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Dallas, TX - May 11, 2009 – Revenue Source One announced today that the company has introduced a new service designed to increase hotel revenues. The new service combines traditional telephone and Internet RFP (Request for Proposal) mystery shopping of competitors and client hotels.   

Jay Delerno, President of Revenue Source One said, “we are offering this new Competition Mystery Shopping service in addition to the current telephone Mystery Shopping we provide for reservations and sales/catering.”  

Mr. Delerno went on to say, “the new service will assist management to improve hotel revenues by having a better understanding of how their competition sells against them.” 

Competition Mystery Shopping Telephone and Internet

• Sales and Catering 

  • Understand the room rates, catering prices and policies your competition is quoting. 
    • What are the room rates being quoted over certain times of the year? 
      • this year 
      • specific time frames next year 
    • What are the meeting room rentals/setup rates? 
    • What are the group and catering policies? 
  • How does your sales and catering department personnel compare to your competition? 
  • How good are the sales skills of the sales and catering staff at your competitors? 
    • Identify sales and catering personnel with superior sales skills so you will know where to find a new sales or catering manager when you need one. 
• How does the competition SELL against your hotel? 
  • What are they saying, if anything, about your hotel when it is mentioned as a competitor for a piece of business? 
  • How quickly do they respond to an inquiry? 
  • How aggressive are they- do they attempt to close the sale at the time of inquiry?                                                                                  
  • Are they outselling you? 
• How do you compare operationally to your competition (telephone shop)? 
  • Number of rings into the hotel switchboard? 
  • Number of rings into the sales and catering office? 
  • Was the call transferred directly to the appropriate manager? 
  • Was the manager reached on the first attempt? 
  • Did other staff attempt to assist prior to connecting with the manager? 
  • Was it a positive first impression overall?   
The Revenue Source One Competition Mystery Shopping program can utilize both the telephone and the Internet (RFP Mystery Shopping) to provide the information required to sell more effectively and increase hotel revenue.  For additional information please see the Revenue Source One contact information below. 

About Revenue Source One: Revenue Source One was founded in 1987 and is the only hospitality consulting company offering Internet Based Mystery Shopping. Other services offered to the hospitality industry include sales and marketing consultation and market research. A complete list of past and current clients for all services can be viewed at the company's web site www.revenuesourceone.com 

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Contact:

Jay Delerno 
(817) 283-7685 
jay@revenuesourceone.com
www.revenuesourceone.com
 

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Also See: Temporary Assignment Service; Increase Revenues by Temporarily Filling a Vacant Director of Sales/Marketing Position / February 2009
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