Hotel Online
News for the Hospitality Executive

.

Trust and HotelREZ Launch “Dream” CRS: CentralREZ


 



Frankfurt and London/Milan, September 29, 2009 -- After gathering feedback from its 550 member hotels on what their “dream” central reservation system (CRS) would include, HotelREZ (www.hotelrez.net) has partnered with Trust International and developed the new CentralREZ system utilizing Trust’s yourVoyager CRS. Trust will supply global representation provider HotelREZ’s member hotels with a bespoke central reservations system, a customized web booking engine and direct connections to numerous online agencies. Multiple new PMS Interfaces will also be launched. HotelREZ’s member hotels will upgrade to CentralREZ the first week of November.

CentralREZ is the first system to give hotels total control of their electronic distribution, from rate build to reporting. The new simplified rate builds are a key feature, enabling hotels to build a rate on the GDS – all in just one simple page --  and make it live without having to queue the rate to HotelREZ for checking. The system has a new look and feel, including a dashboard to give hotels a snapshot of the property and how it is selling, as well as user friendly, on-demand reporting, with pre-formatted reports containing specific key performance indicators and market intelligence. The system also has simplified and integrated commission claims to reduce errors and streamline operational processes. 

“CentralREZ has functionally rich technology that is designed to easily adapt and grow without requiring major service disruptions or staff re-training,” said Mark Lewis, HotelREZ’s Managing Director.  “We’re delighted with our new system that boosts efficiency in a multitude of areas and are confident that our investment will give our member hotels even more assistance to further drive their business forward. We have conducted exhaustive research across various CRS platforms and are entirely happy that our partnership with Trust allows us to provide our hotels the competitive advantage needed in today’s marketplace.  We believe our investment, when many companies are doing the reverse - often at the cost of their hotel membership, will demonstrate to hotels that we are the right and best possible choice as a representation partner.”

“HotelREZ is a service-driven, forward-looking hotel representation company that demands a reliable system with excellent response times, quick loading processes and immediate availability of new rates in all distribution channels worldwide,” said Richard Wiegmann, Trust International’s Managing Director.  “We share HotelREZ’s belief that it is critically important to have an ongoing, in-depth dialogue with member hotels in order to develop a system that best meets their needs now and anticipates their future needs. As we launch CentralREZ with HotelREZ, we’re very excited to be providing the interfaces with third party service providers that enable HotelREZ to become a one-stop shop for all their members distribution needs.”

Mr. Lewis stated, “It is vital for HotelREZ to work with partners who provide new technology and the vision to facilitate our aggressive growth plans. Even more critical is the need for a new partner to deliver improved service levels that we and our member hotels demand in these challenging times.  We believe that Trust International will deliver significant improvements in this area, backed by an excellent track record and guaranteed service level agreements.”  

About HotelREZ

Formed in 2004, HotelREZ is a global representation company offering tailored solutions to independent and small to medium sized chains of hotels. The group’s branded solutions including Simply Connect, Simply Fabulous, the Elegant Hotel Collection, World Fashion Hotels, World Rainbow Hotels and, the Hotel 100, exclusively manages the distribution and revenue requirements of 550 hotels in 21 countries. www.hotelrez.net . HotelREZ is one of the fastest growing quality and service driven representation companies in the world.

HotelREZ also own and operate several consumer websites, featuring 98,000 hotels across the globe. These include: www.hotelrez.co.uk, www.hotelrez.net, www.eleganthotelcollection.com, www.worldfashionhotels.com, www.WorldRainbowHotels.com, www.thehotel100.com, and www.spartacushotels.com. HotelREZ selects its members based on location, quality, partnership and complimentary product offering. For information on HotelREZ its brands and subsidiaries please see www.hotelrez.net or contact press@hotelrez.net.

About Trust International Hotel Reservation Services GmbH 

Trust International is one of the world’s leading CRS providers and international hospitality partners. Trust’s services and supporting technologies help hotel chains and hospitality groups support their sales and marketing activities with the latest distribution solutions. The range of services includes CRS solutions and software, connectivity to all GDS and IDS channels, an Internet booking engine and third party integration to PMS, RMS and CMS systems. Trust International offers the full range of CRS-related products such as content management, business intelligence and commission payment services.

Via Trust’s own communication centers located in North America, Europe and The Far East customers in 47 countries are served with private label telephone reservation, concierge and telemarketing services. 

Established in 1989 Trust International is renowned for its highly reliable reservation platform, continuous investment in system software and hardware and delivery of superior customer value. (www.TrustInternational.com)

.

