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Davidson Hotel Company Appointed Manager of the 341-room Sheraton Orlando-Downtown
Hotel and the 332-room Miami Mart Airport Hotel


MEMPHIS, Tenn., August 18, 2008 — Davidson Hotel Company, one of the nation’s largest hotel management companies, today announced that it now operates two additional Florida hotels, the 341-room Sheraton Orlando-Downtown Hotel and the 332-room Miami Mart Airport Hotel.  The properties are owned by CF Hospitality, Inc. and SF Hotels, Inc., both privately-held Florida companies.

“With the addition of these two large, full-service hotels, Davidson now has a portfolio which includes five upscale hotels in Florida,” said John A. Belden, Davidson’s president and chief executive officer.  “We are attracted to the strong demographics in both Orlando and Miami, and following the implementation of our proprietary marketing and management systems, we believe these hotels will quickly gain strong market share and substantially increased value for ownership.”

Located in the Blue Lagoon business district of Miami, the 12-story Miami Mart Airport Hotel adjoins the Miami International Merchandise Mart and is within minutes of such area attractions as South Beach, Bayside Marketplace, The Venetian Pool, The Biltmore, Biscayne National Park, and family-themed locales like Jungle Island, Miami Metrozoo, and Monkey Jungle.  Guest rooms feature plush-top beds and luxurious duvets, floor-to-ceiling windows and wireless, high-speed Internet access.  The hotel also provides an outdoor swimming pool, whirlpool, poolside bar, business center and 24-hour, complimentary shuttle service to and from the airport.

Situated near Lake Ivanhoe with a shaded jogging trail and Antique Row, the 15-story Sheraton Orlando-Downtown Hotel is proximate to such local attractions as Universal Studios and Disney-themed parks, as well as corporate offices for Wachovia, BellSouth and SunTrust.  The hotel offers an outdoor, heated pool, business center, fitness facility, 20,000 square feet of flexible, newly-designed function space and the upscale, yet casual, Sixty South Bar & Trattoria.  Guest rooms have wireless, high-speed Internet access, oversized work desk, data port and the Sheraton Sweet Sleeper Bed.
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Sheraton Orlando-Downtown Hotel
(formerly The Ivanhoe Plaza Hotel
also the Radisson) 
60 South Ivanhoe Boulevard
Orlando, Florida

Miami Mart Airport Hotel
(formerly Sheraton Miami Mart Hotel
also the Radisson)
711 NW 72nd Avenue
Miami, Florida 

“These two properties reflect Davidson’s on-going strategy to augment its overall growth through third-party management,” said Steven A. Margol, Davidson’s executive vice president of Business Development.  “We continue to seek out opportunities where we can apply our skills to help owners unlock new or unrealized value in their assets.  This is particularly important in today’s economic conditions.” 

About Davidson Hotel Company

Headquartered in Memphis, Tenn., Davidson Hotel Company is an award-winning, full-service hotel owner and third-party management company that provides management, development/renovation, acquisition, consulting and accounting expertise for the hospitality industry.  The company currently owns and/or manages 34 upscale, independent and branded hotels with more than 9,600 rooms across the United States, including such affiliations as Westin, Sheraton, Hyatt, Hilton, Hilton Garden Inn, Embassy Suites, Doubletree, Marriott, Renaissance, Crowne Plaza and Holiday Inn.  Additional information on Davidson may be found at the company’s Web site, www.davidsonhotels.com. 

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Contact:

Cyndi Norwood
Davidson Hotel Company
(901) 821-4155
cnorwood@davidsonhotels.com

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Also See: Aztec Arranges the $70 million Refinancing for the Sheraton Miami Mart and the Sheraton Orlando Downtown / March 2007
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