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Revenue Management Leader Rainmaker Group
 Signs Teaming Agreement with QL2

 
Agreement formalizes 4-year relationship with QL2 to provide gaming industry competitive data for
 Rainmaker profit optimization clients

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ATLANTA, GA - September 15, 2009 The Rainmaker Group, the world leader in automated profit optimization software and services for the gaming hospitality industry, and automated revenue management software and services to the multifamily housing industry announced it signed a Teaming Agreement with QL2 that formalizes its existing 4-year relationship.  QL2 is the premier provider of comp-set pricing data in the casino hotel market.

“QL2 is a valuable partner that supplies the Rainmaker revolution® revenue management system with dynamic competitive hotel prices for casino properties,” said Bruce Barfield, president of The Rainmaker Group.  “QL2’s competitive data gives our users greater visibility into their markets and enables revolution to formulate the most appropriate daily pricing that optimizes profitability for our clients.”  The Rainmaker Group’s solutions for hospitality include the revolution Product Suite that maximizes revenue for casino hotels and property groups.  revolution is the only revenue management system that considers Total Customer Value, which includes not only hotel revenues, but also revenue from gaming, food and beverage, spa, and other significant sources of customer value for determining optimal pricing and room availability.
 
“We are very excited about our partnership with Rainmaker,” said Russ Aldrich, CEO of QL2. “Integrating our competitive hotel data into Rainmaker Group’s revolution revenue management solution gives our joint customers a more complete view of their market.”

Bruce Barfield is President
of The Rainmaker Group

Rainmaker’s Tammy Farley on revenue management panel


Tammy Farley, principal of The Rainmaker Group, will be part of a thought leadership panel on ‘Customer-Centric RM and Pricing Strategy: Why it Pays You to Target Specific Customer Segments and Nurture Loyalty’ at the 2009 EyeforTravel Revenue Management and Pricing in Travel conference September 16 – 17 in Chicago.  
 
The Rainmaker Group is a Microsoft Certified Partner that provides revenue optimization solutions and services to Omni Hotels and many of the world’s most successful casino hotel companies.   Rainmaker clients include:
  • Wynn Las Vegas
  • Kerzner International
  • MGM MIRAGE
  • Harrah’s Entertainment and others 
  • Trump Entertainment Resorts.
The revolution Product Suite is an enterprise Revenue Management system for chains and hotel groups that enables casino properties to increase revenue by instantly determining the minimum acceptable value of each new reservation based on total customer value.  This helps hotels secure the most profitable mix of business, while ensuring there is space availability for a client's best customers.
 
About The Rainmaker Group
The Rainmaker Group is a software and consulting services company that provides profit optimization for more than one-half million units in the gaming hospitality, serviced apartment/multifamily housing and other industries.  Rainmaker consults about, implements, and supports the revolution Product Suite, which maximizes total guest profitability for operators of casino hotels and other hospitality enterprises.  The company enables clients to identify and maintain availability for their most profitable revenue sources through revenue management implementations.  The Rainmaker Group helps casino hotels increase profitability through the accurate, instantaneous ability to determine the minimum acceptable value of each guest.  This increases client profitability by securing the most profitable customers and developing more effective business processes. Hospitality clients include Wynn Las Vegas, Harrah’s Entertainment, Omni Hotels, MGM MIRAGE, Trump Entertainment Resorts and other leading hotel companies.  
 
About QL2 Software, Inc.
QL2 is the leading on-demand data access platform provider that delivers the right data in the right format at the right time. Organizations that depend on market information as part of their commerce strategy rely on QL2 to gain vital access to quantitative data on products and markets. QL2 lets customers quickly understand their market and make critical changes to stay aligned with their strategic objectives.
 
