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Schweitzer Mountain Resort Taps UniFocus
for Employee Engagement Initiative
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Favorite Ski Resort for Pacific Northwest Selects UniFocus� STAFFScope�
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DALLAS � DECEMBER 17, 2008 � UniFocus, a global pioneer in the hospitality industry for performance, workforce management and feedback solutions, announced an expanded partnership with Schweitzer Mountain Resort to utilize STAFFScope throughout all of their facilities. The popular ski resort selected UniFocus for their employee engagement initiative to build upon their success with GUESTScope� by correlating all survey analytics together, such as identifying critical issues among staff and relating that knowledge to guest satisfaction.

�We believe there is a direct connection between high guest satisfaction scores and how happy our employees are,� said Tom Chasse, Schweitzer CEO and President. �I�m delighted to announce our partnership with UniFocus for employee engagement to make sure our incredible team stays happy and continues providing great service to our guests.� 

Schweitzer is one of Idaho�s largest ski resorts, with 2,900 acres of lift-served terrain that reach as high as 6,400 feet, including 92 trails and two open bowls. It includes The Selkirk Lodge and The White Pine Lodge, nine restaurants and bars, and several retail shops. OnTheSnow.com recently announced that Schweitzer is the overall favorite ski resort and has the best ski resort nightlife in the Pacific Northwest.

�We are thrilled about partnering with UniFocus and look forward to seeing survey results from STAFFScope,� said Scot Auld, Human Resources Director for Schweitzer Mountain Resort. �Our guest surveys have consistently ranked high because we have a great staff that thrives on showing visitors a good time. We want to ensure that they are engaged and having fun while raising the bar for guest satisfaction in the ski industry.�

Schweitzer guests are surveyed out on the mountain and in the village by employees with Palm Pilots, which store large amounts of data about their guest�s opinions and level of satisfaction. Based upon results from the electronic surveys, Schweitzer is ranked #1 for guest satisfaction at North American ski resorts that utilize the same survey tool, both in terms of intent to return and intent to recommend.

�It�s exciting to work with clients who understand the relationship between employee engagement and guest satisfaction,� said Mark Heymann, President and CEO of UniFocus. �More importantly, it is revealing when survey analytics are turned into actionable intelligence that impacts the bottom-line. We look forward to helping Schweitzer Mountain Resort set the standard in the ski industry for engaged employees and satisfied guests.�

STAFFScope is a web-based survey solution geared toward helping lodging and resort properties focus on staff concerns, creativity and suggestions, which in turn result in increased employee morale and productivity, higher retention, and top-quality guest services that only a satisfied, highly motivated staff can provide. 

Key features of the STAFFScope employee survey solution include:

  • Web-based technology that enhances standard paper survey formats for easy and fast deployment across an entire organization. 
  • State-of-the-art online reporting applications for every level of the organization. 
  • Roll-up reports for multiple properties. 
  • Essential benchmarking by market segments. 
  • Scientifically proven identification of the critical staff factors that makes organizational change occur. 
  • Integrated goal setting and action-plan tracking functionality 
  • Training and support by a UniFocus team with decades of hospitality and human resources experience.
About Schweitzer Mountain Resort
Schweitzer Mountain Resort is quickly rising in the ranks of the nation�s top destination resorts with nearly 3000 skiable acres of amazing terrain and ten different lifts. Located in the rugged Selkirk Mountains of the northern Idaho panhandle and the northwest Rocky Mountains, Schweitzer overlooks the town of Sandpoint and Lake Pend Oreille. Schweitzer is well known for its two massive bowls, breathtaking views and amazing gladed terrain. For more information on Schweitzer Mountain Resort, call 800.831.8810 or visit www.schweitzer.com.

About UniFocus
Based in Dallas, UniFocus serves hospitality, casino and resort operations in the U.S. and overseas. UniFocus offers full-service operational analysis, management and staff training, financial and labor management applications, as well as staff, meeting planner and guest satisfaction measurement programs, along with a unique mystery evaluation system that can link service standard attainment to guest and employee perceptions. The resulting database allows UniFocus to uniquely correlate and benchmark each client�s performance to their particular competitive markets. Enhanced reporting capabilities allow hospitality executives to have a �total picture� overview of their operations, set strategic actions and gain asset value.

UniFocus is a Preferred Partner of The Leading Hotels of the World®, a member of the American Resort Development Association (ARDA), a member of the Association of Collegiate Conference and Events Directors-International (ACCED-I), a Microsoft® Certified Partner, an affinity partner of the International Association of Conference Centers, a business partner of the International Association of Convention & Visitors Bureaus, and an allied member of the American Hotel & Lodging Association. For more information, visit www.unifocus.com or call 972-512-5100.

