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Alexis Roberts Appointed Director of Sales and Marketing
for Cambridge Beaches Resort & Spa  in Bermuda

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SOMERSET, Bermuda (November 11, 2010) – Cambridge Beaches Resort & Spa has appointed Alexis Roberts as director of sales and marketing. In her new role, Roberts will oversee the resort’s sales and marketing operations in Bermuda and throughout the U.S. and Canada, including managing all advertising and public relations initiatives and social media marketing.
 
Roberts brings more than 16 years of hospitality and sales and marketing experience to her position. Immediately prior to join Cambridge Beaches, Roberts served as the manager of marketing, sales and research for the Bermuda Hotel Association; a position which she held for six years. Earlier in her career, Roberts worked with Sonesta Beach Resort in Bermuda, as the catering and convention manager for four years, and Bank of Bermuda, as communications coordinator in the retail division for two years.
 
“We are tremendously proud to have this Bermudian tourism professional join our senior management team,” says Michael Winfield, president and CEO of Cambridge Beaches Resort & Spa. “Alexis’ presence significantly enhances our capabilities. Her extensive experience in hospitality sales and marketing management, plus her knowledge of Bermuda and the Cambridge Beaches brand, makes her the ideal person to drive our sales and marketing efforts.”
 
Roberts is a graduate of Northeastern University and holds a BA in Marketing.
 
About Cambridge Beaches Resort & Spa
Cambridge Beaches Resort & Spa is a AAA Four Diamond resort, ranked by Travel & Leisure in the Top Ten of the World’s Best Hotels for service. Idyllically set on a 30-acre peninsula at Bermuda's western coast, Cambridge Beaches provides a beautiful and tranquil setting for guests. Bermuda’s only resort catering exclusively to adults, the premier cottage resort offers 94 elegantly appointed rooms in Bermuda-style, pink stucco cottages, each with a private terrace or patio offering sweeping ocean views.  Guests return time and again for the world-class amenities that include: award-winning spa; three dining venues including the Tamarisk Room, rated by Food & Wine Magazine as one of Bermuda’s best restaurants; four private beaches; marina; afternoon tea in the historic main house; ocean-view suites with private plunge pools; bay-front infinity pool; nature preserve and picturesque Seaview Gardens. For additional information visit www.cambridgebeaches.com or call 1-800-468-7300.

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Contact:

Jeanette Chin
Ypartnership Public Relations
jeanette.chin@ypartnership.com
917-538-3266

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Also See: Capella Hotel and Resorts, Promotora Turistica Punta Arrecife, and Textron Financial Corporation Building Capella Ixtapa, a Cliffside 59 Suite Resort / December 2007

Elegant Hotels Group Appoints Romana Heeg General Manager for the Colony Club Hotel, Barbados / July 2003

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