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CARINO Hotels and Resorts Worldwide Announces Amalfi Hotel Chicago
to Adopt New GDS Chain Code
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Chicago Boutique Hotel to Take New Code �UN� as part of Luxury Hotel Group�s
Effort to Track Sources of All Reservations, Provide Maximum
Exposure for Properties

NEW YORK CITY (August 5, 2009) � Amalfi Hotel Chicago, a luxury boutique property located in the city�s River North District, has announced it will adopt CARINO Hotels and Resorts Worldwide�s new Global Distribution System (GDS) code �UN�. CARINO Hotels and Resorts Worldwide, a sales and customer information company dedicated to assisting luxury hotels, has launched the GDS code so that participating members will now be able to see and track directly the measurable results that the organization delivers. 

�We are so excited about the wonderful prospects for our members with the new GDS chain code,� said Joe Carino, president, CARINO Hotels and Resorts Worldwide. �We look forward to assisting Amalfi Hotel Chicago, as well as the rest of our member properties, as a �one-stop� shop offering revenue and reservations support as well.� 

Not only will the new GDS chain code �UN� provide the ability for members to track the source of all reservations, it also opens up new opportunities for exposure and promotion of the properties. Seamless connectivity allows members to enter their data once and feed it across multiple channels, providing maximum exposure to more customers.  The GDS chain code will feed information to major travel agency systems including Sabre, Amadeus/Apollo/Gallileo, and Worldspan that connect directly to more than 600,000 travel agencies worldwide. In turn, these systems power consumer travel websites such as Orbitz, Travelocity and Expedia, among others.   Thus, the GDS code will also allow CARINO Hotels and Resorts Worldwide members to reach both businesses and consumers concurrently for the very first time ever since the organization�s inception. 

�We are very excited about the new opportunities the CARINO GDS code will afford us,� said Jose Angulo, director of business development and image for Amalfi Hotel Chicago. �By participating in this endeavor, we will continue to increase our property�s exposure and spread the word about our recent renovation and the unique hotel experience that we offer to our guests.�

CARINO Hotels and Resorts Worldwide will be using SynXis as its central reservation system provider. Through the partnership, consumers can book reservations at member hotels from CARINO�s branded website, or from the hotels� own websites. New member hotels that join CARINO Hotels and Resorts Worldwide in 2009 must take the new GDS code, while current members have the option of retaining their current code, or migrating to the new CARINO GDS code. 

In addition to the new GDS chain code, CARINO Hotels and Resorts Worldwide has launched a new website, www.carinohotels.com, as well as a new 800 number and call center services for member properties. CARINO Hotels and Resorts Worldwide also recently changed its name from CARINO Collection in order to reflect a more global focus, and is currently in the process of re-branding the organization. 

Ranked as one of the 2009 �Best Business Hotels in Chicago� by Crain�s Chicago Business, the Amalfi Hotel Chicago is designed around the guest experience and prides itself on providing highly personalized service and extreme comfort. The award-winning hotel recently completed a renovation that reflects the sights, sounds and senses of the Amalfi Coast with an elegant and inspired new design of the guest rooms and lobby area, which features a captivating waterfall and �wave wall.� Amalfi�s ideal River North District location near the city�s business district, museums, shops and nightlife make it the perfect choice for the business or leisure traveler seeking a hotel that�s outside the ordinary. Amalfi Hotel Chicago is part of the Hostmark Hospitality Group, which was founded in 1965 and is one of the industry�s largest independent hospitality management companies. Hostmark manages more than 300 hotels in 40 states, the Caribbean, Canada and the Middle East. 

CARINO Hotels and Resorts Worldwide is the only hotel sales company that provides a centralized customer database, RFP tools and sales and marketing support for luxury hotels & resorts worldwide. With offices in New York and London, Chicago and Los Angeles, CARINO Hotels and Resorts Worldwide is a full service sales and customer information company, dedicated to assisting luxury hotels with the global sales process. At the heart of CARINO�s suite of services is SalesConnect 2.0TM, a web-based database of corporate, leisure and group account information.  For more information on CARINO Hotels and Resorts Worldwide, please visit the website at www.carinohotels.com or call (212) 808-6590.

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Contact:

Tammy Petersen
CARINO Hotels & Resorts Worldwide
312-988-4811
[email protected]
 

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Also See: CARINO Hotels and Resorts Worldwide Announces Beechwood Hotel to Adopt New GDS Chain Code; Worcester, MA Boutique Hotel to Take New Code UN as part of Luxury Hotel Group's Effort to Track Sources of All Reservations, Provide Maximum Exposure for Properties / June 2009
Carino Hotels and Resorts Worldwide Announces Launch of New website, www.CarinoHotels.com ; Luxury Hotel Group's New Site Showcases Member Hotels with Streamlined Design, Consumer Booking Capability and Unique Marketing & Advertising Opportunities / May 2009
Carino Hotels and Resorts Worldwide Announces The Stoneleigh Hotel & Spa to Adopt New GDS Chain Code; Dallas Hotel to Take New Code UN as part of Luxury Hotel Group's Effort to Track Sources of All Reservations, Provide Maximum Exposure for Properties / May 2009
Carino Hotels & Resorts Announces Sorrento Hotel First Member to Take New UN GDS Chain Code; Seattle Hotel First to Take New Code UN as part of Luxury Hotel Group's Effort to Track Sources of All Reservations, Provide Maximum Exposure for Properties / April 2009
Carino Hotels & Resorts Worldwide Announces Colleen McCollum Named to Irish Echo�s �Top 40 under 40� / February 2009
Carino Hotels & Resorts Worldwide Celebrates Successes, Announces Plans for 2009 at 7th Annual Global Conference; Exciting Growth Initiatives at Luxury Hotel Group include Addition of GDS code for Members, Organization's Re-branding, Senior Staff Additions / February 2009
CARINO Hotels & Resorts Announces Appointment of Director, Sales & Development for Europe, Middle East and Africa Regions; Luxury Hotel Group Welcomes Jan Jacobsen to CARINO Hotels & Resorts / January 2009
CARINO Collection Announces Companywide Name Change, Repositioning and New Brand Identity; Luxury Hotel Group Makes Changes As Part of New Key Growth Initiatives for 2009 / December 2008
CARINO Collection Announces Companywide Name Change, Repositioning and New Brand Identity; Luxury Hotel Group Makes Changes As Part of New Key Growth Initiatives for 2009 / December 2008
CARINO Collection Announces New Senior Staff Appointments; Luxury Hotel Group Adds Key Executive-Level Positions to Spearhead New Initiatives in Sales, Marketing and Reservations / December 2008
Carino Collection Continues Growth in 2008 Adding Fifteen New Members Across the Globe / October 2008
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