More than 250 clients in 40 countries depend on QL2 Data-as-a-Service (DaaS) solutions for accurate and reusable data on channel, product and industry specific markets. The QL2 client-roster includes over 100 airlines, three of the top five global pharmaceuticals, and market leaders in retail, consumer products and life sciences. Founded in 2003, QL2 was named to the 2007 Inc. 500 and 2008 Inc. 5000 list of the fastest growing private companies, the 2008 Red Herring 100, and has been included in KMWorlds's 100 Companies That Matter for the past four years and Trend-Setting Products for the past three years. For more information, please visit www.QL2.com.
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Contact:

The Rainmaker Group
Bruce Barfield
President
5755 North Point Parkway
Suite 77
Alpharetta, GA  30022
Phone:  678-578-5777
Email:  sales(at)letitrain.com
http://www.letitrain.com
 
Media Contact – North America
Julie Keyser-Squires, APR
Softscribe Inc.
Julie(at)softscribeinc.com
(404)256-5512
http://www.softscribeinc.com
 
Media Contact – Asia Markets
Wye Leng Wong
LEAP Integrated Marketing Solutions
Phone:  (65) 9826-4097
Email: wyeleng(at)leapmarketing.com.sg 

 

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Also See: Seven Multifamily Housing Operators Tap Rainmaker LROTM Revenue Optimization System; The economy may be down, but interest in lease-rent revenue optimization system is up / July 2009

The Hard Rock Hotel & Casino Las Vegas Selects Rainmaker Group Revenue Management; Morgans Hotel Group taps Rainmaker for Total Customer Value profit optimization at its Las Vegas casino hotel / June 2009

The Rainmaker Group Showcases Profit Optimization Solution in Microsoft Booth at HITEC; Revenue management leader and Microsoft Certified Partner will give profit optimization tutorial in Microsoft Booth 674 / June 2009

Rainmaker Revenue Management Installed by William F. Harrah College of Hotel Administration at University of Nevada, Las Vegas; Nation's top gaming hotel school to incorporate Rainmaker revenue management in class instruction / June 2009

What's Hot: Total Profit Optimization. What's Not: Room Rate Optimization; Experienced gaming and hospitality companies use the Total Customer Value approach to maximize profitability for the enterprise, not just the rooms division / May 2009

Harrah's Cherokee Casino Hotel: A Winner with Total Customer Value; Property leverages revenue management software to strengthen marketing promotions, maintains leadership in Harrah's portfolio / May 2009

The Rainmaker Group Approved as Microsoft Certified Partner; Certification strengthens revenue management leader’s partnership with Microsoft / May 2009

The Rainmaker Group Announces revolution SM 1.6 Revenue Management; #1 Leader in Total Customer Value Revenue Management Implements Promoted Demand and Multiple Forecasting Models / April 2009

Windsor Communities Implements Rainmaker revolution LROTM Revenue Optimization at 10,000 Units; LRO demonstrates lease rent lift in conclusive pilot test / February 2009

Multifamily Revenue Management Leader Annie-Laurie McCulloh Joins The Rainmaker Group; McCulloh brings operations and pricing expertise to LRO provider / February 2009

Omni Hotels Advances Revenue Management Systems with Rainmaker; Two-Way Interface Between Rainmaker and Omni’s CRS Powers New System / January 2009

The Rainmaker Group, Leader in Profit Optimization Software, Opens Regional Office in Singapore; Expands Global Presence, Hires Managing Director Vivek Bhalla to Bring 'Total Customer Value' Revenue Strategy to Casino Hotels and Gaming in Asia Pacific Market / November 2008

The Rainmaker Group, Microsoft Team to Leverage Future Products for Gaming Hospitality Operators; Partnership Will Enable Operators to Extend Enterprise Data beyond Revenue Management / November 2008

Foxwoods Installs The Rainmaker Group's revolution Revenue Management System; Largest casino in North America uses Rainmaker to optimize profitability at 4 hotels with 2,221 rooms / October 2008

The Rainmaker Group 5th Annual Client Steering Committee Meeting Taps Financial Analysts for Revenue Think Tank; Wall Street analysts urge adoption of technology to drive greater revenue / October 2008

Carmel Partners Selects Rainmaker revolution LROTM Revenue Optimization Solution for 57 Communities; LRO delivers 3.55% lift in revenue billed per unit in 8 community pilot test / September 2008

