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Northern California Chapter of HSMAI Welcomes New Board
of Directors for 2009; Ellen Eason Continues as President
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News for the Hospitality Executive |
Northern California Chapter of HSMAI Welcomes New Board
of Directors for 2009; Ellen Eason Continues as President
.
|
SAN RAMON, CA � Feb. 19, 2009 � Northern California�s hospitality marketing group will focus its 2009 programs on helping hospitality professionals learn creative ways to market in a tough economy. �Hospitality professionals need to get the most ROI from their marketing programs and are looking for cost-effective techniques that will help them promote their hotels, destinations or companies,� says Ellen Eason, a partner in Eason Communications LLC, who will be president of the Northern California Chapter of the Hospitality Sales and Marketing Association (HSMAI) for the second year in a row. �Our organization tends to gain members in a recession, because marketers are eager to stay on top of the latest marketing and public relations trends and techniques. They also want to strengthen their networks and learn from their peers,� adds Eason. �HSMAI provides excellent publications, programs, Webinars and surveys that give our members a competitive edge.� The association welcomed its board of directors for 2009 at its January 26 program at the Claremont Resort & Spa. Northern California Chapter HSMAI board members for 2009 are: President: Ellen Eason, Partner, Eason Communications LLC�We�re delighted to have so many talented board members from throughout the Bay Area,� says Eason, president of HSMAI Northern California. �Hospitality is one of Northern California�s most dynamic industries. We will draw on our board�s expertise as we present programs that give our members the resources they need to maximize revenue.� . 
Front row: Ellen Eason, Carol Epstein. Back row: Sebastien Trouplin, Kelvin Nanney, Susan Hollers, Scott Oliker Programs for 2009 will focus on topics such as: social media, media relations, alliance partnerships and economic forecasts that will affect hotels, resorts, attractions, visitors� bureaus and other hospitality and tourism entities. Information about the Northern California Chapter of HSMAI and its programs is available on the chapter�s Web site at http:www.hsmainc.com/ |
| Contact:
Hospitality Sales and Marketing Association
Press Contact: Kelvin Nanney
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| Also See: | Northern California Chapter of HSMAI Names Board of Directors for 2008; Ellen Eason Elected President / January 2008 |