Contact:

Julie Shepherd 
Accentuate PR for Trust International in North America 
Tel. +1 815 479 1833 – Julie@accentuatePR.com

Christiane Seelgen 
Trust International 
Tel.+49 (0)69 66 40 89 15 03 - info@trustinternational.com

 Elisabetta Del Zoppa, Press Manager, HotelREZ LTD
Via Tonale 12//14 20125 Milan, Tel + 39 0299 785540   - elisabetta@hotelrez.net

.
Also See: Trust International Introduces Voyager|CRS Complete Rate Program to Automate Rate Maintenance for Hotels; Leading Hotels of the World Properties Streamlining Rate Adjustments With Voyager|CRS Complete Rate / September 2009
Trust International Helps Hotels to Maximize Yield with IDeaS Best Available Rate Recommendations; WORLDHOTELS affiliate hotel Grand Elysee Hamburg among the first to use enhancement / September 2009
Trust International s Customer Care and Consultation Delivers Bottom Line Results for Customers / September 2009
Trust International Implements Trust|Connect PMS Interface with protel for New Customer Classical Hotels / July 2009 
Trust International Partners with Agilysys for Richer PMS Interface / June 2009
Hospitality Management Holdings (HMH) Coral Hotels & Resorts Sign New Partnership with Trust International; HMH Consolidates Distribution, Reservations, Channel Management, CRM with Trust International’s integrated CRS/CRM solution / June 2009
Trust International Forms Strategic Partnership with TIG Global for Web Services and Online Marketing / May 2009
Trust International Adds Wego and Make My Trip as Partners to Expand Internet Distribution for the Asian & Indian Markets / April 2009
Trust International and Hotel Booking Solutions Inc. Sign Deal To Connect World Class Hotel Brands with Tour Operators Worldwide / March 2009
Trust International Celebrates 20 Years with New Client Wins and Continued Leadership in Hotel Distribution, Technology and Service / March 2009
Trust International Wins Hotel CRS Contract for Charming Hotels and Resorts / March 2009
Trust International Implements Full CRS Services for HUSA Hoteles, Takes Dominant Position In Spain’s CRS Provider Marketplace / February 2009
Dorint Hotels & Resorts Employs New Trust International End-To-End CRS/CRM Solution; Sees Improved Sales, Guest Interaction, Campaign Management, Efficiency / February 2009
Bharat Hotels’ Selects Trust International as Enterprise CRS for Worldwide Distribution Channels for The Grand Group/Lalit Hotels / November 2008
Trust International and Kiwi Collection Partner for Luxury Hotel Rate Distribution and Reservations / November 2008
Trust International's Best of Breed Products/Services and Commitment to Asia Leads to Expansion in Market; Trust underlines APAC importance with Customer Conference and Advisory Board for the first time in Asia and successful showcase at ITB Asia, Oct 22-24 / November 2008
Trust International Establishes Interface with Booking.com / October 2008
Trust International Secures New Contract With Motel One Chain, Escorts Budget Niche Leader Into CRS Arena / October 2008
Trust International’s New Client Mantis Collection the First to Implement Major Internet Booking Engine in South Africa / August 2008
Trust International Supports Asia-Pacific Travel Boom With Area-Specific Products and Services / July 2008
Trust International Marks Successful First Half of 2008 With 7 New Clients and Increased Hotel Booking Volume / July 2008
Trust International’s Upgraded Trust|Voyager CRS v.12 Provides More Information, Saves Time / June 2008
Trust International 19th Customer Conference and Advisory Board Yields Insight, Direction for Future Development; Hotel groups discuss market trends and latest technology enhancements / June 2008
The Oberoi Group Expands Trust International Contract to Include Trident Hotels / May 2008
Trust International Adds Support of Total Pricing for Amadeus Becoming One of the First To Support Total Pricing in All Four GDSs / March 2008
TRUST International Receives HTNG Workgroup Leadership Award 2007 / March 2008
Banyan Tree Hotels and Resorts Relies on Trust Technology for their Own Private Label Chain Code; Banyan Tree’s Private Label GDS code ‘BY’ powered by Trust|Voyager CRS / February 2008
Leveraging A Record 2007, Trust International Continues Hotel Distribution Success Story in 2008 / February 2008
NH Hoteles, Europe’s 3rd Largest Hotel Group, Renews Distribution Agreement with Trust International / February 2008
Trust International's New Voyager|CRS Release Increases Hotel Distribution Flexibility and Efficiency; Trust|Voyager adds more customized enhancements to support distribution strategy of hotels / January 2008
Trust International Successfully Implements Okura Hotels & Resorts on Trust|Voyager CRS; Hotels smoothly transitioned to new OC two-letter GDS Code / November 2007
Trust International Expands Relationship with Small Luxury Hotels of the World to Include Call Center Services in Asia-Pacific and Arabic Countries / November 2007
TravTech Selects TRUST International for Worldwide Distribution and Central Reservation Services / November 2007
The Oberoi Group Extends Successful Relationship with TRUST International & Fosters CRS Integration / October 2007
.
.
.

To search Hotel Online data base of News and Trends Go to Hotel.OnlineSearch
Home | Welcome| Hospitality News | Classifieds| One-on-One |
Viewpoint Forum | Industry Resources | Press Releases
Please contact Hotel.Onlinewith your comments and suggestions.