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Revenue Management Pricing Conference Delivers
NextGen Strategies to Boost the Bottom Line
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Leading execs from GM, Delta, UPS and other top companies
share revenue generating practices

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ATLANTA, GA, September 21, 2007 – Georgia Institute of Technology and Revenue Analytics are hosting leaders from the transportation, hospitality, manufacturing, retail and distribution industries who will share insights for boosting revenue at the third annual Revenue Management and Price Optimization Conference at the Georgia Tech Global Learning Center October 2 – 3 in Atlanta.  Speakers include Jim Whitehurst, former COO of Delta Air Lines, Rick Campana, VP of corporate marketing with UPS, and Chuck Neville, executive director of finance with General Motors Service and Parts Operations.  

“Revenue management and analytics-based price optimization are the hottest topics in business today,” said Robert Cross, conference co-chair and chairman and CEO of Revenue Analytics.  “In today’s constantly changing economic environment, driving revenue is not necessarily about building new products or selling more, it is about increasing the revenue flow from existing customers and products.  Our conference will show how to do this.”   Cross stated that attendees will receive an interactive revenue management experience with leading industry practitioners that addresses driving profitable revenue growth through Revenue Management and Price Optimization. 

Dr. Mark Ferguson, conference co-chair and associate professor of operations management at Georgia Tech, explained that attendees will learn how to apply the latest revenue management principles from experts in a wide range of industries.  “The speakers at this year’s conference will take attendees through the revenue management process from board room, to drawing board, to full market implementation.  Participants will gain insights that will benefit themselves, professionally, and their companies, financially.” 

Panels at this year’s Revenue Management and Price Optimization Conference will include:

  • B2B price optimization
  • Maximizing ROI for revenue management
  • Creating a revenue-focused company 
  • Measuring success in pricing strategies
“Revenue Management has traditionally been used by airlines and a handful of other markets for many years,” said Ferguson.  “Our goal at the 2008 Conference is to expand the principles and practice of Revenue Management and Pricing into non-traditional markets.”  The organizing committee expects this year’s event to attract over 200 revenue management professionals.

The Georgia Institute of Technology and Revenue Analytics co-hosts of this year’s Conference, with underwriting by Revenue Analytics.  All profits from the Conference will go to Georgia Tech and be applied to fund graduate research programs focusing on price optimization and revenue management disciplines to develop new business processes and create emerging experts in the field.  

To register for this years’ Revenue Management and Price Optimization Conference or to learn more about the event, go to http://www.revenuemanagementconference.com/index.php or call (770) 661-1446.  

About Georgia Tech College of Management
The Georgia Tech College of Management creates a new standard in business education and explores synergies between management and technology. Students are exposed to developing businesses processes on the leading edge of commerce and have access to the latest learning tools. Advanced technology is used throughout the curriculum, enabling the College to respond to important and timely issues such as technology entrepreneurship and commercialization, management of change and innovation, financial performance and analysis, managing the extended value chain, enterprise globalization, and international finance.  Students attend classes around the corner from companies where they find fulfilling and challenging internships and careers.  

About Revenue Analytics
Revenue Analytics is the world’s leading consulting firm in designing visionary capabilities in Pricing and Revenue Management. Revenue Analytics partners with clients to create elegant solutions that deliver high impact results. The firm’s principals have successfully facilitated more than 100 previous clients uncovering over $10 billion in additional revenues. For more information, visit www.revenueanalytics.com

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Contact:

Georgia Tech & Revenue Analytics Revenue Management Conference 
Joanna Roy
Revenue Analytics
jroy@revenueanalytics.com
(770) 661-1446  
Website:  http://www.revenuemanagementconference.com/index.php 

Georgia Tech College of Management
Hope Wilson
Director of Communications
hope.wilson@mgt.gatech.edu
(404) 385-0580
http://mgt.gatech.edu/about_us/index.html?link=brdcrmb 

Revenue Analytics
Joanna Roy
Revenue Analytics
jroy@revenueanalytics.com
(770) 661-1446  
Website: www.revenueanalytics.com 

Media Contact:
Julie Keyser-Squires, APR
Softscribe Inc.
Julie@softscribeinc.com
(404)256-5512
http://www.softscribeinc.com

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