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The St. Regis Atlanta Opens; Located in Buckhead, the 151 room Hotel Is Owned
by SR Hotel Development Company and Designed by Hirsch Bedner Associates
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NEW YORK & ATLANTA - April 14, 2009 - Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today proudly announces the debut of the St. Regis hotel brand in Georgia with the opening of The St. Regis Atlanta. Ideally located in the elite Buckhead community, the hotel features 151 luxuriously appointed guest rooms and suites, 51 branded St. Regis Residences, Georgiaís first Remède Spa, a 40,000-square-foot Pool Piazza, more than 16,800 square feet of indoor and outdoor event space, a state-of-the-art fitness center and an impressive selection of world-class cuisine. Owned by SR Hotel Development Company, LLLP and designed by Hirsch Bedner Associates, The St. Regis Atlanta combines modern sophistication with classic Southern style to offer an unparalleled level of luxury and bespoke service at one the best addresses in the world. 

ďWe are proud to debut the St. Regis brand in Georgia with the opening of The St. Regis Atlanta, featuring the iconic luxury, unmatched privilege and bespoke services for which the St. Regis brand is renowned,Ē said Paul James, Global Brand Leader, St. Regis and The Luxury Collection Hotels & Resorts. ďTruly one of the Southís most desirable destinations, Buckhead offers our guests a unique mix of world-class art, fashion, culture and cuisine at one of the best addresses in the world.Ē 

Designed by renowned design firm Hirsch Bedner Associates, the 26-story St. Regis Atlanta is surrounded by lush landscaping and features a dramatic façade with expansive semicircular windows that offer spectacular Atlanta skyline views. Upon entering, guests are greeted by a pair of dramatic, curved staircases that serve as the centerpiece of the hotel lobby as well as two magnificent fireplaces inspired by those found in traditional Southern estates. Each guest room features Macassar Ebony furniture, leather-wrapped writing desks, domed crystal chandeliers and luxurious Egyptian cotton linens. The unique and spacious five-fixture marble bathrooms, among the largest in Atlanta, offer oversized bathtubs, separate showers and dual vanities. In addition, each room includes a 37-inch LCD television with DVD player, a state-of-the-art sound system, MP3 docking station and an innovative 17-inch LCD television recessed behind the bathroom mirror, enabling images to be projected onto a screenless surface. 

Dining at The St. Regis Atlanta indulges the senses with diverse culinary offerings, ranging from American bistro cuisine at Paces 88, complete with private seating and outdoor patio, to specialty cocktails including St. Regisís Bloody Mary and signature Afternoon Tea ritual in the hotelís wood-paneled bar. Guests can also sample premium, international wine selections in The Wine Room or enjoy live piano entertainment in The Long Gallery. The hotelís stunning Pool Piazza offers private cabanas, a spectacular waterfall and a casual, yet stylish, Poolside Bar & Café. 

St. Regisí signature Remède Spa offers the spa brandís exclusive Laboratoire Remède skincare line renowned for its anti-aging therapies. Guests can drift away while experienced therapists offer customized massage, facial and body treatments in one of eight discreet treatment rooms or in the exclusive Couplesí Suite. The spa will also feature a Vichy treatment room, manicure and pedicure stations, and menís and womenís lounges where guests can unwind while indulging in signature refreshments, truffles, and bite sized indulgences. In addition, guests are invited to indulge in a range of rejuvenation offerings, including daily yoga classes overlooking the Pool Piazza. 
An ideal destination for weddings, meetings and social events, The St. Regis Atlanta features more than 16,000 square feet of state-of-the-art indoor and outdoor function space including The Astor Ballroom with over 9,000 square feet of function space and 19-foot ceilings, up to four private spaces, ideal for breakout sessions and an enchanting outdoor balcony. Surrounded by trees with countless flickering lights and set amidst the soothing sounds of a lionís head fountain, the Astor Ballroom Balcony creates a magical al fresco moment for any occasion. 

The exclusive Residences at The St. Regis Atlanta boast exceptional views of the Atlanta skyline and feature private resident elevators as well as access to the hotelís facilities and signature amenities, including the legendary St. Regis Butler Service. Residence owners have the opportunity to choose from four designer series floor plans, all featuring innovative outdoor living spaces that include a fireplace and built-in gas grill. 
 


Lobby

Pool

Following in the tradition of the iconic St. Regis Hotel New York, The St. Regis Atlanta will feature the famed hallmarks of St. Regis hotels including the legendary St. Regis Butler Service, bespoke guest experiences and luxury accommodations tailored to meet global travelersí needs. Trained in the English tradition, the butlers provide ever-present, yet unobtrusive service while anticipating guests needs and customizing each guest's stay according to his or her specific tastes and preferences. 

The St. Regis Atlanta joins a select portfolio of St. Regis hotels in the best addresses around the world including Aspen, Bali, Beijing, Bora Bora, Houston, London, Monarch Beach, New York, Punta Mita, Rome, San Francisco, Shanghai, Singapore and Washington, D.C. 

For more information on The St. Regis Atlanta, please visit: www.stregis.com/atlanta 

About The St. Regis Atlanta 
Combining timeless sophistication with an unrivaled dimension of luxury, The St. Regis Atlanta Hotel & Residences will debut April 14, 2009. The 26 floor development features 151 luxuriously appointed guest rooms and suites, 51 St. Regis Residences, more than 16,000 square feet of contemporary meeting and event space, two exclusive bars, world-class culinary options, a state-of-the-art fitness facility that overlooks an exquisite 40,000-square-foot Pool Piazza and poolside Bar, a 7,800-square-foot Remède Spa and Paces 88, the signature restaurant. Each guest room and suite is be attended by the signature St. Regis Butler Service, an ever present yet unobtrusive service dedicated to meeting the needs of discerning global travelers. The St. Regis Atlanta Hotel & Residences is located at 88 West Paces Ferry Road in Buckhead. For more information, please call 404.563.7900 or visit www.stregis.com/atlanta. 

About St. Regis Hotels & Resorts 
Combining classic sophistication and modern luxury, the St. Regis brand remains faithful to its commitment to excellence. Founded by John Jacob Astor IV, with the opening of the first St. Regis Hotel in New York City over a century ago, The St. Regis brand of hotels is known for its unique luxury dimension, customized service and refined elegance, in the best destinations worldwide. Plans for this brand to globally continue its legacy include long-awaited St. Regis properties in Baja Mar, the Bahamas, Bahia Beach, Puerto Rico, Bal Harbour, Hawaii and Deer Crest, in North America, and in Buenos Aires, Costa Rica, Kanai, and Mexico City in Latin America. St. Regis has also announced plans to open properties in Bangkok, Jakarta, Lhasa, Macau, Osaka, Chengdu, Sanya Yalong Bay and Tinajin. In the Middle East, the St. Regis brand will continue to expand in Cairo, Doha and Bahrain. The distinctive trait of the St. Regis experience is customized service and attention, coveted locations and luxurious design. For more information on The St. Regis Hotels & Resorts, please visit www.stregis.com. 

About Starwood Hotels & Resorts 
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 960 properties in 97 countries and 145,000 employees at its owned and managed properties. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, and the recently launched Aloft®, and Element SM. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwoodhotels.com. 

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Contact:

St. Regis Hotels and Resorts
Daniella Weinberg, 914-640-6823
Daniella.weinberg@starwoodhotels.com
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Also See: Developer Paul Freeman Planning 150 room St. Regis Hotel in Atlanta's Buckhead Area, Will Include 50 St. Regis Residences / November 2005
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