News for the Hospitality Executive
When your online presence isn’t attracting new guests and helping you book more rooms each season, it’s time to focus on optimizing your brand.com.
Make your online presence more powerful with Brand.com, a proven resource for increasing search traffic, driving up conversions and increasing reservations. eMax Hotel Internet Marketing has developed a complete Brand.com hotel package for property owners that are seeking more results from online marketing.
How Brand.com Drives Results
Brand.com influences over 60% of all revenue. 20 to 30% of a branded hotel’s direct revenue comes from Brand.com because it not only brings targeted traffic to their website, but also generates reservation inquiries directly to the property. You don’t need to worry about whether your online marketing strategy will work; we’ve already done the research for you. Our proven methods will help to increase reservations season after season, allowing you to book to capacity on a regular basis.
Brand.com Touches Every Corner of Your Business
Brand.com taps into several areas to bring you more business. About 50% of Brand.com results are derived directly from the major search engines. It also supplies information for central reservations, and feeds global distribution and third party sites with content, images and rates so that you can get the maximum exposure in any given market.
Remember: increased traffic plus conversions means more reservations for your property. That’s our winning formula and we’ve optimized the entire process to ensure flawless execution.
Brand.com Optimization Strategy
The brands understand exactly what drives reservations, and we’ve learned how to tap into the pool of visitors who use search engines to find your property. We know how to attract high-converting traffic, and will channel this traffic directly to your website.
Brand.com optimizations include items that can help to ‘sell’ your hotel with attractive home page banner ads, high-quality photos and targeted specials that generate even more interest in your property.
The bottom line is, eMax optimizes Brand.com to give web visitors exactly what they’re looking for, and this will increase reservations season after season.
How Will You Measure Results?
Once Brand.com optimization begins, you’ll be able to measure results in several ways right on your brand reports. You’ll see an increase in conversion rates, and higher revenue per average visitor. You’ll also see more sold Brand.com rooms, and a positive change in contribution.
Start enjoying all of these benefits for a fee that is less than 3 room nights a month!
The team at eMax Hotel Internet Marketing has optimized over 300 properties and we are the experts on Hilton OnQ, Marriott Epic and IHG Merlin brand optimization and promotion systems. We have the experience to help you get more reservations every quarter, and can help you succeed in even the most challenging times.
eMax Knows Hotel Marketing….We’re Hotel People Serving Hotel People.
If you’re ready to improve your online marketing results, contact eMax Hotel Internet Marketing today for a no-obligation consultation on your Brand.com optimization package.
eMax Hotel Internet Marketing
Goodbye to Dying Media with an Effective Online Marketing Campaign
/ September 2009
Makes Internet Marketing Affordable / September 2009
Your 2010 Marketing Budget with an Online Marketing Strategy; Your
Internet Presence is Responsible for 30 to 50 Percent of your
Property’s Revenue / August 2009