News for the Hospitality Executive
Annual Digital Signage Expo ‘Ripe
Content Providers in 2009’
Flyte Systems President Brian Reynolds sees three top trends emerging
Three top trends emerged at the Digital Signage exhibition at the Las Vegas Convention Center:
Increasingly sophisticated digital signage software is driving rapid adoption by new markets. These advances are creating new ways providers are displaying both revenue generating and informational content. From static to interactive, signage platforms are becoming progressively more accommodating to new types of content, such as RSS and XML feeds. New releases of main applications, control programs and display are simplifying display flexibility so what used to take custom coding is now an option or a switch. Thanks to these advances, new content feeds such as live flight information, are making DS a more dynamic entity with an enhanced value-add proposition to assist planning and purchasing.
Content goes mainstream
Applications at the speed of travel
Flyte Systems recently entered into a partnership with Digital Minds at the Donald E. Stephens Convention Center in Rosemont, Illinois, to provide conventioneers with current airline flight information that enables them to make more confident travel plans. Conventioneers view FlyteBoard content to check on their flight status on a split screen. Digital Minds provides revenue-generating sponsorship opportunities to companies affiliated with the convention center on the same panel with the flight information. During the International Hotel/Motel and Restaurant Show last November at NYC’s Javits Center, a FlyteBoard was installed in the lobby and attracted a steady stream of attendees who were grateful for the ability to verify their flight times at three major airports. The revenue opportunity was clear.
Putting customers first, the Port Authority of New York and New Jersey uses FlyteBoard in its JFK AirTrain system so passengers can benefit from updated flight information before boarding their train for the airport. More than a dozen hotels in New York and New Jersey have installed digital flight information signage and an area Avis-Rent-a-Car facility also provides the service.
Elsewhere, cruise lines have already recognized the benefits of digital signage, using dynamic displays as onboard wayfinders and informational resources – coupled with marketing messages. The time is ripe for expanding these services to include need-to-know information that attracts and retains captive cruise audiences, whether shipboard or in the cruise terminal awaiting transportation to the airport. Thanks to continuing technological advances, the ability to provide relevant, targeted data is now economically feasible and as simple as connecting to the Internet.
Finding the Beef
About Flyte Systems
|Also See:||Flyte Systems Inks Agreement with Digital Signage Provider Digital Minds, Installs TouchQuest FlyteBoard at Donald E. Stephens Convention Center; Airline flight information enhances customer service at Donald E. Stephens Convention and Conference Center, adds revenue opportunities / February 2008|
|Doubletree and Hilton Hotels at Seattle Airport Install FlyteBoard Airline Information Screens to Serve Business Travelers; FlyteBoards aid road-warrior guests with real-time airline information at two giant properties / February 2008|
|Supercharged Embassy Suites Turns Guest Perks Into Record-Breaking Year; Installation of FlyteBoard technology focuses on flier needs / January 2008|
|Marriott Dallas/Fort Worth Airport Hotel Provides Guests with Airline Flight Information from Flyte Systems; FlyteBoard screens in lobby aid airport-bound guests with flight times / January 2008|
|Tech Savvy Road Warriors Expect Travel Innovations from Hotels; The Crowne Plaza Dulles Airport responds with real-time flight information in lobby / December 2007|
|The Chicago O'Hare Crowne Plaza Attracts Business with Unique Technology Perks; Focus on the business traveler includes real-time flight information / November 2007|
|Flyte Systems Installs Airline Flight Information Display at Javits Center for IH/M&R Show; Meet me at the FlyteBoard- IH/MRS attendees confirm airline flights on FlyteBoard in Javits Center lobby, make confident travel plans / November 2007|
|Sofitel Chicago O'Hare's European Style Embraces Guest Airline Services; The focus on amenities like FlyteBoard delivers a value-add for business travelers / October 2007|
|Westin Boston Waterfront Hotel Provides Guests with Airline Flight Information To Speed Their Travels; Real-time airline departure-arrival screens set The Westin Boston Waterfront apart / October 2007|
|Flyte Systems Installs Airline Flight Information Displays at Berger Hotels; Updated airline departure-arrival screens keep guests and revenue on property / September 2007|
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