News for the Hospitality Executive
Bandera Hospitality Awarded Management Contract for
Holiday Inn Resort, Palm Springs, California
Newport Beach, CA, January 5, 2010 - Bandera Hospitality, a division
of Broughton Hospitality that operates branded and franchised hotels, has
been awarded the management contract for the Holiday Inn Resort in Palm
Springs, California. The contract marks the second consecutive hotel
property contract Bandera has secured in less than 30 days.
Holiday Inn Resort
100 East Palm Canyon
Palm Springs, California 92264
In 2008, the 249-room Holiday Inn Resort completed major renovations and is one of the area’s newest full-service resort hotels and the only Holiday Inn on the West Coast awarded with the prestigious “Resort” designation. The 6-acre property features an ultra-modern décor, upgraded guestrooms and unique on-site amenities including an outdoor poolside movie theater.
Since the renovations, however, the resort has struggled with occupancy and turned to the Bandera team for their experience in the California market, specifically Palm Springs, where Bandera’s parent company, Broughton Hospitality, currently manages and operates two boutique hotels.
According to Holiday Inn Resort owner, Richard Deihl, another key component was the company’s ability to deliver a premium guest experience while controlling costs.
“Bandera understands the hotel business and local marketplace, but they also understand the unique experience that resort hotel guests expect from their stay, and they know how to deliver those experiences cost-effectively,” says Deihl.
Larry Broughton, president of Bandera Hospitality, concludes, “Mr. Deihl shares the same entrepreneurial spirit as Bandera, so this was a match of both expertise and chemistry. We’re confident in our ability to achieve measurable results for the Holiday Inn Resort, and we’re excited about the challenge.”
About Bandera Hospitality
|Also See:||Davidson Hotel Company Completing $14 million Renovation of the Hyatt Regency Suites Palm Springs/ November 2009|