 Chicago — May 20, 2010 — OpenWays has been identified as one
of the “most innovative
technologies" of 2010 by Hospitality Financial and Technology
Professionals (HFTP®) for its ability to deliver
a room key over the air to the right cell phone in order to open the
correct
door lock or access control reader. The cutting-edge
solution – which removes the need for a guest to stop at the
front desk upon arrival to streamline check-in and eliminate the
frustration of
waiting in line – will be on display as part of GUESTROOM 20X, a
prototype hotel room and pavilion at the 38th Annual Hospitality
Industry Technology Exposition and Conference, June 22-24 at the Orange
County Convention
Center in Orlando.  The Guestroom 20X
committee, a group of hospitality technology experts representing
hospitality
projects from throughout the world, selected OpenWays as a
representative of
possible future technologies that might become a standard in
guestrooms,"
said Frank Wolfe, HFTP CEO.
"HFTP is
pleased that they will participate in the 2010 version of Guestroom
20X."
GUESTROOM 20X, sponsored by Microsoft, is a model guestroom featuring the latest and near-future technologies for the modern hotel room. HFTP produces a new version of the special exhibit every other year, after a worldwide, comprehensive search of existing, cutting-edge and future guestroom innovations. OpenWays uses the principle of Crypto Acoustic Credential™ (CAC™) and text messaging (SMS) to enable travelers to use any cell phone on the market today to check in or out of a hotel, bypass the front desk and securely open their room door. The integrated CAC™ solution is compatible with the major electronic door locks brands, ALL 4.4 billion cell phones on the mobile consumer market today, ALL cell phone network technologies (GSM, UMTS, CDMA, 3GCDMA, 4G, LTE, WIMAX…) and ALL Mobile OS standards (BlackBerry, Apple iPhone, Symbian, Google Android, JAVA J2ME, MICROSOFT WINDOWS mobile and more). Retrofitting an existing lock to support CAC™ only requires adding an OpenWays decoding listening device to the existing lock or access control reader. At HITEC, OpenWays will introduce a new upgrade module for existing electronic locks. The solution is delivered to hotels via a variety of integrating partners, including the major electronic-locking system vendors and specialized channel providers, such as PMS, CRS and kiosk companies.  The
‘Smarter’ Way to Check In
OpenWays is the smarter front desk bypass solution because it serves as a complete business solution:
While at Guestroom 20X, visitors will witness OpenWays working with electronic locks regardless of the card technology being used (magnetic-stripe card, smart card, RFID cards, etc). The solution interfaces to the hotel’s PMS,/CRS, and can facilitate mobile bookings and mobile confirmations, mobile upgrade offers, e-payment/e-ticketing vouchers, e-concierge, social network localization, mobile loyalty apps, mobile convention services, mobile partner programs and more. “We are thrilled that OpenWays has been selected for Guestroom 20X this year,” Metivier said. “Since its release, OpenWays has been inundated with queries from hoteliers looking for smart front desk bypass solutions. The industry is very sensitive to the benefits offered by the OpenWays solution, including its contribution to building a truly mobile strategy for chains, management companies and individual hotels.” OpenWays continues with its open architecture and fully interoperable multi-technology platform (including CAC, NFC, NDST, OTP, VSA and IVR technologies) to be the best way to make the right investment into a front desk bypass solution while being truly ubiquitous and future proof. With OpenWays 100% of guest cell phones are addressable today and tomorrow enabling users to securely open all kind of access management systems. "We look forward to seeing everyone in June in Orlando at the Guestroom 20X display and share with HITEC visitors the OpenWays solutions that major hotel chains will be deploying this summer,” OpenWays' Metivier said.  About OpenWays  OpenWays is a global
solution provider of mobile-based access-management and security
solutions.
With offices in Chicago, Las Vegas, Seoul and Paris, OpenWays provides
technology solutions allowing for the secure issuance and delivery of
access
rights and keys process via any cell phone operating on any network.
The
OpenWays solution is truly unique as it built on the concept of
credential
dematerialization. The OpenWays mobile room key solution works on ALL
the 4.4 billion cell phones in service in the world today. For more
information,
please contact Pascal Metivier at ++ 33 6 85 622 306 or email
pmetivier@openways.com or
Barb Worcester at
+1 440 930 5770 or email barbw@prproconsulting.com.
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