News for the Hospitality Executive
Softscribe Inc.’s Operations Director Debbie Reale Earns Advanced SEO Certification
‘Search is the new
Softscribe's Reale optimizes clients’
online presence for more business leads
“Everyone at Softscribe shares the SEO mindset because it helps our clients accelerate their marketing investment,” said Reale. “In search engine optimization and Internet marketing, it all starts with the keywords. Like Christopher Columbus, they are the discovery. Keywords help you find new business.”
Reale also noted:
“Search is the new homepage, and that is even truer as search capabilities on social media venues like Facebook and Twitter rival Google and Yahoo-Bing,” said Julie-Keyser Squires, CEO of Softscribe Inc. “Apply a search mindset to proven PR and marketing tactics you already use. In your press releases, websites, editorial pitches, tweets on Twitter, Facebook posts, and tags on flickr photos and your videos - use your keywords. Just as you take vitamins for a healthy and robust body, an Internet marketing strategy that includes keywords and links will ensure a healthy and robust program that delivers results.”
Reale, a doctoral candidate with a focus on international business and marketing, oversees and owns quality control for all Softscribe operations including SEO-related client deliverables like keyword phrase research, optimized writing, and online distribution.
About Softscribe® Inc.
SOFTSCRIBE and WEBSCRIBE are registered trademarks of Softscribe, Inc. and, The SOFTSCRIBE logo is a registered trademark of Softscribe, Inc.
|Also see:||Softscribe Inc.’s First Users Group Reveals Keen Tech Vendor Appetite for Social Media; Meetup of 30 people during HITEC represented 100% client attendance / July 2009|
|Franchisors, Owners, Operators: Questions You Always Wanted to Ask About Social Media / Julie Keyser-Squires, APR / June 2009|