News for the Hospitality Executive
Hoteliers Challenged to Use AH&LA Guidelines to Ttrack
and Improve their Green Business Operations
Washington, D.C., April 22, 2009 ó Starting today, the American Hotel & Lodging Association (AH&LA) is challenging hoteliers across the country to track and improve their green business operations by taking the AH&LA Green Guidelines Challenge. Participants completing the challenge will be able to identify themselves as eco-friendly establishments based on benchmarking their operation procedures against AH&LAís 11 minimum green guidelines, released in November 2008 by the associationís Green Task Force. The winner of the six-month challenge will also receive a green prize package from an allied AH&LA member.
The challenge begins today when AH&LA members receive a tracking
tool to aid their measurement of occupancy statistics, monetary and energy
expenditures, and return on investment (ROI) from specific green practices.
To enter the challenge, participants must complete the online Green Guidelines
Challenge survey by October 1, 2009. AH&LA members who successfully
implement practices in line with any of the 11 guidelines are also encouraged
to write in their success stories and best practices to be considered for
the green prize package and featured on the associationís Green Resource
Center Website. Throughout the challenge, members can ask operations
questions directly to AH&LAís
Green Guru. Properties who are not AH&LA members are also
encouraged to take the challenge to augment their eco-friendly practices,
though they will not be eligible for the challenge prize or space on AH&LAís
Selected success stories from the Green Guidelines Challenge will be featured on AH&LAís Website as new Green Best Practices, part of a growing list of actionable strategies, case studies, and timely green news from AH&LA members leading the way to a more eco-friendly hospitality community.
To take the Green Guidelines Challenge and for more information on AH&LAís green initiatives, please visit the Green Resource Center Website. Contact Jessica Soklow, manager of media relations, at (202) 289-3153 or email@example.com with any questions.
*Estimates based on a 300-room hotel.
Serving the hospitality industry for nearly a century, AH&LA is the sole national association representing all sectors and stakeholders in the lodging industry, including individual hotel property members, hotel companies, student and faculty members, and industry suppliers. Headquartered in Washington, D.C., AH&LA provides members with national advocacy on Capitol Hill, public relations and image management, education, research and information, and other value-added services to provide bottom-line savings and ensure a positive business climate for the lodging industry. Partner state associations provide local representation and additional cost-saving benefits to members.
|Also See:||AH&LA Issues Guide On How to Green Hotel Properties Effectively, Sets Minimum Environmental Guidelines / Novmber 2008|