The 2006 World Ranking; 10 Largest Hotel Groups
and 20 Largest Brands
Paris, June 8, 2007
With 150,000 new rooms opened by hoteliers in the year 2006, the world
supply of corporate chains posts heretofore unattained growth. On January
1, 2007 the worldwide supply of the top 200 groups reached 43,000 hotels
and 5.5 million rooms. Since 2005, the acceleration of development has
This movement is sustained by a record year in terms of activity: the recovery
of demand generates solid improvement in the RevPAR (+9.4%). The turnover
in the hotel industry worldwide posts double-digit growth (+12.4%) and
it has never been so high (230 billion euros).
Capital movement continues to intensify. Investment funds are increasingly
present and compete over the hotel assets worldwide. Hotel groups feed
the many rumors about transactions and mergers / acquisitions.
Worldwide hotel ranking 2007
– final results
Top 10 hotel groups worldwide in 01/01/2007
BEST WESTERN BEST WESTERN HOLIDAY
INN MARRIOTT MARRIOTT INT COMFORT CHOICE HILTON HILTON CORP DAYS INN OF
AMERICA WYNDHAM WORLD EXPRESS BY HI INTERCONTI. HG HAMPTON INN HILTON CORP
SHERATON STARWOOD SUPER 8 MOTELS WYNDHAM WORLD QUALITY CHOICE RAMADA WORLDWIDE
WYNDHAM WORLD COURTYARD MARRIOTT INT MOTEL 6 ACCOR HYATT HOTELS GLOBAL
HYATT MERCURE ACCOR RADISSON HOTELS CARLSON HOSP IBIS ACCOR CROWNE PLAZA
INTERCONTI. HG NOVOTEL ACCOR
Development picks up its pace...
In its Worldwide Hotel Activity Report, on January 1, 2007 MKG Consulting
counts 43,000 corporate operated hotels worldwide and 5.5 million rooms.
Growth in the year is established at 2.7% for nearly 150,000 rooms. This
is the highest growth ever recorded.
The growth rate of the hotel supply at
corporate chains worldwide from 2001 to 2006
Until 2004, the growth of the supply worldwide slowed. Since then, the
development of chains has gained speed and resumed a rate comparable to
the one observed in 2001. In two years, the supply of corporate chains
worldwide grew by nearly 250,000 rooms, which is the nearly the equivalent
of the chain hotel supply in a country such as France (268,368 on January
1, 2007), despite being the number-one destination worldwide in terms of
number of visitors.
Source: MKG Consulting Database – Copyright 06/07
The 10 leading groups confirm their ranking. They post growth in their
cumulated supply by nearly 100,000 rooms, up by 2.5%. Among them, the first
6 post growth in their supply by more than 10,000 rooms each, widening
the gap with competing groups.
InterContinental Hotels Group (IHG) affirms its position for the fourth
consecutive year as the world leader of the hotel industry. With growth
in its offer by more than 18,000 rooms, the group is increasing its lead
over its immediate competitors.
...under the influence of a very favorable economic situation
But the movement to grow networks does not concern only the weight of the
sector. Of the 100 first groups worldwide, 61 see their park expand on
January 1, 2007.
Economic growth worldwide pursues its strong trend. The tourism sector
fully benefits from this dynamic. With the return to growth in international
travel, demand for hotel products is intensifying. The global depression
that marked the beginning of this decade is abating.
Hotel performance worldwide falls into a very strong dynamic. After 3 consecutive
years of recession at the beginning of the decade, from 2001 to 2003, the
recovery of the RevPAR (revenue per available room) is spectacular. In
the course of the year 2006, the RevPAR grew by 9.4%. The improvement of
the occupancy rate by 1 point accompanied a strong recovery of average
daily rates by 7.9%. The upscale hotel segment, which has more cyclical
results than the economic or mid-scale categories, benefits fully from
the dynamism of international demand: +9.6% growth in the RevPAR for the
upscale segment and +12.5% for the upper upscale segment.
These results suggest the beginning of a new cycle of growth in demand
on a global scale. The improvement of hotel performance over a period growth
in supply betrays a significant increase in business volumes: the worldwide
turnover of chains is up by 12.4% in 2006, to around 230 billion dollars.
