AUSTIN, TEXAS, USA (January 6, 2010) – Balancing education and interactive discussion on solutions for the European hospitality industry, the 2010 European Hospitality Technology Educational Conference (EHTEC) Advisory Council has created a program that reflects the immediate needs of hospitality technology professionals. EHTEC 2010, produced by Hospitality Financial and Technology Professionals (HFTP®), offers two full days of focused technology education and various networking opportunities with peers and vendors. The conference is February 14-16 at the Amsterdam Hilton in Amsterdam, The Netherlands. Registration is now available online. 

Over the past four years, the popular conference has been instrumental in bringing the latest technology information to its attendees. The EHTEC Advisory Council, a group of global hospitality experts, designed the education program to highlight tough technology issues like the recession's impact on technology, cloud computing, mobile distribution, green/sustainable technology and more.

"The Advisory Council has taken what we believe are currently the most important hospitality technology issues in Europe and plugged them into the schedule," said Michael Levie, CEO of CitizenM and EHTEC Advisory Council chair. "Sharing and transfer of knowledge will stand central throughout the conference and its presentations, assisting the participants navigating through the complex hospitality technology world." 

Visit www.ehtec.eu for registration, schedule, special discounts on hotel, exhibitor and sponsorship opportunities and more. The Amsterdam Hilton, home of EHTEC for the fourth year, is a contemporary hotel just 15 minutes by taxi from Schiphol airport and a 15 minute walk from the city centre. Located in Amsterdam's commercial and financial district, it's just minutes from some of the most exclusive shopping streets. For more information about EHTEC 2010, send inquiries to [email protected], call (800) 646-4387 or +1 (512) 249-5333. 

HFTP, Austin, Texas, USA and Maastricht, The Netherlands, founded in 1952, is the global professional association for financial and technology personnel working in hotels, clubs and other hospitality-related businesses. HFTP provides first class educational opportunities, research, and publications to more than 4,800 members globally including, the premiere hospitality technology conference HITEC--founded in 1972. HFTP also awards the only hospitality specific certifications for accounting and technology --the Certified Hospitality Accountant Executive (CHAE) and the Certified Hospitality Technology Professional (CHTP) designations. HFTP was founded in the USA as the National Association of Hotel Accountants. For more information, visit www.hftp.org.