Hotel Online
News for the Hospitality Executive

.

advertisement
 
 

La Quinta Inns & Suites Has Strong First Half of 2009;
Adds 21 Properties, Executes 36 Contracts

Guest Experience Trends Higher

DALLAS (July 15, 2009) – La Quinta Inns & Suites, the top franchise organization in the hotel industry, opened 21 hotels in 12 states during the first half of 2009. La Quinta also executed 36 new franchise agreements including locations in Panama and expects its strong pace of growth to continue during the remainder 2009. In addition, the Company reported another increase in guest satisfaction scores, demonstrating the brand’s continuing and increasing appeal to consumers.

Here are highlights of La Quinta’s first half performance:

1. La Quinta Added 21 properties in 12 states and now has more than 730 hotels in 46 states across the country. Seventeen of the properties opened in the first half of 2009 were new construction. A complete list of the new La Quinta hotels is at the conclusion of this press release.

2. La Quinta executed 36 new franchise agreements and pipeline remains robust. La Quinta’s pipeline contains more than 250 properties, more than 40% of which are in various construction phases.

3. The brand’s international growth intensified - La Quinta announced agreements to build multiple properties in Panama, La Quinta’s first time in that market and continued rapid growth in Mexico. The Company expects to announce additional new international agreements in the coming months.

4. The La Quinta guest experience continued its long-term trend toward even higher guest satisfaction with scores rising by 3.3%. Property performance also improved significantly with comparable La Quinta Inns & Suites increasing market share RevPAR Index by 5.7%. 

Rajiv Trivedi, La Quinta’s Executive Vice President and Chief Development Officer said, “We are pleased to announce these first half results demonstrating once again the strength of the La Quinta brand both as a growth story and for the outstanding guest experience our hotels provide in markets across the country and internationally as well.” He concluded, “In spite of generally challenging economic circumstances for the industry, we expect to continue to share good news in the months ahead. “ 

In addition to the franchise growth numbers, La Quinta opened a corporate-owned hotel in downtown Chicago in April.  This newly constructed/adaptive reuse project includes multiple room layout options, meeting space, a full slate of business amenities and noteworthy “Green” features.  La Quinta also unveiled a new Urban Design prototype which has been well received by developers interested in building new La Quinta hotels in markets across the country.

“We are proud of La Quinta’s performance in the first half of 2009 and attribute the results to a strong core operating philosophy that we continue to adhere to and which leaves us in a strong position even amidst the challenging operating environment for the industry.” said Wayne Goldberg, President and Chief Executive Officer. He concluded, “We look forward to announcing additional new innovations and achievements in the second half of the year.”

La Quinta’s franchising program was launched in 2001 and since then has signed more than 600 franchise agreements. The brand has grown to more than 730 hotels with more than 250 in the pipeline.  Its rapid pace of growth makes La Quinta a top franchise choice and the industry leader in the mid-market segment.  La Quinta was named the fastest-growing brand in the industry in 2008 and was selected as the top brand for franchisee ROI two years running (2007 and 2008).

List of New La Quinta Hotels Opened in the First Half of 2009
 
New Inn & Suites Lake Worth, TX  02/02/09
Conversion Inn & Suites Dublin-Pleasanton, CA  02/23/09
New Inn & Suites Lawton, OK  02/26/09
New Inn & Suites Livingston, TX  02/27/09
New Inn & Suites Rome, GA  03/02/09
Conversion Inn  Acworth, GA  03/05/09
New Inn & Suites Woodway, TX  03/12/09
New Inn & Suites Mt. Pleasant, TX  03/19/09
New Inn & Suites Satsuma, AL  03/25/09
New Inn & Suites Mascoutah, IL  03/26/09
New Inn & Suites Ft. Walton Beach, FL  03/31/09
Conversion Inn & Suites Glen Burnie, MD  04/06/09
Conversion Inn & Suites Canton, OH  04/28/09
New Inn & Suites Stillwater, OK  05/07/09
New Inn & Suites Ardmore Central, OK  05/11/09
New Inn & Suites Tucumcari, NM  05/12/09
New Inn & Suites Bridge City, TX  05/29/09
New Inn & Suites New Iberia, LA  06/04/09
New Inn & Suites Port Arthur, TX  06/12/09
New Inn & Suites Tulsa Airport, OK  06/16/09
Conversion Inn & Suites Williamsburg, VA  06/30/09

About La Quinta
LQ Management L.L.C. is one of the largest operators of limited-service hotels in the United States.  Based in Dallas, Texas, the Company operates and provides franchise services to more than 730 hotels in 46 states, Canada and Mexico under the La Quinta Inn® and La Quinta Inn & Suites® brands. For reservations or more information about La Quinta, please visit www.LQ.com or call 
1-800-SLEEPLQ.        

.
Contact:

Michael Frenkel for La Quinta Inns & Suites
212-808-6556
michael@mfcpr.com
 

.
.
Also See: La Quinta’s Record Growth Continues in 2008 - 129 new agreements were signed, and more than 80 hotels opened / January 2009
La Quinta is the Fastest-Growing Hotel Brand for 2007 - 2008 is Off to a Fast Start / March 2008
..
.
..

 

.

To search Hotel Online data base of News and Trends Go to Hotel.OnlineSearch
Home | Welcome| Hospitality News | Classifieds| One-on-One |
Viewpoint Forum | Industry Resources | Press Releases
Please contact Hotel.Onlinewith your comments and suggestions.