News for the Hospitality Executive
Home2 Suites by Hilton Outlines More Design and Sustainability
Details for Future Developers
MEMPHIS, Tenn. (April 1, 2008) – Home2 Suites by Hilton™, a new mid-tier, extended-stay hotel concept targeting the savvy, value-wise, extended-stay guest, launched new Web site features including a sustainability page and e-tour of the future space. These expanded Web site features will help consumers and developers understand the brand identity of Home2 Suites and its unique, “Hip and Humble” approach to hospitality at http://www.home2suites.com.
“The new Web site features will increase the momentum for our already successful launch of Home2 Suites,” said Bill Duncan, Global Head, Brand Management. “Since launching the brand with 10 franchise applications, we have received an additional 20, with the first hotel to open in Q3 2010.”
Although discussed at the initial launch of the brand in late January 2009, the sustainability features were not outlined in such detail until now. Home2 Suites has taken careful consideration into balancing the environmental impact with an uncompromised guest experience.
Here are some of the elements we’ve incorporated into our initial design, with more to come:
The e-tour provides viewers with an overview of the contemporary design and inviting atmosphere. Some of the highlights Home2 Suites includes are the ability to travel and maintain a healthy lifestyle with spaces such as the combined laundry and fitness areas and the outdoor fitness track; the social aspects of the community spaces that encourage interaction in both the indoors through The Oasis and outdoors through the exterior “living room;” and the overall comfortable, yet productive guest rooms that feature the iconic working wall - a series of modular, brand-designed millwork pieces that serve as workspace, closet and storage. To access the e-tour, visit http://www.tourhome2suites.com to view directly or visit http://www.home2suites.com to access the tour through the Home2 Suites Web site.
Home2 Suites forecasts 100 properties open by year-end 2012, with 60 to 70 per year thereafter. Immediate focus will be on U.S. development, with expansion into Canada, Mexico and abroad in subsequent years. Submitted franchise applications include sites in New York City, N.Y., Baltimore/White Marsh, Md., Charlotte, N.C., Jacksonville, N.C., Gadsden, Ala., Elko, Nev., and three hotels in San Antonio, Texas.
To learn more about Home2 Suites by Hilton, including site plans, room layouts and brand facts, visit http://www.Home2Suites.com. For information about franchising opportunities, visit http://www.Home2Franchise.com.
Hilton Hotels Corporation is the leading global hospitality company, with more than 3,200 hotels and 545,000 rooms in 77 countries and territories, with more than 135,000 team members worldwide. The company owns, manages or franchises some of the best known and highly regarded hotel brands including Hilton®, Conrad® Hotels & Resorts, Denizen™ Hotels, Doubletree®, Embassy Suites Hotels®, Hampton Inn®, Hampton Inn & Suites®, Hilton Garden Inn®, Hilton Grand Vacations™, Homewood Suites by Hilton®, Home2 Suites by Hilton™ and The Waldorf=Astoria Collection™.
|Also See:||Hilton's New Brand, Home2 Suites, Designed to Fill a Perceived Void in the Midscale, Extended-stay Sector; Expected Development Cost per Key, Excluding Land, Will Average $70,000 to $75,000 / January 2009|
|Homewood Suites by Hilton® Details Core Initiatives for 2007, Includes Employee Training with Video iPods / January 2007|