Publishes “How to Sell Travel on the Internet”
HOLLYWOOD, FL – August 8,2007 -- ICE Portal (Internet Content Exchange) has just announced publication of How to Sell Travel on the Internet, an enlightening, entertaining book by company founder Henry Woodman. The new, fast reading, illustrated, full color paperback presents an insider’s view of today’s burgeoning online travel world while guiding the reader step-by-step through what has become the travel industry’s major distribution channel and sales platform.
Woodman, who literally grew up within the Age of the Internet, tells why he wrote the book, “I don’t know how many times I’ve been asked to explain terms like rich content, streaming videos, unique visitors, WebShows, e-Books, VRs, and many cryptic acronyms. My aim is to take the mystery out of this most powerful sales tool.”
“The Internet has become the most efficient, cost effective system ever created to distribute sales information to virtually any prospect on earth, and in scores of languages. Many travel marketers, however, still view e-marketing as complicated, costly, and technically challenging,” Woodman added, “I wrote the book to show just the opposite is true.”
In clear, understandable text, charts, and photos Woodman shows how
Internet marketing today can be simple, exceptionally inexpensive, and
done correctly will lead to record sales for hotels, carriers, cruise ships,
attractions, tours, and destinations.
Woodman’s book is also a “must read” for travel suppliers wanting today’s Interline technical terms clearly defined. A comprehensive glossary and lucid text quickly take the mystery out of today’s Internet travel marketing.
The book sells online for $12.95 from ICE (http://www.howtoselltravel.com/) or Amazon.com.
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|WORLDHOTELS Selects ICE Portal for E-Marketing & Distribution / February 2006|
|Top 5 New Years Resolutions For Marketing My Hotel; Leading travel content-management and -distribution companies Leonardo and ICE Portal advise on making the Internet your best marketing tool in 2006 / January 2006|
|Cultuzz Chooses ICE Portal to Deliver Media Content for eBay Auctions / December 2005|
|New Strategic Alliance for ICE Portal / Prelude to Global E-marketing Network / November 2005|
|Starwood Selects ICE Portal To Deliver Internet Content / November 2005|
|Major Travel Industry Alliance …New Leonardo/ICE Portal Partnership Manages Rich Media Content for Over 25,000 Hotels with Distribution to 20,000+ Travel Channels! / October 2005|