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Trust International Helps Hotels to Maximize Yield with
IDeaS Best Available Rate Recommendations

WORLDHOTELS affiliate hotel Grand Elysee Hamburg among the first to use enhancement



Frankfurt, Germany, September 22, 2009 – Trust International has added the IDeaS Revenue Optimization Best Available Rate functionality to its Revenue Management System interface to help hotels maximize their yield by recommending optimal rates. WORLDHOTELS with their affiliate hotel Grand Elysee Hamburg became one of the first hotels to use the IDeaS Best Available Rate recommendations on Trust’s centralized reservation system, Voyager|CRS.

“It is critical for our partner hotels to accurately price inventory, taking into account future demand and competition,” said Robert Hornman, Vice President EMEA & Worldwide Sales, Marketing and Distribution of WORLDHOTELS.  “The rate recommendations streamline the pricing for our partner hotels based on proven formulas. This eliminates all the tedious research and manual data entry required previously and takes a lot of the guesswork out of the process. At the same time, the IDeaS V5i revenue management solution ensures the optimal revenue for our hotels. The functionality has already significantly increased revenue for the Grand Elysee and further strengthens our recommendations to affiliate hotels to employ the winning combination of the IDeaS V5i interface and the Voyager|CRS.”

“Revenue management is one of our top priorities so we are continually upgrading our Revenue Management System interfaces. We are also developing existing relationships and deploying sophisticated functionalities to save hotel groups additional time, money and manpower,” said Richard Wiegmann, COO & Managing Director of Trust International. “The introduction of IDeaS Best Available Rate to our interface provides enhanced revenue management for the chains and properties, thus improving their profitability by offering the right price for the specific period while maximizing the yield.”

About Trust International 
Trust International is one of the world’s leading CRS providers and international hospitality partners. Trust’s services and supporting technologies help hotel chains and hospitality groups support their sales and marketing activities with the latest distribution solutions. The range of services includes CRS solutions and software, connectivity to all GDS and IDS channels, an Internet booking engine and third party integration to PMS, RMS and CMS systems. Trust International offers the full range of CRS-related products such as content management, business intelligence and commission payment services.

Via Trust’s own communication centers located in North America, Europe and The Far East customers in 47 countries are served with private label telephone reservation, concierge and telemarketing services. 

Established in 1989 Trust International is renowned for its highly reliable reservation platform, continuous investment in system software and hardware and delivery of superior customer value. (www.trustinternational.com)

About IDeaS Revenue Optimization
IDeaS, a SAS COMPANY, is the premier provider of Pricing, Forecasting and Optimization solutions and services. IDeaS’ Solutions are implemented via Software as a Service (SaaS) deployment with very little infrastructure, guaranteeing small upfront costs and easy implementation. IDeaS Advantage and IDeaS for Success services help at all levels of a client’s organization—strategic through operational— and our integrated approach differentiates IDeaS from the competition and creates the foundation for a successful partnership. Headquartered in Minneapolis, IDeaS has technology, support, sales and distribution offices in North and South America, the United Kingdom, Europe, Africa, the Middle East, Australia and Asia. For more information, visit www.ideas.com.

About WORLDHOTELS

  • WORLDHOTELS is an exclusive collection of the world's most unique independent hotels. Under the banner "Unique Hotels for Unique People", it now has almost 500 affiliate properties in more than 300 destinations and 70 countries worldwide.
  • For nearly 40 years, the company's mission has been to offer business and leisure travelers easy access to a wide range of accommodation options with a strong emphasis on hotels of character and distinction.
  • WORLDHOTELS' guests benefit from an extensive portfolio of partnerships, including frequent flyer programs from 20 of the world's leading international airlines, including Air France/KLM, United Airlines, Cathay Pacific and Lufthansa. 
  • Through state-of-the-art distribution and technology and global marketing campaigns, WORLDHOTELS gives independent hotels the collective strength of a strong, global hotel brand whilst still allowing them to retain their strong individual character and unique identity. For further information, visit worldhotels.com. Photographic material is available in the news section of worldhotels.com or from ahammes@worldhotels.com.

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Contact:

Julie Shepherd 
Accentuate PR for Trust International in North America 
Tel. +1 815 479 1833 – Julie@accentuatePR.com

Christiane Seelgen 
Trust International 
Tel.+49 (0)69 66 40 89 15 03 - info@trustinternational.com

For IDeaS
Megan Davidson
Mulberry Marketing Communications for IDeaS
mdavidson@mulberrymc.com
+1 312 664 1532
 

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Also See: Trust International s Customer Care and Consultation Delivers Bottom Line Results for Customers / September 2009
Trust International Implements Trust|Connect PMS Interface with protel for New Customer Classical Hotels / July 2009 
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Trust International 19th Customer Conference and Advisory Board Yields Insight, Direction for Future Development; Hotel groups discuss market trends and latest technology enhancements / June 2008
The Oberoi Group Expands Trust International Contract to Include Trident Hotels / May 2008
Trust International Adds Support of Total Pricing for Amadeus Becoming One of the First To Support Total Pricing in All Four GDSs / March 2008
TRUST International Receives HTNG Workgroup Leadership Award 2007 / March 2008
Banyan Tree Hotels and Resorts Relies on Trust Technology for their Own Private Label Chain Code; Banyan Tree’s Private Label GDS code ‘BY’ powered by Trust|Voyager CRS / February 2008
Leveraging A Record 2007, Trust International Continues Hotel Distribution Success Story in 2008 / February 2008
NH Hoteles, Europe’s 3rd Largest Hotel Group, Renews Distribution Agreement with Trust International / February 2008
Trust International's New Voyager|CRS Release Increases Hotel Distribution Flexibility and Efficiency; Trust|Voyager adds more customized enhancements to support distribution strategy of hotels / January 2008
Trust International Successfully Implements Okura Hotels & Resorts on Trust|Voyager CRS; Hotels smoothly transitioned to new OC two-letter GDS Code / November 2007
Trust International Expands Relationship with Small Luxury Hotels of the World to Include Call Center Services in Asia-Pacific and Arabic Countries / November 2007
TravTech Selects TRUST International for Worldwide Distribution and Central Reservation Services / November 2007
The Oberoi Group Extends Successful Relationship with TRUST International & Fosters CRS Integration / October 2007
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