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Contact:

Barb Worcester
President/Principal
PRPRO
(440) 930-5770
[email protected]

Michael Adkisson
 Director of Public Relations
UniFocus, LP
Tel: (972) 512-5187 
[email protected]

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Also See: Setai San Diego Partners with UniFocus to up �Wow� Factor; UniFocus Business Intelligence Brings Together All Survey Analytics / December 2008
Legendary Stoneleigh Hotel & Spa Selects UniFocus� GUESTScope�; GUESTScope� Enables Personalized Responses to Guest Feedback / September 2008
Kicking Horse Mountain Resort Partners with UniFocus for Guest Feedback; Canada�s Newest All Season Mountain Resort Selects GUESTScope� / September 2008
Dallas CVB and UniFocus Expand Partnership; �Big D� Convention-Visitor Bureau Targets �WOW� Factor with SERVICEScope® / August 2008
New Castle Hotels & Resorts Launches GUESTScope� Satisfaction Survey in All Independent Properties / August 2008
Thayer Lodging Partners with UniFocus for Higher Return; SERVICEScope® Ensures Perception Matches Dazzling Experience / July 2008
Millennium Hotels and Resorts Partners with UniFocus for Employee Engagement Initiative; UniFocus New Standard for Employee, Guest and Meeting Planner Feedback / July 2008
Halekulani Selects UniFocus Watson R.M. Budgeter and Labor Management System / June 2008
UniFocus Adds Key Executives for Next Growth Phase; Richard Haschke, Robin Rankin Join UniFocus / June 2008
Noble House Hotels & Resorts Taps UniFocus for New Resource Management System / June 2008
Dolce International Holdings, Inc. Taps UniFocus for New Budgeting System / June 2008
UniFocus� Time & Attendance� First to Seamlessly Integrate with �Smart� Labor Management System; Smart Workforce Management / June 2008
Troon Golf Partners with UniFocus to Re-Engage Staff; International Golf Management Company Launches Employee Engagement Initiative with STAFFScope® / May 2008
BestCities Global Alliance Taps UniFocus Expertise to Improve Operations; International CVB Organization Implements MEETINGScope� to Increase Customer Satisfaction / April 2008
UniFocus� STAFFScope® Endorsed by Dallas CVB: �Tremendous Value� �Big D� Convention-Visitor Bureau Sees �Dramatic Increase in Employee Satisfaction� / April 2008
Prism Hotels & Resorts Rates UniFocus Second to None; STAFFScope® Evaluation Gets Crystal Clear Results / March 2008
Sanctuary on Camelback Mountain Sets Standard with UniFocus' Employee Feedback Solution; Top U.S. Resort Raises Bar with Web-based STAFFScope® / March 2008
Millennium Hotels and Resorts Selects UniFocus' MEETINGScope�; UniFocus' MEETINGScope is New Feedback Standard for All Millennium Hotel Properties in the United States / January 2008
UniFocus Client Improves Guest Satisfaction by 20%; Lions Gate Hotel and Other Independents Report Success with UniFocus' GUESTScope® 360-Degree Feedback Solution / January 2008
Fairmont Hotels & Resorts Taps UniFocus for New Labor Management System / December 2007
Gemstone Chooses UniFocus Programs to Enhance Employee, Guest Satisfaction; Luxury asset management company now using GUESTScope® and STAFFScope® to provide positive reinforcement for staff and guests while building retention / October 2007
UniFocus to Unveil Mystery Shopping Evaluation Tool - SERVICEScope®; Susan Perrin to head new on-site service evaluation process providing actionable information with links to Guest and Employee Satisfaction / September 2007
Web-Based Time & Attendance Solution Now Available Through UniFocus; Web-based solution performs rich management reporting, advanced administrative functions and job costing capabilities to streamline payroll operations / September 2007
UniFocus to Showcase Labor Management and Business Intelligence Applications at HITEC; Greater intelligence means better marketplace positioning; Performance-management company to unveil new upgrades to coveted solutions / June 2007
Fairmont Scottsdale Princess Selects UniFocus� Watson, R. M. � Financial Management Applications / May 2007
Hotel del Coronado Selects UniFocus� Watson, R. M.� Labor and Budgeter Financial Management Applications / March 2007
Coastal Hotel Group Selects UniFocus� Watson, R.M. � Financial Management Applications; Alliance Rivals Business Intelligence at Major Hotel Brands / March 2007
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