News for the Hospitality Executive
Sarah Fowler and Jennifer Riesselman Named Vice President
and Board Member
Respectively for HEDNA, the Hotel Electronic Distribution Network Association
WASHINGTON, DC, February 27, 2009 -- HEDNA, the Hotel Electronic Distribution Network Association, is pleased to announce that Sarah Fowler of Pegasus Solutions is named vice president of the Association. In addition, Jennifer Riesselman of Carlson Hotels Worldwide is joining the Board as a Member at Large.
UK-based Sarah Fowler is strategic account director for Pegasus Solutions and, until her appointment to the vice president slot, was a Board Member at Large. At Pegasus, Fowler is responsible for commercial and business development for its partners with a focus on increasing productivity through the use of CRS, electronic distribution, e-commerce and representation. A 32-year veteran of the hospitality industry, Fowler has chaired the Association's Membership Committee as well as serving as EMEA liaison representative.
Jennifer Riesselman is manager, Global eDistribution for Carlson Hotels Worldwide, where she is responsible for working with GDS and third party websites as well as Carlson's own branded websites. She is a former co-chair of HEDNA's Standards Committee and has played an active role in the Association since 2002. Riesselman brings 22 years of hospitality experience to her Board position.
"We are pleased to have Sarah move into the vice president slot, which
recently opened up, and to have Jennifer join the Board as Member at Large,"
says Melanie Ryan, president of HEDNA. "HEDNA's Board is ready to tackle
the challenges ahead for the electronic distribution industry and is eager
to help the industry build on its successes. HEDNA recognizes that the
current economy is extremely unsettling. The Association will do its utmost
to give its members the tools and information they need to ride out the
The Hotel Electronic Distribution Network Association (HEDNA) is a not-for-profit trade association whose worldwide membership includes executives and managers from over 200 of the most influential companies in the hotel distribution industry. Founded in 1991, all of HEDNA's activities are intended to stimulate the booking of hotel rooms through the use of GDS, the Internet and other electronic means. HEDNA brings all segments of the hotel industry together to evolve systems and services into electronic distribution that is easy and efficient. Additional information on HEDNA is available by calling +1 202-204-8400 or by visiting www.hedna.org.
|Also See:||HEDNA Elects Four New Board Members for 2009; Melanie Ryan of Orbitz Worldwide Elected President / December 2008|
|HEDNA's Winter Meeting Wrap-up; Unique Global Identifiers (UGI) and its Impact on the Distribution Industry Studied / December 2008|