EcoRooms & EcoSuites Board of Advisors
recommends a few simple
steps for the 38th anniversary celebration
on April 22, 2008
Saint Charles, Missouri — April 21, 2008 — On April 22, 1970,
more than 20 million people worldwide took to the parks, streets and college
campuses to protest against the deterioration of the environment, marking
the first-ever Earth Day. The brainchild of Gaylord Nelson, a United States
Senator from Wisconsin, and organized by Denis Hayes, the event’s national
coordinator, Earth Day brought together groups that had been fighting against
oil spills, polluting factories and power plants, raw sewage, toxic dumps,
pesticides, freeways, the loss of wilderness, and the extinction of wildlife
to raise awareness of the importance of protecting the environment. Today,
Earth Day is celebrated by more than 500 million people and governments
in 175 countries.
As we celebrate the 39th annual Earth Day on April 22, 2008 — with environmental
concerns and awareness at an all-time high — Pineapple Hospitality and
its Board of Advisors at EcoRooms & EcoSuites (www.EcoRooms.com) are
doing their part to get word out on the steps the hotel industry can take
to make every day Earth Day.
“Earth Day is a wonderful opportunity to energize and implement new
environmentally friendly strategies,” says Ray Burger, President of Pineapple
Hospitality, which operates EcoRooms & EcoSuites. “But what’s more
important, especially for the hospitality industry, is that we practice
what we are calling GBPs — Green Business Practices — on the other 364
days of the year as well.
“Our Board of Advisors and Members at EcoRooms & EcoSuites have
proven that sustainability, luxury and profitability can and should go
hand-in-hand,” Burger adds. “With the interest in sustainability growing
daily, there’s never been so many opportunities for hoteliers to green
their operations and bottom lines.
Top 10 Ways to Celebrate Earth Day … April 22, 2008, and Beyond!
To celebrate this Earth Day, and guide the hospitality industry into
taking green mainstream, EcoRooms & EcoSuites has compiled this list
of Earth Day activities for hoteliers and their guests, along with online
resources that can provide guidance on how to implement them:
A Golden Day
Plant a tree(s) and/or join/sponsor Arbor Day Foundation: www.Arborday.org;
Encourage all staff to walk, bike, carpool, or take mass transit to work
on Earth Day – consider holding a prize drawing (reusable water bottles
and other “green” promotional items) for all who participate: www.Pedrosplanet.com;
Offer menu specials appealing to locavores, vegetarians, and vegans using
both locally grown and organic ingredients. Offer similar for employee
meals that day: www.Locavores.com;
Serve Certified Organic Coffee & Tea in all outlets. (Ask your current
supplier to assist);
Hybrid, Electric, or High Occupancy vehicles Park Free Day: www.HybridCars.com;
Clean a park, playground, street, beach or river and then consider adopting
Join or sponsor a local environmental group or a local chapter of a national
or international organization: www.CharityNavigator.org;
Give something away on FreeCycle (www.freecycle.org)
or offer an attractive weekend package to benefit your eco charity at www.BiddingForGood.com;
Change ONE current SOP (Standard Operating Procedure) to a GBP (Greener
Business Practice): www.ChangeOne.info;
Offer carbon offsets to hotel guests: www.SustainableTravel.com
HAVE FUN! Get creative and add to this List. Send us your suggestions and
we will publish them next year to celebrate the 40th Anniversary of Earth
Day! (Hint: Check out www.EarthDay.net
for more great ideas.)
As an example of the kind of Earth Day activities hotels can perform,
the Golden Arrow Lakeside Resort in Lake Placid, N.Y., is hosting a “Keep
it Green, Earth Day for Kids” Program on Tuesday, April 22.
Golden Arrow will have booths set up outside for a host of fun and educational
events. For instance, kids can construct pinecone bird feeders, plant herb
seedlings in tin cans and finger paint. The activities are designed to
show the children how to have fun while protecting and recycling products
to save this great land we live in. There also will be fun activities for
adults, since you are never too old to learn how you can help Earth. Visit
www.Golden-Arrow.com to learn more.
Golden Arrow’s environmental commitment will continue throughout the
year, as the resort strives to achieve by 2009 5 Green Leafs in the Audubon
Green LeafTM Eco-Rating Program for Hotels.
