News for the Hospitality Executive
Leading Fitness Supplier Makes Immediate Hospitality Industry Impact
with Projects at the Westin Diplomat and Biltmore Hotel, Coral Gables
Coral Gables, FL, April 9, 2008 – After a decade establishing itself as the leading full-service fitness business consultants to non-traditional “vertical” market categories, including the hospitality and multi-housing industries among others, Advantage Fitness Products (AFP) begins 2008 with a successful expansion into the South East. The company has established its presence in this key region with a new South Florida office and distribution center, and has already completed projects with two of the area’s leading resort hotels, the Westin Diplomat and Biltmore, Coral Gables.
The expansion rounds out a nationwide service and support model for AFP that has continued to distinguish the company from other industry providers... The South Florida hub complements its well-established operations in the Western US, and North East regions. As one of the world’s leading hubs for tourism, the South Florida corporate footprint was a logical step for AFP, considering its significant success in the hospitality industry and in serving the leading cruise lines in the maritime industry with more than 60 vessels currently in operation featuring AFPs work.
“Our substantial investment in Florida will serve to reinforce AFP’s bi-coastal sales and service capabilities while establishing a regional headquarters in this mecca of hospitality, tourism and multi-housing,” said Bryan Green, President and CEO of AFP. “With our significant client base in the Cruise and Hospitality industries, establishing a stronger corporate presence in the region will provide efficiencies and resources to maximize service to our customers and entrench AFP even further as arguably the only nationwide provider in our category.”
Through a strategic partnership with the Biltmore
Hotel, Coral Gables, AFP now maintains its South Florida headquarters within
the confines of this historic property. In addition, the company
has established a full-service distribution center located in Sunrise,
Advantage Fitness Products:
|Also See:||Advantage Fitness Products To Serve As Hotel & Spa Partner for Power Plate® North America / May 2007|
|Maximizing Your Investment in Fitness / Bryan Green / April 2007|
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