News for the Hospitality Executive
DALLAS, Jan. 8, 2010 /PRNewswire/ -- La Quinta Inns & Suites, the fastest-growing select service brand in the hotel industry, opened 81 hotels in 23 states during 2009. La Quinta also executed 55 new franchise agreements, grew the brand internationally, continued to enjoy significant increases in guest satisfaction numbers and expects its strong pace of growth to continue and accelerate during 2010.
Here are highlights of La Quinta's 2009 growth:
Rajiv Trivedi, La Quinta's Executive Vice President and Chief Development Officer said, "In a year that had challenges and uncertainty for the industry, La Quinta's results once again demonstrate that not only is the brand's growth accelerating - but we continue to raise the quality of our product and our guest experience." He concluded, "Through an unrelenting focus on people, product and performance, we continue to innovate, expand, penetrate new markets - and support our franchisees. We expect to continue to sharing more good news throughout 2010."
La Quinta's franchising program was launched in 2001 and since then has signed more than 600 franchise agreements. The brand is approaching 800 hotels, with 216 in the pipeline. It experienced rapid expansion throughout 2009, including new franchise agreements and developments in Panama and Mexico. Its rapid pace of growth makes La Quinta a top franchise choice and the industry leader in the select service segment. La Quinta was named the fastest-growing brand in the industry in 2008 and was selected as the top brand for franchisee ROI two years running (2007 and 2008).
"We are pleased with our 2009 performance, which met and exceeded expectations, even amidst challenging times," said Wayne Goldberg, President and Chief Executive Officer. He concluded, "We look forward to raising the bar even higher in 2010 and continuing to lead the industry as its premier select service brand."
About La Quinta
LQ Management L.L.C. is one of the largest operators of limited-service hotels in the United States. Based in Dallas, Texas, the Company operates and provides franchise services to close to 800 hotels in 46 states, Canada and Mexico under the La Quinta Inn® and La Quinta Inn & Suites® brands. For reservations or more information about La Quinta, please visit www.LQ.com or call 1-800-SLEEPLQ. Follow La Quinta Inns & Suites on Twitter at www.twitter.com/LQ or become a Facebook fan at www.facebook.com/laquinta.