(The hotel currently is one of a few dozen properties across North America
that holds a 4-leaf rating.) Part of the hotel’s program includes handing
out gift bags to guests arriving by foot, bicycle or hybrid vehicle; installing
an extensive storm water management system to keep pollutants from the
building parking garages and roads out of the lake; and implementing a
guest recycling program in June 2007 that has seen approximately 85% guest
Furthermore, beginning in June 2008, 15 new guestrooms will go online
with an in-room energy management system that will automatically turn down
the heat or A/C to preset levels when the rooms are unoccupied room. Also
in June, the resort will install a new 3,000-square-foot Green Roof. Green
Roofs have many benefits including creating energy savings by acting as
super insulators, keeping buildings warm in the winter and cool in the
summer. They also serve as a storm water management systems, catching pollutants
as they drain off the roofs.
“The Golden Arrow Lakeside Resort is proud to be Lake Placid's only
Green Hotel. We are proud of the great steps we have taken to operate as
a sustainable resort,” says Jenn Holderied-Webb, Director of Marketing
for Golden Arrow. “It’s so easy being green! We thank you for being kind
Tips for Guests
In honor of Earth Day, Golden Arrow Lakeside Resort also presents a
list of steps guests can take to make sure their stays are as green as
they are great. Be sure to share these with your guests this April 22 and
A Few More For the Road
Be kind to Earth. When vacationing, stay at a green hotel. Make sure to
reuse your sheets and towels too!
Before you leave for vacation, unplug as many things as you can (including
televisions and cable boxes). Even though they are off, they still use
Before you leave your house, also turn your thermostat down. Not only will
you conserve energy, but you will save money.
Trade your car for a hybrid or at least a vehicle that is more fuel efficient.
Don’t forget to watch your speed. A lead foot not only decreases gas mileage,
but also adds extra CO2 to the air.
Choose reusable products instead of disposables.
Turn off the lights when you leave rooms and water off while you are brushing
Remember to recycle while on vacation, not just at home and work.
Going Green is the same as Growing Green — because improved profitability
is a natural offshoot of smart sustainability. More and more hoteliers
are realizing sustainability and profitability are not mutually exclusive.
In fact, they can and should go hand-in-hand. Her are a few more socially
responsible ideas for hoteliers:
Pineapple Hospitality offers many products and services that fit into putting
the suggestions above into practice. Take advantage of the resources at
and please contact us if you have any questions. We look forward to sharing
our "fresh ideas for hospitality" with you!
Sponsor a school field trip and get kids thinking green. You can work with
teachers to show how your property is helping save energy, reduce water
usage and pollution, and improve the environment.
Donate leftover food from your kitchen to a local non-profit organization.
For certain food items, start a compost bin, and use the compost you produce
for a vegetable and herb garden.
Encourage guests to think green in their lives. Place small plaques in
rooms and common areas announcing your commitment to environmental responsibility
and detailing some of the accomplishments of the eco-initiatives your property
Provide containers for can and bottle recycling in guestrooms and meeting
rooms, and near vending machines and in other prominent public spaces.
This will encourage guests to help separate cans and bottles for easier
Clean up your dumpsters and separate cardboard and other materials for
recycling by using separate bins.
Be sure to use compact florescent light bulbs and energy-saving lighting
fixtures. You can increase the amount of light and reduce your lighting
bills up to 70% (overall energy use by 30%). Payback is often measured
in months and provides on-going savings for years.
Install motion sensor-activated lights in areas that are infrequently used.
Take steps to better use daylight in common areas. Consider installing
skylights or changing window covering configurations to increase the amount
of available daylight so you can reduce the use of artificial lighting.
Save water by installing low-flow showerheads, low-flow sink aerators and
making toilet tank modifications such as early-closer toilet flappers and
Use bathroom amenity dispensers rather than individually packaged amenities,
and use biodegradable and hypoallergenic soap, lotion, shampoo and conditioner
in the dispensers.
Improve window and door seals. You will save on heating and cooling costs,
reduce noise levels and decrease dust circulation.
Use products that are packaged in bulk and use less individual packaging
materials. There are so many items, from food to toiletry items that contribute
to waste. Work with your suppliers to specify more ecological packaging.
Identify something that is currently being discarded and find a re-use
for that item.
Encourage your guests to reuse their linens during their stay using guestroom
literature that communicates the reuse message.
Think green and reward green thinking. Hold “greenstorming” sessions with
your staff and challenge them each to come up with 10 more ideas. Give
each participant a small tree or a shrub to plant at home to reward them
and remind them to keep thinking green.
Implement a Green Guest Ideas Program to encourage guest feedback on how
you can do even more to improve your environmental awareness.