It is a new record.
Change in the RevPAR of corporate chains
from 2001 to 2006
Source: MKG Consulting Database – Copyright
With the improvement of performances, investors are increasingly interested
by the hotel sector. Volumes of transactions grow. The year 2006 was marked
by an intensification of real estate asset sales programs. Extended Stay
Hotels was acquired by Lightstone for 8 billion dollars. ANA Hotels was
bought by Morgan Stanley Real Estate for 2.4 billion dollars. Morgan Stanley
also finalized the acquisition of CNL Hotels & Resorts for 6.6 billion
In addition to the increasingly massive involvement of real estate investment
specialists, today the sector is also characterized by many fusions and
acquisitions among hotel brands and operators. The big maneuvers mostly
concern leader groups. At the beginning of the year, Hilton Hotels announced
the resale of Scandic Hotels by EQT for 833 million euros. In April 2007,
Accor announced the sale of its American brand Red Roof for 1.3 billion
… almost everywhere in the world
Growth of the major hotel groups worldwide will continue in the years to
come. Most of them have considerable pipelines* for the next 3 to 4 years:
from 80,000 to 150,000 room depending on the group, or even 158,000 rooms
for IHG which intends to firmly defend its leadership. Starwood Hotels
and Resorts announces the opening of more than 80 new hotels in the year
2007 across all its brands. 420 units for more than 100,000 rooms are already
in its pipeline*.
The perspectives for growth are good on all the continents. North America
remains the favored continent in the corporate hotel chain industry. Nearly
6 in 10 rooms (56.9%) in the world are located there, for nearly 3.2 million
rooms. The United States have the most advanced development cycle of chains.
They amount to nearly 70% of the country’s global supply. After a period
of declining volumes of openings, the outlook for a drop in building costs
should nonetheless result in wider operating margins to increase hotel
In contrast with chains in the United States, hotel brands in Europe (less
than 25% for the entire continent) still have a considerable amount of
room for development. And all the more so since it is the number-one tourist
In 2006, Asia posts the most growth in the corporate hotel chain supply
in terms of both growth rate (+10.5%) and volume (around 60,000 additional
rooms). The penetration rate of chains in the zone is just 15%, and the
race to Asia, already well on its way, shall continue. China and India
are the priority targets. These countries present many vast agglomerations
with large pools of customers. China in particular attracts large international
hotel groups. The country also sees the consolidation of major hotel groups
whose development accompanies the growth of the domestic economy such as
Jin Jiang or Home Inns. These groups post some of the strongest growth
rates in supply worldwide. Hotel groups are multiplying financial and real
estate partnerships (such as Deutsche Asset Management and HQ Asia Pacific
for Hilton Corp. in China, or EMAAR Properties and InterGlobe for Accor
in India). The major international groups will take advantage of their
renown in order to benefit from these supply markets. Accor, IHG and Starwood
Hotels & Resorts are thus particularly well positioned in Asia.
Finally, all lights are green, stimulating the investor’s appetites and
rumors about acquisitions regarding groups in the Top 10 worldwide are
multiplying. After IHG in the past few months, recent speculations concern
Starwood Hotels and Resorts, Wyndham Worldwide and Marriott International
is the latest to date.
Created in 1985 by Georges Panayotis, MKG Consulting is
the European leader in consulting for the hotel, tourism and restaurant
sector and has the largest hotel database in the world outside the United
States, with good representation of all hotel segments. The monthly observatory
of MKG Consulting’s Database is based on a sample of 10,000 corporate chain
hotels, accounting for 1,000,000 rooms.
Since September 2004, MKG Consulting’s Database offers
a program that makes it possible to monitor activity indicators hotel by
hotel on a daily basis. This program includes 1,500 hotels and 125,000
rooms in France making it the largest daily statistics observatory in Europe.
- All the data of the Worldwide Hotel Activity Report,
realized by MKG Consulting each year, is published in issue 146/147 for
May/June 2007 of HTR Magazine;
- The 2007 edition of the “European Hospitality Report”
is now available. This study presents the hotel ranking worldwide and constitutes
the most comprehensive and detailed global and market-by-market analysis
on the hotel sector in Europe.
* Pipeline: hotel development projects