 ATLANTA, GA - April 13, 2010 – Wendy Clubine
is a seasoned producer who built an award-winning career
in hospitality sales for Buffalo Lodging
Associates, LLC, without much reliance on new technology. So she was
reluctant
when the company recently provided her with a mobile handheld device
equipped
with the hotel SalesPro automated
sales solution from hotel SystemsPro, a leading
provider of ASP-based
enterprise hotel sales
software and service solutions for hotel companies. Today she
wonders how she ever lived without it. “I grew up with a party line telephone, and am not well-versed in technology,” said Clubine, who earned hotel sales awards for multiple hotel locations in the eastern U.S. and Canada. “But now that I am comfortable with hotel SalesPro on my mobile touchpad, I connect with prospects better and faster and make more sales. It’s a great timesaver I resisted. Now I cannot resist using it.” ‘Rocking within four business days’ Clubine was accustomed to using a Blackberry for e-mail communication, but when it came to using a touch-screen to find and input information in hotel SalesPro, she was reluctant. “Buffalo Lodging uses the hotel SalesPro system and has had it on the sales team’s laptops since 2005,” Clubine said. “But, when I was asked to use the remote device I was hesitant. I should not have been because the hotel SystemsPro training team did a great job of guiding me through the system and I was on the street closing deals and rocking in four business days.” Buffalo Lodging is a strong advocate of outside, person-to-person sales calls, and Clubine and the rest of its sales team are on the road 60 percent of the time selling transient, corporate and group business. According to Clubine, hotel SalesPro on a mobile touchpad device is the best business tool she has ever used. “hotel SalesPro has a valuable GPS feature that knows where you are and shows me the shortest route from one appointment to the next. It replaced my GPS and enables me to be more productive and efficient.” Clubine said hotel SalesPro enables her to:
“If we find that a prospect has multiple offices across the country and is Marriott-loyal, for example, we can enter that information in hotel SalesPro and send e-mails to all our Marriott properties letting them know they have a qualified lead,” she said. The functionality is ideal for a firm like Buffalo Lodging with multiple flags, where salespeople in Orlando can quickly access information about a corporate client in New England. The system enables multi-flag operators to own and control their sales account information and leverage it to cross sell all their properties to the most appropriate accounts. The hotel SalesPro prospecting tool is also valuable for zeroing in on pre-qualified prospects. “For example, I can say, ‘I’m in Rochester, New York and need to find all the database services companies in the area that have business with Buffalo Lodging,’ and the system will locate them for me. The more you use this tool, the more you rely on it.” Essential prospecting tool Clubine tells a story of making cold calls in an industrial park and finding three companies not on her list for appointments. “I went into my hotel SalesPro handheld and found one company had done business with Buffalo Lodging in Columbus, Ohio. I was able to read the company’s background information and when I walked in to the cold call, was able to mention I knew the company did its training in Columbus and had booked with a Buffalo Lodging property there. I was even able to give the sales director’s name as a reference. The gentleman ended up booking business with us in Buffalo. I would not have been able to book that business out on road without hotel SalesPro.” About hotel SystemsPro  Founded in 1996, hotel SystemsPro
is a
technology company operated by hospitality professionals who provide
high
performance, ASP-based enterprise and property solutions that enable
hotel
companies to grow market share through better management of assets,
increased
sales, reduced operating expenses, and a higher quality guest
experience. hotel SystemsPro
partners with clients
to provide solutions that scale across a broad range of properties in
North America and around the world. Whatever the size of
the property operator or its challenges, hotel
SystemsPro solutions do the heavy lifting for operators to
streamline
operations and boost staff productivity and profitability. Solutions
include hotel SalesPro, hotel CateringPro, hotel
ServicePro and hotel WebSpace.
For more information, visit www.hotelsystemspro.com.
hotel SalesPro is a multi-property ASP sales and catering system with scalable functionality that increases sales efficiency for hotel chains and independent properties. hotel ServicePro is an economical hotel maintenance solution that preserves property asset value and improves guest service by automating the communication, scheduling, tracking and reporting of tasks surrounding best practices, guest requests, safety requirements and preventive and equipment management. hotel WebSpace, is an effective new online marketing solution that drives market share for hotel companies. |