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Hospitality eBusiness Strategies to Present during Mobile Technology & Travel Keynote Session at EyeforTravel’s Travel Distribution Summit
 
Summary: Chief eBusiness Strategist for Hospitality eBusiness Strategies, Max Starkov, will present during the Mobile Technology & Travel keynote session at EyeforTravel’s flagship Travel Distribution Summit in Chicago, IL in October.

New York, NY, August 3, 2010 – Hospitality eBusiness Strategies (HeBS), the hospitality industry’s leading Internet marketing and distribution consulting firm, today announces Chief eBusiness Strategist, Max Starkov, will present at EyeforTravel’s flagship Travel Distribution Summit North America in Chicago, IL, Oct 13-14. Starkov will speak during the Keynote Session, “The New Age – Mobile Strategies and Opportunities in Travel,” on day two of the conference.

The Travel Distribution Summit, now in its twelfth year, is North America’s largest forum for travel industry professionals. The conference will address trends, innovations, challenges, and opportunities within the industry. During his keynote, Starkov will outline a concrete mobile marketing action plan for hoteliers; offer case studies from the mobile marketing trenches; and discuss mobile booking engines, m-CRM, m-marketing lists, mobile advertising, location-based services and more. Hoteliers in attendance will gain a clear understanding of the importance of mobile strategies and learn how to launch and manage a robust mobile marketing plan for their hotels.

“Mobile travel bookings are projected to grow 700% in two short years, and US M-Commerce will reach a staggering $1 billion in 2010 (ABI Research),” said Starkov.  “Mobile marketing must become a vital component of the marketing mix for any successful travel marketer and hotelier. In order to meet the enormous growth in consumer demand for mobile services, travel marketers must start with a clear understanding of current best practices in mobile marketing, and then launch a targeted mobile strategy and campaign—starting with a mobile website. As the professional development of hoteliers and travel marketers is our passion at HeBS, I welcome the opportunity to provide attendees with a step-by-step mobile marketing action plan on how to drive incremental revenues using a sound, cutting-edge mobile marketing strategy.”

HeBS is a pioneer of mobile strategies in hospitality, creating and implementing mobile websites and mobile Internet marketing strategies for its clients. HeBS’ principals have written influential articles and research papers on the subject including “Wireless in Travel and Hospitality: Hype or Necessity?” (September, 2001) and “Mobile Marketing & Distribution Strategy in Hospitality: the Future is Already Here” (August, 2009). The firm recently won an Internet Advertising Competition (IAC) award for Best Hotel and Lodging mobile application for The Allison Inn & Spa mobile-ready website. Starkov also led presentations on mobile marketing at the last EHTEC conference, as well as at HSMAI’s Revenue Management & Internet Marketing Strategy Conference this past June.
 
About HeBS
Hospitality eBusiness Strategies (HeBS), based in New York City, is an award-winning, full-service Internet marketing and Direct Online Channel Strategy firm, strictly dedicated to the hospitality and travel verticals. HeBS has pioneered many of the "best practices" in hotel Internet marketing and direct online distribution. The firm specializes in helping hoteliers build their direct Internet marketing and distribution strategies, boost the hotel Internet marketing presence, establish interactive relationships with customers, and significantly increase direct online bookings and ROIs. A diverse client portfolio of over 500 top tier major hotel brands, luxury and boutique hotel companies, hotel management and representation companies, franchisees and independents, resorts and casinos and CVBs has sought and successfully taken advantage of HeBS‘ firm hospitality Internet marketing expertise. For more information visit HeBS website www.hospitalityebusiness.com. Contact HeBS consultants at (212) 752-8186 or info@hospitalityebusiness.com.
 
