News for the Hospitality Executive
LMP International Named As Agency
for Lighthouse Bay Resort, Hotel Carl Gustaf
Public Relations & Marketing Firm Specializing in Luxury Hotels and
Resorts Welcomes Two New Clients to Roster
Chicago, IL– (September 10, 2009) – Luxury Marketing Partners International, Inc. a Chicago-based public relations, marketing and advertising firm, has been chosen as the agency of record for Lighthouse Bay Resort, a secluded, intimate resort located on the largely undeveloped island of Barbuda, and Hotel Carl Gustaf, a luxurious, charming hotel located on St. Barths. Services the firm will provide to the properties include development and implementation of customized, strategic integrated marketing communications plans including public relations, travel agent outreach, social media marketing and promotions.
Offering nearly 10 years of direct experience within the luxury hotel and resort market, LMP International provides a wide range of services to its clients, including creation of specialized strategic plans that tap into critical areas of marketing for these groups. By reaching out to not only the consumer media, but also the important groups of travel agents and meeting planners, the agency prides itself on offering an effective, comprehensive strategy for hotels and resorts looking to spread their marketing message without breaking the budget. In addition, LMP International also works with clients to create plans for tapping into the emerging and important market of social media.
“We could not be more excited about working with Lighthouse Bay Resort and Hotel Carl Gustaf, and look forward to helping them achieve their marketing and public relations goals through the creation of personalized, comprehensive plans,” said Tammy Petersen, president of LMP International. “Each of these clients has different challenges and is a distinctly different resort; however, we’re confident we can develop concise, strategic and targeted marketing plans that will hit all the critical markets for these properties, providing cost-effective services that show definite results.”
Nestled on a narrow, nine-mile strip of unspoiled natural land between the Caribbean Sea and a shallow lagoon, Lighthouse Bay Resort is an exclusive, intimate resort that combines a tranquil ambiance with a beautiful, secluded location to create the perfect peaceful getaway. Guests fly into Antigua, which is a five-hour direct flight from New York, and then complete the last 26 miles of their trip to Barbuda and Lighthouse Bay Resort via an exciting helicopter ride or a privately charted plane. The resort’s nine luxurious suites feature stunning ocean views, luxurious furnishings, a private bath with blue bahia granite counters, complimentary international calling, a flat-screen TV with satellite reception, iPod compatible surround-sound stereo, wireless Internet and an in-room laptop. More information about Lighthouse Bay can be found on their newly redesigned website: www.lighthousebarbuda.com.
Hotel Carl Gustaf, located in St. Barths, French West Indies, rests atop a hill overlooking the glittering lights of the picturesque Gustavia and the brilliant blue waters of the city’s harbor. This small, charming hotel features 14 magnificent one-, two-, or four- bedroom suites, artfully decorated to create an air of grace and sophistication. All suites offer panoramic views of the city and harbor, private terraces and plunge pools, marble flooring, tiled bathrooms and convenient kitchenettes. In addition to luxurious amenities, Hotel Carl Gustaf also offers the Boutique Spa by Carita, a 1,600-square-foot sanctuary of peace and tranquility; the Carl Gustaf Lounge, one of the world’s best spots for sunset cocktails; and Victoria’s Restaurant, the resort’s signature dining outlet that garners global acclaim. The hotel completed an extensive, multimillion-dollar refurbishment in 2008. Hotel Carl Gustaf can be found on the web at www.hotelcarlgustaf.com.
Luxury Marketing Partners International, Inc. is a Chicago-based public relations and marketing firm whose clients are an elite group of luxury brands that include private villas, luxury hotels and resorts, private jet plane companies, spas, hotel management companies and tourist boards. By reaching out to not only the consumer media, but also the important groups of travel agents and meeting planners, the agency prides itself on offering an effective, comprehensive strategy for hotels and resorts looking to spread their marketing message without breaking the budget. LMP International specializes in strategic planning, media relations, special events, e-communications, website development, promotions and advertising. In addition, LMP International also works with clients to create plans for tapping into the emerging and important market of social media.
|Also See:||Luxury Marketing Partners International Named as Agency for Scrub Island Resort, The Inn at English Harbour; Public Relations & Marketing Firm Specializing in Luxury Hotels and Resorts Welcomes Two New Clients to Roster / June 2009|
|LMP International Named As Agency for Hotel Blake Chicago; Public Relations & Marketing Firm Provides Specialized Integrated Marketing Plans for Luxury Hotel & Resort Clients / February 2009|
|Luxury Marketing Partners Announces Aggressive Growth Initiatives; Global Marketing Communications Firm Opens New York Office, Changes Name & Expands International Clientele / April 2008|