Have you already implemented many of these suggestions and strategies?
Then you could be in line to become the next EcoRooms & EcoSuites member
property. Members of EcoRooms & EcoSuites must satisfy these Significant
7 Criteria to join:
1. Cleaning Products – General purpose, bathroom, glass
and carpet cleaning
A. Must be less than 10% Volatile Organic
Compounds (VOCs) by weight.
B. Must be diluted at least 8-to-1.
C. The undiluted product shall not be
toxic to humans.
D. The undiluted product shall not contain
carcinogens or any ingredients that are known to cause
E. The undiluted product shall not be
corrosive to the skin or eyes
F. The undiluted product shall not be
a skin sensitizer
G. The undiluted product shall not be
H. The product as used shall not contain
substances that contribute significantly to the production
smog, Tropospheric ozone, or poor indoor air quality. The VOCs as used
1% by weight for dilutable carpet cleaners
1% by weight for general purpose and bathroom cleaners
3% by weight for glass cleaners
3% by weight for ready-to-use carpet cleaners
I. The product as used shall not
be toxic to aquatic life
J. Each of the organic ingredients
in the product as used shall exhibit ready biodegradablity
K. The product as used shall not
contain more than 0.5% by weight of total phosphorus
L. The product containers shall
be recyclable or Manufacturers may provide for the returning and
refilling of their packaging.
M. Prohibited ingredients include:
1. Alkylphenol ethoxylates
2. Dibutyl Phthalate
3. Heavy metals including arsenic, lead, cadmium, cobalt, chromium,
mercury, nickel or
4. Ozone-depleting compounds
5. Optical brighteners
N. Training — The product
manufacturer, its distributor, or a third party shall offer training or
training materials in the proper use of the product. These shall include
for the proper dilution, use, disposal, and the use of the equipment. A
statement containing this
information shall be provided to each supplier of cleaning products. They
will sign the
statement verifying that each of the products supplied complies with these
2. Paper Products — Consumable paper products shall be
made from recycled fibers, with the
following minimum post-consumer content:
A. Bathroom tissue: 20%
B. Facial tissue: 10%
C. Napkins and paper towels: 40%
3. Amenity Products — Property shall use refillable amenity
dispensers or individual containers for
shampoo, conditioner, soap, lotion, etc. Individual
products shall be the smallest practical size for
the length of stay and minimally packaged
in recycled and/or recyclable materials. Used amenities
are collected for donation to charity or for recycling
4. Linen and Towel Reuse Program — Property shall implement
and execute a well designed
Linen and Towel Re-use program for all
5. Recycling Program — Property shall establish and maintain
recycling programs for the common
areas, administrative areas, and Guest rooms.
The Guest Room Receptacle must be clearly identified
for Glass, Paper, Aluminum, & Plastic.
6. Lighting — All Guest Room Lighting shall be Energy Efficient.
No incandescent lighting is
acceptable in Floor, Desk, Table or
Nightstand lamps. Bathroom lighting shall be either Linear
Fluorescent, Compact Fluorescent or
a combination of each type.
7. High-Efficiency Plumbing Fixtures — Property shall use
the following: 2.2 GPM Faucets with
1.5 GPM or less aerators, the showerheads
shall be 2.5 GPM or less, and the toilet shall be 1.6 GPF
There is no such thing as “green enough.” Even the members of EcoRooms
& EcoSuites are constantly innovating to reduce their carbon footprint
and environmental impact. If you have a great new green idea or innovative
solution, let us know. Find out more at www.EcoRooms.com.
About Pineapple Hospitality
Headquartered in Saint Charles, Missouri, Pineapple Hospitality™ is
The Co-Founder and Host of the ANNUAL GREEN HOSPITALITY CONFERENCE, an
EPA ENERGY STAR™ partner bringing fresh ideas to hospitality guests’ doors
and owner/operators’ bottom lines — including FreshStay® (www.freshstay.com),
EcoRooms & EcoSuites (www.EcoRooms.com) Environmentally Sensitive Amenities™,
EO®, Neutrogena® and greenSPA™ amenities and AVIVA dispensers,
Energy Efficient Lighting and Controls, Custom Linen & Towel Re-Use
Programs, Green Key Cards, Energy Management Systems and Controls, High
Performance showerheads, the Nature’s Mist™ deodorization system,
Zero Odor, and dozens of other products and programs. For more information,
please visit www.pineapplehospitality.net,
or call us at 636-922-2285.