About Eyefor Travel
EyeforTravel is a media company specializing in business intelligence for the travel and tourism industry. Focusing on Online Travel Marketing, Web 2.0, Social Media, revenue management, distribution, and travel technology, EyeforTravel frequently hosts conferences throughout the globe gathering the industry’s top strategists and innovators. Founded in 1997, Eye for travel is one of the top travel trade new sources, providing in-depth research and networking for thousands of travel companies. For more information, contact EyeforTravel, FC Group Ltd., 7-9 Fashion Street, London, E1 6PX, UK; news@eyefortravel.com; or visit the website at www.eyefortravel.com.
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Contact: 

Mariana Mechoso Safer
Hospitality eBusiness Strategies, Inc.
14 E. 60th Street, Suite 400, New York, NY 10028
Phone 212-752-8186
Email: mariana@hospitalityebusiness.com
Web: http://www.hospitalityebusiness.com

 

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Also See: Hospitality eBusiness Strategies Wins Best in Class Interactive Media Award for the Silver Legacy Resort Casino Website / July 2010

HeBS to Address Mobile Marketing at HSMAI Conference; Max Starkov of Hospitality eBusiness Strategies to present on mobile marketing at HSMAI s Revenue Management & Internet Marketing Strategy Conference on June 21, 2010 in Orlando, FL. / May 2010

Hospitality eBusiness Strategies (HeBS) to Present at the European Hospitality Technology Educational Conference (EHTEC) / January 2010

Hospitality eBusiness Strategies Unveils its Latest Web 2.0 Application: A Multi-Channel Interactive Scavenger Hunt for the City of Indian Wells / January 2010

Hospitality eBusiness Strategies (HeBS) Wins the Prestigious Best in Class Interactive Media Award / January 2010

Hospitality eBusiness Strategies (HeBS) Dominates Again in HotelMarketing.com s Most Popular Articles of 2009 / January 2010

Hospitality eBusiness Strategies Announces the Fourth Annual Benchmark Survey; Survey to Measure Hotel Internet Marketing Strategies, Budget Planning and Best Practices / December 2009

HeBS Wins Major Web 2.0 Design & Development Awards / November 2009

Hospitality eBusiness Strategies Wins Three W3 Awards for Outstanding Achievement in Web 2.0 and Website Development / October 2009

Hospitality eBusiness Strategies (HeBS) Announces Hotel Indigo New York City-Chelsea Website Launch / July 2009

HeBS Awarded “Best in Class” Interactive Media Award for Outrigger Lodging’s Grafton on Sunset Hotel Website / May 2009

Max Starkov of HeBS to Present at the CRM & Loyalty Strategies for Travel Conference in Atlanta; Chief Strategist Will Discuss How to Use Your Website as a Retention Tool at EyeforTravel Conference / February 2009

Max Starkov of Hospitality eBusiness Strategies to Receive Top 25 Most Extraordinary Minds in Sales and Marketing 2008 Honor At HSMAI Adrian Awards Gala Annual Gala Dinner to be Held Jan. 26 in New York City / December 2008

Hospitality eBusiness Strategies Wins Five Prominent Interactive Media Awards including Best in Class; Luxe Worldwide Hotels' New Brand Website Honored as Best in Class in Travel and Tourism 2008 / December 2008

Hospitality eBusiness Strategies Partners with The Tides Inn Chesapeake Bay Virginia; HeBS to increase direct online bookings and boost Internet marketing presence for The Tides Inn / October 2008

Hospitality eBusiness Strategies Announces the 2009 Benchmark Survey; Survey to Measure Hotel Internet Marketing Strategies, Budget Planning and Best Practices / October 2008

Hospitality eBusiness Strategies (HeBS) Announces Luxe Worldwide Hotels New Website Launch / October 2008

Hospitality eBusiness Strategies to Present at MICE Asia 2008 in Kuala Lumpur / July 2008

Hospitality eBusiness Strategies Receives Top International Creative Awards - 2008 Summit International Awards / May 2008

Hospitality eBusiness Strategies Receives Official Honoree Distinction for the 12th Annual Webby Awards in 2008 / May 2008

Hospitality eBusiness Strategies Wins Gold Adrian Awards in 2007 / December 2007

Hospitality eBusiness Strategies Wins Three W3 Awards / November 2007

Hospitality eBusiness Strategies Wins Gold Adrian Awards in 2007 / December 2007

Hospitality eBusiness Strategies Receives Seven New Website Excellence Awards; Highest 2006 Interactive Media Awards and W3 Awards / November 2006

Hospitality eBusiness Strategies Wins Five Web Marketing Association Awards; 2006 WebAward for Best Travel Website / October 2006
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