Hollywood Casino Tunica Installs Rainmaker revolutionsm Revenue Management, Optimizes Rates, Occupancy; 494-room Hollywood / September 2008

Multifamily Housing Organizations Maintain Momentum; Revenue Management Strategies and Technologies Make Good Partners in Today's Economy / August 2008

Casino Hotel Operators Wield Strategies and Technology to Tame a Softening Market; Savvy revenue managers increase 'cash' customers, leverage revenue optimization technology to minimize the downturn's effect / August 2008

The Rainmaker Group Announces revolutionsm Product Suite on Microsoft Software Platform; Microsoft relationship enables flexible hosting options for Rainmaker’s profit optimization clients / June 2008

Wynn Las Vegas Implements Rainmaker revolution  Revenue Management; Rainmaker tapped by Wynn to optimize total customer value for 5-Star, 5-Diamond resort - / June 2008

Follow the Money: 10 Years of Profit Optimization Progress Pays Off for Operators; Customer service, revenue management focus in two markets a winning strategy for The Rainmaker Group and its clients / April 2008

The Rainmaker Group Welcomes Rod Collier and John W. Wallace to its Management Team; New top-level talent adds to Rainmaker's 250 years of combined profit optimization expertise in the revenue management community / March 2008

Rainmaker Transitions Post Properties' LRO Lease Optimization System to SunGard Hosting; SunGard frees Post team from system responsibilities, hosts application and database / January 2008

Rainmaker Group Leads Revenue Management Panel at GA Tech Conference; Rainmaker hosts Harrah's, MGM MIRAGE, Archstone-Smith execs for Revenue Management thought leadership event / October 2007

'Increasing Revenue' is Focus of Rainmaker Group Client Steering Committee Meeting; Multi-family executives assemble to shape future revenue optimization innovations / September 2007

Four Major Multi-Family Housing Operators Select The Rainmaker Group for Revenue Management Pilot Launch; Revenue Management specialist, Rainmaker, tapped for lease/rent rate lift programs by REITs and independents / August 2007

Mid-America Apartment Communities Installs Rainmaker revolution LRO SM Revenue Management Throughout 140 Properties; revolution LRO delivers a 3% rate increase to Mid-America in pilot test / August 2007

The Rainmaker Group and Realty DataTrust Partner to Introduce Optimized Multi-Dimensional Online Pricing for the Apartment Industry; Revolution LRO clients now able to market optimized rental rates on the Internet through VaultWare™ online leasing solution / June 2007

Trump Entertainment Resorts Installs Rainmaker Group revolutionsm Revenue Management Suite in All Atlantic City Properties; Trump uses revolution RM to optimize rates, manage increased demand for three properties and 2,900 rooms / June 2007

The Rainmaker Group Launches New Version of Multi-Family Housing Revenue Management System, revolution LRO; Revenue Management leader taps two math Ph.D.s, leverages data for more profitable business decisions by MFH operators / May 2007

The Rainmaker Group's 2007 Client Steering Committee Conference Expands 'Product Roadmap'; Revenue Management leader listens to users for product development guidance / April 2007

Casino Hotels Boost Profits with Rainmaker Group, Agilysys Tech Collaboration; Revenue Management and Property Management Systems identify profitable gamers / March 2007

The Rainmaker Group Hosts 3rd Annual Client Steering Committee Meeting; User Input to Guide Development; Revenue Management leader taps users for 'Project Roadmap,' assesses client priorities / March 2007

The Rainmaker Group Increases Staff 30%, Relocates to Larger Offices; Revenue Management leader adds business unit, expands to service growing client demand / March 2007

The Rainmaker Group Launches Revenue Management Pilots with Four Major Multi-Family Housing Operators; Rainmaker revolution LROsm system demonstrates immediate lease/rent revenue lift / January 2007

Boyd Gaming Hits 'Jackpot' With Revenue Management Strategy; Focus on guest value gives the advantage to the house / September 2006

The Rainmaker Group to Share Expertise at Revenue Management and Pricing Conference; Rainmaker Executive VP, Tom Walker, will speak at EyeforTravel Revenue Management and Pricing in Travel 2006 Conference / August 2006


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