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TIG Global Philanthropy Unit Using Internet Marketing
Expertise to Take on Global Diseases
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Bill Clinton spotlights TIG Global’s Online Marketing Efforts at the Clinton
Global Initiative for the Fight against Neglected Tropical Disease
WASHINGTON, DC – October 9, 2007 – TIG Global, the largest Internet marketing firm in the DC metro area (www.TIGglobal.com), devotes its expertise to STOP Neglected Tropical Diseases.  In partnership with Sabine Vaccine Institute (www.sabin.org), TIGG will lead the online drive to eliminate the 13 global diseases of poverty known as “Neglected Tropical Diseases” (NTDs), which currently affect 2.7 billion people.  TIG Global will create and execute on several online marketing fronts to drive citizens to the STOP NTDs website (www.STOPNTDs.org) in an effort to increase awareness of the program, raise money via donations, and to encourage concerned citizens to sign the STOP NTDs petition to accelerate government funding for the cause.

“With the great fortune and opportunities we have in the U.S., it is imperative that we do what we can to improve the lives of those born into disparate circumstances,” said Frederic Malek, CEO of TIG Global. “The opportunity to protect millions of people from life-altering disease is sitting on our doorstep.  I hope our involvement in this campaign will encourage other businesses to adopt and support this and similar causes. Even the smallest donations reap invaluable returns on investment by saving millions of lives.” 

NTDs refer to the 13 disfiguring and life-threatening, parasitic and bacterial infections that are rampant in less developed countries. These diseases blind, disable, and kill billions of people each year, promoting a cycle of poverty that affects generations. The NTDs campaign is headed by the Sabin Vaccine Institute and is a priority of the Clinton Global Initiative, a non-partisan catalyst for action that strives to implement innovative solutions to some of the world’s most pressing challenges. 

“NTDs are diseases of poverty that afflict the poorest of the poor – over one billion people. That’s more than HIV/AIDS and malaria combined, said Alyssa Milano, actress and the Founding Ambassador of the NTDs program. “NTDs can be controlled or eliminated affordably, effectively, and safely for just fifty cents per person, per year.” 

TIG Global Applies Dynamic Internet Marketing Strategies and Support for Other Noteworthy Causes 

TIG Global is very active with many philanthropic endeavors – some of which include the Hoop Dreams Scholarship Fund of Washington, DC; the Starlight Starbright Children's Foundation; the Cystic Fibrosis Foundation; Rebuilding Together - Anne Arundel County; Habitat for Humanity’ and the Susan G. Komen Race for the Cure.  TIG Global uses in-house talent to develop engaging and persuasive websites – designed to raise awareness, and ultimately to fundraise. 

Join the Fight Against NTDs

You can take action now at www.STOPNTDs.org by signing the STOP NTDs petition. It calls upon Congress to increase awareness of NTDs by designating an NTD Day 2008 and increasing funding for NTD control. You can also make a tax-deductible, secure, online donation at www.StopNTDs.org. NTD control costs only 50 cents per person, per year, which includes drug delivery, health education materials, training of personnel, monitoring and evaluation. 

About TIG Global:

TIG Global (www.TIGglobal.com) – headquartered in Washington, DC – is the leading provider of Internet marketing services for the travel sector and other industries. TIG Global serves more than 800 clients located throughout North America, Europe, Asia, and the Caribbean. TIG Global’s online marketing services (www.tigglobal.com/comprehensive_internet_marketing/) include website design and translations, search engine optimization, pay-per-click marketing, strategic linking to a domestic and international network of partners, email marketing, and custom reporting and analysis. 

