Softscribe Achieves Record 10th Year
.
Fiscal Year 2008 Sales Up 33%, Revenue 41%
ATLANTA, April 22, 2009 - Softscribe Inc., a 10-year-old technology
Internet
public relations firm that drives sales for companies targeting the
green
tourism and hospitality, green
government and related markets, today announced its peak year with
annual sales and revenue increases of 33% and 41%, respectively.
Client trust, partnership, futuristic thinking and increased sales for
clients were cited as reasons for Softscribe�s success.
.
�We export 100% positive business confidence to our clients, editors,
stakeholders and the industries we serve,� said Michael Squires, president
and CEO of Softscribe Inc. �Leveraging many years of experience in
PR, marketing and sales, we practice a mental discipline of entertaining
only a positive perspective. Although we do not sugar coat any aspect of
the current business climate, we have learned that if you focus on the
task at hand and stick to proven best practices, you will thrive,� The
company�s 2008 fiscal year, which ended March 31st, was a banner year in
Softscribe�s 10-year history. In 2009, Softscribe is investing in
its brand with more marketing, innovation, and leadership that adds value
for clients. �When the upturn comes, that investment will pay off,�
Squires said.
Softscribe�s goals for FY 2009 include:
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A continued emphasis on client-appropriate social media;
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A joint
venture with LEAP Marketing Asia to extend clients� presence into Asian
markets;
-
An ongoing, move into technology-based offerings including Video Email
Snacks, podcasts, and html development for emails, Twitter backgrounds
and widgets.
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Michael B. Squires
President and CEO
Softscribe Inc.
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Softscribe�s monthly Eye on Innovation series to export business confidence
and best practices to the hospitality industry will continue through the
summer 2009. The company�s free quarterly Marketing
Snacks video email tutorials is ongoing. Grab a free Marketing
Snack here.
About Softscribe® Inc.
Softscribe Inc. leverages ten years of proven experience, deep domain
expertise, and fresh client-tailored Internet
public relations and marketing programs to help companies targeting
the green
tourism + hospitality, green
government and related markets drive sales and reach their business
goals. We do this with an emphasis on relationships and a customized
blend of social media + traditional public relations + technology-based
solutions. We are proud of our best-in-class clients, which include
Aptech Computer Systems, Inc., Gold Key Solutions, Flyte Systems, Hawaiian
Mahogany, hotelSystemsPro, JDA Software, NORTHWIND Maestro-PMS, The Rainmaker
Group, SRA International, TravelCLICK and many other leading technology
and service companies. We would love to help you, too. For more information
please visit http://www.softscribeinc.com/. |