EyeforTravel Global Events Director. “It will help our attendees immensely to hear real world examples about the intelligent use of mobile to deliver unprecedented customer service and ‘customer recovery’.”

About HeBS
Hospitality eBusiness Strategies, Inc. (HeBS) is the industry’s leading Internet marketing and distribution strategy consulting firm for the hospitality and travel verticals. Based in New York City, HeBS has pioneered many of the "best practices" in hotel Internet marketing, website design + optimization, and direct online distribution. HeBS specializes in helping travel suppliers and hoteliers build and enhance their direct Internet marketing and distribution strategy, boost their Internet marketing presence, establish interactive relationships with their customers, and significantly increase direct online bookings and ROIs. The firm brings a unique perspective to the industry, gained through working with over 500 travel and hospitality companies including major brands, luxury and boutique hotel companies, franchised and independent hotels, resorts and casinos, convention bureaus and hotel management companies worldwide. Find out more about HeBS at www.hospitalityebusiness.com  or by email at info@hospitalityebusiness.com.

About Eye for Travel:
EyeforTravel is a media company specializing in business intelligence for the travel and tourism industry. It was started by Tim Gunstone in 1997 as part of the FC group. EyeforTravel organizes over 30 events per year globally dedicated to technology and online travel. Their flagship Travel Distribution Summits in North America, Europe, Asia and most recently India are the industry meeting places for travel e-commerce and technology executives in these regions.

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Contact: 

Mariana Mechoso Safer
Hospitality eBusiness Strategies, Inc.
14 E. 60th Street, Suite 400, New York, NY 10028
Phone 212-752-8186
Email: mariana@hospitalityebusiness.com
Web: http://www.hospitalityebusiness.com

 

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Also See: Hospitality eBusiness Strategies Continues its Tradition of Excellence in Website Design with Eight Wł Awards / November 2010

Hospitality eBusiness Strategies Wins One Gold and Two Silver Magellan Awards for Web 2.0 and Multichannel Marketing Initiatives / September 2010

Hospitality eBusiness Strategies to Present during Mobile Technology & Travel Keynote Session at EyeforTravel s Travel Distribution Summit / August 2010

Hospitality eBusiness Strategies Wins Best in Class Interactive Media Award for the Silver Legacy Resort Casino Website / July 2010

HeBS to Address Mobile Marketing at HSMAI Conference; Max Starkov of Hospitality eBusiness Strategies to present on mobile marketing at HSMAI s Revenue Management & Internet Marketing Strategy Conference on June 21, 2010 in Orlando, FL. / May 2010

Hospitality eBusiness Strategies (HeBS) to Present at the European Hospitality Technology Educational Conference (EHTEC) / January 2010

Hospitality eBusiness Strategies Unveils its Latest Web 2.0 Application: A Multi-Channel Interactive Scavenger Hunt for the City of Indian Wells / January 2010

Hospitality eBusiness Strategies (HeBS) Wins the Prestigious Best in Class Interactive Media Award / January 2010

Hospitality eBusiness Strategies (HeBS) Dominates Again in HotelMarketing.com s Most Popular Articles of 2009 / January 2010

Hospitality eBusiness Strategies Announces the Fourth Annual Benchmark Survey; Survey to Measure Hotel Internet Marketing Strategies, Budget Planning and Best Practices / December 2009

HeBS Wins Major Web 2.0 Design & Development Awards / November 2009

Hospitality eBusiness Strategies Wins Three W3 Awards for Outstanding Achievement in Web 2.0 and Website Development / October 2009

Hospitality eBusiness Strategies (HeBS) Announces Hotel Indigo New York City-Chelsea Website Launch / July 2009

HeBS Awarded “Best in Class” Interactive Media Award for Outrigger Lodging’s Grafton on Sunset Hotel Website / May 2009

Max Starkov of HeBS to Present at the CRM & Loyalty Strategies for Travel Conference in Atlanta; Chief Strategist Will Discuss How to Use Your Website as a Retention Tool at EyeforTravel Conference / February 2009

Max Starkov of Hospitality eBusiness Strategies to Receive Top 25 Most Extraordinary Minds in Sales and Marketing 2008 Honor At HSMAI Adrian Awards Gala Annual Gala Dinner to be Held Jan. 26 in New York City / December 2008

Hospitality eBusiness Strategies Wins Five Prominent Interactive Media Awards including Best in Class; Luxe Worldwide Hotels' New Brand Website Honored as Best in Class in Travel and Tourism 2008 / December 2008

Hospitality eBusiness Strategies Partners with The Tides Inn Chesapeake Bay Virginia; HeBS to increase direct online bookings and boost Internet marketing presence for The Tides Inn / October 2008

Hospitality eBusiness Strategies Announces the 2009 Benchmark Survey; Survey to Measure Hotel Internet Marketing Strategies, Budget Planning and Best Practices / October 2008

Hospitality eBusiness Strategies (HeBS) Announces Luxe Worldwide Hotels New Website Launch / October 2008

Hospitality eBusiness Strategies to Present at MICE Asia 2008 in Kuala Lumpur / July 2008

Hospitality eBusiness Strategies Receives Top International Creative Awards - 2008 Summit International Awards / May 2008

Hospitality eBusiness Strategies Receives Official Honoree Distinction for the 12th Annual Webby Awards in 2008 / May 2008

Hospitality eBusiness Strategies Wins Gold Adrian Awards in 2007 / December 2007

Hospitality eBusiness Strategies Wins Three W3 Awards / November 2007

Hospitality eBusiness Strategies Wins Gold Adrian Awards in 2007 / December 2007

Hospitality eBusiness Strategies Receives Seven New Website Excellence Awards; Highest 2006 Interactive Media Awards and W3 Awards / November 2006

Hospitality eBusiness Strategies Wins Five Web Marketing Association Awards; 2006 WebAward for Best Travel Website / October 2006
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