Social Media – Powerful Referral Tool
FREE Webinar December 16, 2010
Presented
by Carol Verret and uRefer
The viral nature of social media makes it a powerful
referral tool!
Each person we ask for a
referral has their own social media networks with hundreds (sometimes
thousands) of Fans, Followers and Contacts
--
all of whom are your
prospects.
As the contact to closing
ratio from referrals is over 50%, imagine how many leads could be
generated!
Carol Verret and uRefer are
hosting a webinar discussing how social media can be used to both ask
for
referrals and as a channel for advocates to make referrals. The webinar
will
take place December 16 at 1pm EST/10am PST.
Click here
to register.
While social media provides an opportunity to ask for single
referrals from our Fan base or network, it also provides an opportunity
for our
customers to make referrals to hundreds of people at a time. This is a
powerful
way to generate multiple referrals very quickly.
In this webinar, we will explore the functionality of social
networks focusing on FaceBook, LinkedIn and Twitter to enable fast,
effective
ways to drive referrals exponentiall
y!
- Finding Referral Advocates:
Fan building and network building is not a casual decision but should
be strategic. We will explore successful
strategies in these areas, best practices that allow for the most
productive use of social media for business, especially sales.
This focuses on the composition of the Fan Base, networks and
Followers. With this strategy in place, referral programs will
reach qualified targets!
- The role of Discussion Groups and Interest
Groups: Discussion groups and interest groups are
composed of like minded people that have the power to provide
referrals. If the prospect has commonality with members of the
particular discussion group, a request to provide a referral to the
appropriate contact can be posted on the group or sent to certain
members of the group if they are in the network
- Empowering and Rewarding Contacts to Make
Referrals: Think of how much more likely it is that
a contact will generate a referral if there is the potential of a
reward and how you can incentivize influencers in your network to
provide referrals as well as clients. Now, imagine if you could
track the value of a contact by the amount of revenue they have
referred.
This webinar is an hour in
duration and should be attended by sales professionals as well as
anyone that
manages the sales process.
This free
webinar will be offered on December 16 at 1pm EST, Noon CST, 11am MST
and 10 am
PST.
It will be recorded so that all
participants receive a recording within 24 hours following the program.
Click
here
to register.
About
CVCT
Carol Verret and Associates Consulting and Training offers training
services and consulting in the areas of sales, revenue management and
customer
service primarily but not exclusively to the hospitality industry. To
find
out more about the company click on
www.carolverret.net.
To contact Carol send her an email at
[email protected]
or she can be reached by cell phone (303) 618-4065. Visit
www.hotelsalesblog.com
About
uRefer™
Referrals are the best leads and the advocates who make those referrals
are an organization’s greatest asset. uRefer’s mission is to
transform
more of our client’s customers and partners into advocates, creating a
powerful “commission only” sales network that consistently refers high
quality leads.
uRefer provides clients with the technology to: Convert current
contacts
into advocates; Acquire referral partners including offline affiliate
partners;Motivate
advocates making referrals to more people, more often; empowering their
advocates with tools that make referring quick and easy; manage their
relationship
with advocates to optimize performance.
For more information, please visit www.urefer.com