fresh ideas for hospitality |
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News for the Hospitality Executive |
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fresh ideas for hospitality |
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Opening the Door to Green
Pineapple helps the hospitality
industry unlock sustainability with
Green Earth Green-Key cards,
key packets and key sleeves
.
eco-conscious � every time they open a door." Green Sleeves, Key Packets
The Key Sleeves protect the key cards. And the Key Packets give you further room to promote and inform guests about your hotel's environmental policies. "Our Green-Key cards have sparked a lot of discussion from our guests, and prompted us to keep literature readily available on the ways we are being environmentally responsible," Askew says. "Most of our guests recognize the keycards are a sustainable product, so we decided not to brand the cards as ours. They are beautiful cards, and make a lot of sense for who we are and what we do. We let them stand on their own." Steve Mannik, General Manager for the Attitash Grand Summit Hotel & Conference Center in Bartlett, N.H., agrees that the Green Earth keycards, sleeves and packets have been a great way to let guests know all of the green steps the property has taken over the years.
Mannik says he first learned about Green Earth keycard products at a conference this past spring. When the hotel's stock of room keys was running low, he explored all available green options. Initially, he was a bit worried because sometimes green products come with a hefty price. However, in the case of GreenEarth Green-Key cards, sleeves and packets, the hotel saved money by making the change. "As the �going green� phenomenon developed, for us it began as a push to use our efforts as a marketing tool with the expectation of gaining more market share," Mannik admits. "But as we attend conferences, read articles, and listen closely to our guests, we now have a true desire to lessen our impact on our beautiful mountain environment." Jody L. Hughes, Rooms Division Manager for the Sheraton Iowa City Hotel & hotelVetro, adds that her hotel also chose Green Earth key products to reduce the property's environmental footprint and attract eco-conscious travelers. The property also has added pens made from recycled plastic and uses natural and organic bathroom amenities. "After seeing our keycards, guests keep telling us, 'Wow � that's cool,' and 'Great idea!'" Hughes says. "The eco-conscious traveler is reducing, reusing and recycling at home, and now we're letting them know they can do the same thing at hotelVetro, adding value to their stays." �Key� Features Three varieties of the Green Earth Green-Key cards are available from Pineapple Hospitality:
With the exact same specifications as traditional plastic cards, Green Earth Green-Key cards are compatible with all hospitality locks. They:
"In my experience with Pineapple, I've found they are the No. 1 vendor in terms of sustainability. That's why I trust Pineapple to provide wonderful new products that our guests like, and that contribute to both a greener future and greener bottom lines." About Pineapple Hospitality
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Ray Burger
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Also
now available from Pineapple Hospitality are coordinating Green Earth Key
Packets and Key Sleeves. They are a perfect compliment to the Green Earth
Green-Key cards. Made from recycled paper and soy-based inks, these can
be customized for your property to further let your guests know you support
a Green Earth.
"Our
guests have become more conscious of our actions, and often not only comment
on what we are currently doing to become more green, but also on how we
could be doing better," Mannik says. "So much of what we do is behind the
scenes, so it�s great to have an opportunity like this to put a green product
right in guests� hands."
