ATLANTA, April 1, 2010 /PRNewswire/ -- Located in the heart of Midtown Atlanta, the Loews Atlanta Hotel opens April 1, 2010 as the anchor of 12th and Midtown, a local urban, mixed-use development. As the first new-build hotel opening for Loews Hotels in more than five years and the brand's first property in Georgia, Loews Atlanta Hotel introduces the company's range of branded services and amenities for a supremely comfortable, uniquely local and vibrant travel experience.

"Atlanta has been on our wish list for years, and we are thrilled to finally be opening a Loews Hotel in this growing city," Jonathan M. Tisch, Chairman and CEO of Loews Hotels, said. "Our hotel is a true gem with spectacular views, beautiful rooms and an ideal location right in the heart of Midtown."

Loews Atlanta Hotel is within walking distance to many of the city's Fortune 500 companies, leading law firms and world-renowned cultural venues including the Woodruff Arts Center, the High Museum of Art, the Fox Theatre, Atlanta Botanical Gardens and Piedmont Park. Loews Atlanta Hotel features 414 guest rooms including 44 suites complemented by eleven and Bar eleven, the hotel's signature restaurant and bar, more than 25,000 square feet of meeting space and exhale Spa and Fitness Center, opening later this year. Designed by award-winning firm Daroff Design Inc + DDI Architects, PC, Loews Atlanta infuses a contemporary Southern sensibility with artwork, artifacts and music by emerging and established Southern artists.

Guest rooms and suites offer a sophisticated interpretation of modern design. Plush bedding, down comforters, doe-skin bathrobes, 37" high-definition television and exclusive bath amenities by Lather are just some of the features of the oversized guest rooms and suites. Loews signatures such as Loews Loves Kids and Loews Loves Pets also play an essential role in the success of the property.

Headquartered in New York City, Loews Hotels owns and/or operates 19 hotels and resorts in the United States and Canada. The Loews portfolio features one-of-a-kind properties that go beyond Four Diamond standards to delight guests with a supremely comfortable, uniquely local and vibrant travel experience. The Loews Atlanta Hotel is located at 1065 Peachtree Street, Atlanta, GA 30309. For reservations and more information, call 404.745.5000 or visit www.loewshotels.com/atlanta.