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TIG Global Collects International WebAwards
for Superior Website Design 
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Grand Hotel Esplanade Berlin and LXR Luxury Resorts
and Hotels Receive Web Design Honors
WASHINGTON, DC – September 24, 2007 – TIG Global (www.TIGglobal.com), the leading interactive marketing company for hospitality, recently announced the receipt of two WebAwards for excellence in website design and strategy. This year’s international competition, held by the Web Marketing Association, received 2,400 entries from over 40 countries. Websites were judged on design, innovation, content, interactivity, ease of use, navigation, and use of technology. 

TIG Global’s website design for the Grande Hotel Esplanade Berlin (www.EsplanadeBerlin.com) was recognized as an “Outstanding Website” and the LXR Luxury Resorts and Hotels website (www.LuxuryResorts.com) was awarded the “Standard of Excellence” in the Hotel/Lodging/Travel category. TIG Global designed the Grand Hotel Esplanade Berlin website to showcase the property’s luxurious atmosphere while maximizing conversions of a diverse international target market. A toggle button allows visitors to access both the German and English versions of the website, while an interactive map illustrates the hotel’s proximity to Berlin’s top attractions. The LXR Luxury Resorts and Hotels website highlights all of the properties in the LXR collection with a dynamic search tool that allows visitors to select a LXR property based on geography, interests, hobbies, or amenities. In catering to the large number of repeat visitors on the LXR site, TIG Global continually refreshes the rich flash animation and utilizes RSS feeds to update subscribers on promotions and LXR news. 

“We are extremely proud to have our design work recognized internationally and to share this honor with our clients,” said Trip Schneck, president of TIG Global. “Our results-driven website designs are built upon the best practices for conversion that we have established in building over 500 successful hotel websites. Each website design is a blend of art and science; designed to engage and convert visitors through strategically placed calls-to-action and ultimately deliver unmatched ROI.” 

In addition to custom website design and development, TIG Global offers a comprehensive online marketing approach that includes search engine optimization, pay-per-click marketing, strategic linking, email marketing, statistical reporting, and consultative account management.

About TIG Global:
TIG Global (www.TIGglobal.com), headquartered in Washington, DC, is the leading provider of interactive marketing services for the hospitality industry. TIG Global serves over 800 clients located throughout North America, Europe, Asia, and the Caribbean. To serve clients worldwide, TIG Global offers website translations, multi-language websites, a vast network of internationally based strategic linking partners, email and pay-per-click marketing campaigns tailored to all international markets, and websites optimized for major search engines around the world. 

Contact:

TIG Global Contact
Molly Israel
202.465.3962
misrael@TIGGlobal.com

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Also See: TIG Global Receives Top International Honors for Website Design; Nickelodeon, LXR Luxury Resorts and American Express Web Campaigns Receive Summit Creative Awards / August 2007
TIG Global Expands European Operations with New Sales Director; Jeff Down to Bring 15 Years of International Travel Industry Experience / June 2007
TIG Global's E-Mail Marketing Campaign Receives National Honors; The Web Marketing Association Awards TIG Global'Best E-mail Message' for The Rittenhouse / April 2007
TIG Global Wins Nine HSMAI Adrian Awards for Website Design and Online Marketing / February 2007
TIG Global Legal Reference Simplifies Challenges Associated with Online Marketing and Brand Protection; TIG Global, Cyveillance, and HSMAI Publish Profits and Pitfalls in Online Marketing / October 2006
The West Paces Hotel Group Selects TIG Global as their Internet Marketing Partner for the Solís Brand / July 2006
Three Destination Marketing Organizations Select TIG Global As Their Internet Marketing and Management Firm / July 2006
TIG Global Receives Two Webby Awards for Website Design; LXR and the Boulders Resort Recognized as Top International Websites / May 2006
LXR Luxury Resorts Selects TIG Global as their Internet Marketing Partner / April 2006
Carlson Hotels Worldwide Selects TIG Global as its Internet Marketing Partner for Park Inn / March 2006
TIG Global Wins Four HSMAI Adrian Awards for Website Design and Accompanying Online Marketing Programs / February 2006
The Venetian Resort Hotel Casino Selects TIG Global as their Internet Marketing Agency of Record; TIG Global to drive direct online traffic to the Venetian Resort Hotel Casino / February 2006
TIG Global Announces New Senior Management Appointments / October 2005
TIG Global to Exhibit at International Hotel Conference in Monaco / September 2005
Omniture Enables TIG Global to Enhance Reporting Performance Metrics / August 2005
CVBs, DMOs Win Online with TIG Global’s Launch of ‘Destination 1’ Internet Marketing Program / July 2005
Kayak.com and TIG Global Announce Preferred Marketing Partnership; TIG Global to Advertise Across Kayak Network For More Than 100 Of Its Hotel Clients / June 2005
TIG Global’s New RFP Tracking & Reporting Captures More Meetings and Group Business for Hotel Clients / May 2005
TIG Global Has Been Selected by Sunstone Hotel Investors as Exclusive Internet Marketing Partner / March 2005
New ‘TIG Global Guarantee’ Makes Internet Marketing a Must for Hoteliers; TIG Global Program Eliminates Risk, Guarantees Revenue / March 2005
TIG Global Announces Executive Promotions to Propel Strategic Growth; Sue Heilbronner named EVP of  marketing and business development, John Tunney named EVP of finance and administration / February 2005
TIG Global Expands Account Management Division and Continues to Deliver the Highest Level of Interactive Marketing Services in Hospitality/ February 2005
TIG Global Guiding Internet Presence Close To 50 New Hotel Clients In Fourth Quarter 2004 / January 2005
TIG Global, HSMAI Publish First-Ever Distribution Strategy Guide for Hotel Industry / January 2005
Thayer Interactive Group Becomes “TIG Global”; Internet Marketing Firm’s New Corporate Identity Underscores Breadth And Depth Of Services / October 2004
Thayer Interactive Group Announces Previous Appointment of Michael Pusateri as EVP of Sales & Services/ September 2004
Thayer Interactive Group’s Independent Clients Quadruple Industry’s Year-Over-Year Online Revenue Growth / May 2004
Thayer Interactive Group Receives Top Honors for Website Marketing Excellence at HSMAI Adrian AwardsShow / March 2004
Thayer Interactive Group Is Selected By Driftwood Hospitality To Provide Comprehensive Internet Marketing Services / Aug 2003
Thayer Interactive Group’s Clients Outperform All Industry Benchmarks For First Quarter 2003 Online Revenue / June 2003
Ocean Point Beach Resort and Spa Selects Thayer Interactive Group To Provide Comprehensive Internet Marketing Services / May 2003
Thayer Interactive Group Selected By Quorum Hotels And Resorts To Provide Full-Service Internet Marketing / April 2003
Thayer Interactive Group Taps Industry Veteran To Head Sales And Marketing Efforts / March 2003
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