Contact:

TIG Global Contact
Molly Israel
202.465.3962
misrael@TIGGlobal.com

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Also See: 10 Ways to Optimize your Hotel Website through Copy; How to Use Copywriting to Achieve Higher Search-Engine Rankings for Your Site / October 2007
TIG Global Collects International WebAwards for Superior Website Design; Grand Hotel Esplanade Berlin and LXR Luxury Resorts and Hotels Receive Web Design Honors / September 2007
TIG Global Receives Top International Honors for Website Design; Nickelodeon, LXR Luxury Resorts and American Express Web Campaigns Receive Summit Creative Awards / August 2007
TIG Global Expands European Operations with New Sales Director; Jeff Down to Bring 15 Years of International Travel Industry Experience / June 2007
TIG Global's E-Mail Marketing Campaign Receives National Honors; The Web Marketing Association Awards TIG Global'Best E-mail Message' for The Rittenhouse / April 2007
TIG Global Wins Nine HSMAI Adrian Awards for Website Design and Online Marketing / February 2007
TIG Global Legal Reference Simplifies Challenges Associated with Online Marketing and Brand Protection; TIG Global, Cyveillance, and HSMAI Publish Profits and Pitfalls in Online Marketing / October 2006
The West Paces Hotel Group Selects TIG Global as their Internet Marketing Partner for the Solís Brand / July 2006
Three Destination Marketing Organizations Select TIG Global As Their Internet Marketing and Management Firm / July 2006
TIG Global Receives Two Webby Awards for Website Design; LXR and the Boulders Resort Recognized as Top International Websites / May 2006
LXR Luxury Resorts Selects TIG Global as their Internet Marketing Partner / April 2006
Carlson Hotels Worldwide Selects TIG Global as its Internet Marketing Partner for Park Inn / March 2006
TIG Global Wins Four HSMAI Adrian Awards for Website Design and Accompanying Online Marketing Programs / February 2006
The Venetian Resort Hotel Casino Selects TIG Global as their Internet Marketing Agency of Record; TIG Global to drive direct online traffic to the Venetian Resort Hotel Casino / February 2006
TIG Global Announces New Senior Management Appointments / October 2005
TIG Global to Exhibit at International Hotel Conference in Monaco / September 2005
Omniture Enables TIG Global to Enhance Reporting Performance Metrics / August 2005
CVBs, DMOs Win Online with TIG Global’s Launch of ‘Destination 1’ Internet Marketing Program / July 2005
Kayak.com and TIG Global Announce Preferred Marketing Partnership; TIG Global to Advertise Across Kayak Network For More Than 100 Of Its Hotel Clients / June 2005
TIG Global’s New RFP Tracking & Reporting Captures More Meetings and Group Business for Hotel Clients / May 2005
TIG Global Has Been Selected by Sunstone Hotel Investors as Exclusive Internet Marketing Partner / March 2005
New ‘TIG Global Guarantee’ Makes Internet Marketing a Must for Hoteliers; TIG Global Program Eliminates Risk, Guarantees Revenue / March 2005
TIG Global Announces Executive Promotions to Propel Strategic Growth; Sue Heilbronner named EVP of  marketing and business development, John Tunney named EVP of finance and administration / February 2005
TIG Global Expands Account Management Division and Continues to Deliver the Highest Level of Interactive Marketing Services in Hospitality/ February 2005
TIG Global Guiding Internet Presence Close To 50 New Hotel Clients In Fourth Quarter 2004 / January 2005
TIG Global, HSMAI Publish First-Ever Distribution Strategy Guide for Hotel Industry / January 2005
Thayer Interactive Group Becomes “TIG Global”; Internet Marketing Firm’s New Corporate Identity Underscores Breadth And Depth Of Services / October 2004
Thayer Interactive Group Announces Previous Appointment of Michael Pusateri as EVP of Sales & Services/ September 2004
Thayer Interactive Group’s Independent Clients Quadruple Industry’s Year-Over-Year Online Revenue Growth / May 2004
Thayer Interactive Group Receives Top Honors for Website Marketing Excellence at HSMAI Adrian AwardsShow / March 2004
Thayer Interactive Group Is Selected By Driftwood Hospitality To Provide Comprehensive Internet Marketing Services / Aug 2003
Thayer Interactive Group’s Clients Outperform All Industry Benchmarks For First Quarter 2003 Online Revenue / June 2003
Ocean Point Beach Resort and Spa Selects Thayer Interactive Group To Provide Comprehensive Internet Marketing Services / May 2003
Thayer Interactive Group Selected By Quorum Hotels And Resorts To Provide Full-Service Internet Marketing / April 2003
Thayer Interactive Group Taps Industry Veteran To Head Sales And Marketing Efforts / March 2003
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