News for the Hospitality Executive
Hotel Waterpark Resorts Workshop Set for March 10-13, 2009
at Chula Vista Resort in Wisconsin Dells
|January 7, 2009 --- Several hundred waterpark resort owners,
managers and developers from across the USA, Mexico & Canada are expected
to meet in Wisconsin Dells WI March 10-13, 2009 at the Hotel Waterpark
Resort Workshop --- How to Survive & Prosper in Turbulent Times.
Due to the economy, the topics this year have shifted from new construction
to the sharing of survival techniques by existing property owners and operators.
The theme of the workshop is focused on Getting Back to Fundamentals --- building consumer confidence, promoting travel close to home, marketing value-added packages, job-sharing, customer service, revenue-management, cost-cutting, energy-efficiency, profit preservation and making the next mortgage payment,” according to co-producer Jeff Coy, who heads JLC Hospitality Consulting of Phoenix-Cave Creek AZ.
More information can be found at www.hotelwaterparkworkshop.com.
“During the last three years, the workshop focused on the development and financing of new hotel waterpark resorts, but this year, due to the bank crisis, credit crunch and construction halt, we adjusted the agenda to what owner-operators need to know to survive,” said waterpark industry consultant Bill Haralson of William L. Haralson & Associates in Alto NM, who is a co-producer of the workshop.
Haralson and Coy teamed with Mike Kaminski, owner-operator of the host Chula Vista Resort in Wisconsin Dells WI, to produce this fourth annual event. “Travel is a major solution, not the problem, to reviving our national economy, and we are being proactive by helping to educate our waterpark resort industry,” Kaminski explained.
“Over 25 experts are scheduled to speak at the waterpark workshop that runs from 7:00 pm Tuesday, March 10 through 1:00 pm Friday, March 13 at the Chula Vista Resort, one of the largest waterpark resort conference centers in the USA,” according to Coy. “Attendees will be able to tour the $200 million, 4-year expansion at Chula Vista as well as other waterparks and attractions in Wisconsin Dells,” said Kaminski.
Top owners, marketers, managers, investors, lenders, vendors and consultants from the waterpark resort, ski resort, adventure sports resorts, theme park, recreation, entertainment and leisure industries will be on hand to discuss the current challenges and share strategies about reviving the hotel & travel industry.
“We’ve also invited several sponsors to participate with us because the waterslide and water play equipment manufacturers are so important to the success of a waterpark resort,” according to Haralson. Workshop attendees will be able to talk about their projects with speakers and sponsors during social events planned for Tuesday, Wednesday and Thursday evenings.
Resort developers, hotel managers, attraction owners, city council members, economic development directors, CVB staffs, tourism officials, investors and lenders are expected to attend. Tentatively scheduled sessions include: