More Than One-Quarter Of Hotel Guests
Put Up With Disruptions Rather Than Try To Get A Quiet Night's Rest
CHANHASSEN, Minn., Nov. 13, 2007 - Shrill arguments, raucous parties
and passionate lovemaking top the list of sleep-disrupting noises that
weary travelers often hear coming from nearby hotel rooms, according to
a 2007 Noisy Neighbor Survey commissioned by the 213-location AmericInn
hotel chain.
The survey polled more than 2,000 randomly-selected consumers throughout
the country. Of those who responded that they've been bothered, disturbed
or embarrassed by the sounds they heard coming from outside their own room,
41 percent reported hearing arguments and parties, and one out of three
said they were bothered by the sounds of passionate lovemaking.
Other unwelcome noises that respondents said they've heard inside hotel
rooms include flushing toilets and other bathroom sounds (26%); the din
of power tools (13%); the sounds of illness (such as coughing and retching
-- 12%) and loud snoring, burping or hiccupping (11%). Cited less often
in the survey, but just as annoying were blaring television sets, the heavy
footsteps of guests in hallways and loud music.
Noise and its mitigation is one of the hottest issues in the hotel
industry today. "A J.D. Power 'North America Hotel Guest Satisfaction Survey'
announced earlier this year that noise was the single most significant
problem reported when more than 47,000 travelers were asked about a recent
hotel stay," said Arnold Angeloni, chief executive officer of AmericInn
International, LLC, who himself was once awakened by an alarm clock going
off in the room next door of a competitor's hotel. "Our Noisy Neighbor
Survey helps to expose the most common sources of those annoying sounds
-- and highlights just how unusual it is to have a really quiet hotel experience."
What's equally intriguing is what travelers do -- or don't do -- to
mitigate the noise problem. Nearly half of survey respondents who reported
hearing bothersome noises -- 44 percent -- said they have called the hotel
manager or front desk to complain; one in five have tried to drown out
a noisy neighbor with noise of their own; nearly 20 percent have also employed
ear plugs or wrapped their head in a pillow. Surprisingly, more than one-quarter
(26%) said they have simply put up with the ruckus and did nothing at all.
The 2007 Noisy Neighbor Survey is part of AmericInn's new marketing
campaign highlighting how every AmericInn hotel room is built with AmericInn
SoundGuard(TM) construction, scientifically proven to provide a quieter
room thanks to a construction method that uses masonry block filled with
sound-deadening foam, thick drywall and concrete slab floors to reduce
noise between rooms. Insulated windows, ceilings and corridor walls, as
well as solid guest room doors, thresholds, gaskets and sweeps help minimize
noise in AmericInn rooms even further.
Another component of the marketing campaign was AmericInn's "Noisy
Neighbor Contest," where travelers were encouraged to submit their own
noisy hotel experiences to yournoisyneighbor.com. Andrea Spears of Eden
Prairie won the grand prize of a $5000 Quiet Getaway for her humorous tale
of waking to an alarm clock going off in a neighboring room at 3 a.m. Thinking
the alarm was hers, Andrea got up, prepared for the day, only to learn
that it was still the middle of the night. Spears's story was among 600
submitted to http://www.yournoisyneighbor.com.
About the Survey
AmericInn's Noisy Neighbor survey was conducted in August 2007 by Ipsos
U.S. Express, which telephoned 2,013 randomly-selected consumers across
the country.
About AmericInn
The AmericInn Lodging System is one of the fastest growing limited
service lodging chains in the United States with 213 locations currently
open or under development. The success and solid growth of the AmericInn
chain is due to its unique AmericInn SoundGuard(TM) construction, product
and market niche. AmericInn competes across the mid-scale without food
and beverage segment and is dedicated to providing the best lodging value
for its guests. The AmericInn lodging system is franchised by AmericInn
International, LLC, a Minnesota based company with headquarters in Chanhassen. |